Squarespace Vs. Wix – Site Builder Comparison? (Question)

Wix vs Squarespace: what’s the main difference? Wix is a beginner-friendly website builder with modern templates that are highly customizable. Squarespace is equally modern but not quite as easy to use. Squarespace features a better blogging tool than Wix and offers excellent support.

Which is easier Wix or Squarespace?

For those new to building websites, Squarespace is slightly more complex than Wix but far easier to grasp out-of-the-box than WordPress. Squarespace has a section-based website editor that takes a little getting used to, but it’s sleek and modern designs offer plenty or drag-and-drop customization options.

Does Wix or Squarespace have better SEO?

Squarespace has built-in SEO tools to use, and has designed its pages to be SEO-friendly. It has support resources to help you, which are in-depth but could be daunting for a first-timer. Wix offers phone, email, and social media support, as well as an on-page editor support, too.

Is Squarespace better than Wix for ecommerce?

Squarespace has a better selection of design templates, though its customization options require more technical confidence. Squarespace outperforms Wix’s blogging and ecommerce tools by a very small margin, but the more flexible Wix has something for everyone.

Why you shouldn’t use Squarespace?

They don’t provide support for your customizations and it’s not always easy to make things look just so. If you aren’t completely happy with the customization options in the Style Editor, you may end up needing a developer to overwrite the Squarespace template to create a new style.

Is Wix or Squarespace more expensive?

Who Has The Lower Price? When comparing annual plans, Squarespace’s Personal plan ($12 / month) is cheaper than Wix’s Combo plan ($13 / month). Both plans include a free domain name if you pay annually. Squarespace’s Personal plan is the cheapest plan between Wix and Squarespace.

Is Wix bigger than squarespace?

Additionally, Wix is the larger company of the two, with around 5,000 employees to Squarespace’s 1,100 or so. Wix’s larger userbase and company size means that it’s probably a slightly safer bet as a platform to build your site on — i.e., it is a bit less likely to go out of business and take your site with it.

Why is Wix the best?

Wix is a free, user-friendly, website building platform. Our intuitive technology and powerful built-in features give our users the freedom to design professional websites with ease that look amazing on any device. Wix is more than a website, though.

What is the best free website builder?

Here are the best free website builders of 2021

  1. Wix. The best free website builder.
  2. Zyro. The most intuitive website builder.
  3. Weebly. The quick and easy free website builder.
  4. WordPress. The open source and free website builder.
  5. Incomedia WebSite X5.
  6. CoffeeCup Free HTML Editor.
  7. Joomla.

Can you transfer a domain from Wix to Squarespace?

Yes, you can transfer the domain name so long as you haven’t registered it or had it transferred within the past 60 days. You’ll need to first unlock the domain on Wix. Make note of the authorization code you’re given, because you’ll need to enter it to start your transfer over to Squarespace.

How do I transfer my website from Wix to Squarespace?

How To Migrate Squarespace To Wix Stores With Cart2Cart (Step-by-Step Tutorial)

  1. Step 1: Launch Cart2Cart.
  2. Step 2: Enter Your Squarespace Source Cart Details.
  3. Step 3: Enter Your Wix Target Cart Details.
  4. Step 4: Select The Online Store Entities You’d Like To Migrate.
  5. Step 5: Specify The Additional Migration Options.

Is Squarespace the best option?

Overall rating. Squarespace is ideal for creating professional websites. It has the best quality designs and features on the market, and while it can take a little getting used to, the final results are worth your patience. We recommend it for those who care about design, or have a bit of technical skill.

Why do people hate Squarespace?

Cons: Because Squarespace purposely has limited choices, we’re sorry to say that we hate the fact that it has correspondingly had fewer options for design templates when using its site customizer. Additionally, Squarespace templates add a lot of unnecessary background tasks that tend to bog your site down.

Why you shouldn’t use Wix or Squarespace?

You’re Locked Into The Platform One of the biggest reasons to avoid a platform like Wix, Weebly or Squarespace is to ensure you won’t get locked into the platform. It’s impossible to migrate a website from one of these platforms to another, or to a more open platform like WordPress.

What are the cons of Squarespace?

What Are the Cons of Squarespace?

  • There is no phone support.
  • Pricing is more expensive with Squarespace.
  • There is an overall lack of advanced marketing tools.
  • There is no support for third-party apps, plugins, or extensions.
  • Editing and adding content can sometimes be difficult.

Wix vs Squarespace 2021: 9 Key Differences You Need to Know

When it comes to simplicity of use, Wix is the clear victor. With a WYSIWYG (what you see is what you get) editor, it is a pure drag-and-drop website builder with no programming required. Similarly, Squarespace isn’t difficult to use, but Wix clearly has the upper hand in this competition. In our assessment of the Best Website Builders, we look at things like simplicity of use and more. Squarespace features some of the most beautiful designs. If you only look at the statistics, Wix has more templates to offer than Squarespace, with over 500 different template styles to choose from.

According to our findings, Wix offers far greater value for money than Squarespace.

That being said, all you have to do to get rid of them is upgrade to Wix’s lowest monthly plan, which costs $14 a month.

It’s a tight call, but Wix comes out on top once more in this contest.

On our SEO comparison table, Wix receives a perfect score of 5/5, whereas Squarespace receives a score of 4.

Website Builder Expert’s goal is to supply you with accurate information.

For further information, please see this link.

Wix vs. Squarespace vs. WordPress

In terms of e-commerce platforms for small businesses, Wix, Squarespace, and WordPress are the names that come to mind first when searching for a platform to establish a website. These multifunctional platforms are used for a variety of online activities, including blogging, e-commerce sales, and online bookings, as well as event tickets, music and picture sales, and other activities. The main differences between these top website platforms are their simplicity of use, design control, general functionality, and capacity to scale up and down.

Wix Squarespace WordPress
Best for Beginners and basic online sales needs Image-driven brands, influencers, and online sellers Growth-oriented online brands, bloggers, and ecommerce businesses
Basic pricing Free to $39/month $16 to $26/month From $3.95/month
Ecommerce pricing $23 to $49/month $30 to $46/month From $6.95/month
Ease of use Easiest option Easy to moderate Moderate to difficult
Design options 500+ free customizable templates 40+ free customizable templates 1000s free and paid themes
Blogging features Basic Moderate Unlimited
Sales functionality Products and services Products, services, and memberships Unlimited
Customer service Help center, email, and phone Help center, email, and live chat Online tutorials and forums

Wix is an excellent platform for anyone who is new to website development and in need of a basic, cost-effective, and functional promotional website or online store to start with. Only Wix has a totally free plan; however, the free site displays Wix’s network adverts and does not permit the use of a custom domain name, unlike the other two. A premium subscription will be required if you want a fully branded website. All in one convenient package, Wix provides an amazingly user-friendly turnkey solution that includes website hosting, design templates, and website functionality — including e-commerce and other online sales tools — all in one place.

The one area in which Wix falls short of the competition is in design adaptability. You have numerous modification options within the template you choose, but once your website is published, you will not be able to change its appearance to something altogether different.


Wix divides its pricing into two categories: “Website” plans and “BusinessEcommerce” plans. There is a very basic free plan available, but anyone who is serious about running a branded service website, blogging, or running an online company would want the ad-free, custom-domain capabilities that Wix offers with its premium website options. You may simply upgrade your free or lower-level Wix website to a higher plan at any moment if you want to add more features or improve performance. Wix is the source.

  • Although the price of the “Website” plans increases with the inclusion of features such as website analytics, SEO, and video, none of the plans allows online sales or the acceptance of online payments.
  • Product sales, digital downloads, and event tickets are all possible with these plans, as is the ability to accept online payments for any form of e-commerce capability.
  • The address of your Wix website — also known as a domain name or URL — is free for the first year when you sign up for any premium plan.
  • It is possible to save money by registering your domain with a different provider, such as GoDaddy, Google, or Bluehost, and linking it to your Wix website.

Ease of use and design options

For the majority of new website owners, the most difficult problem is ensuring that their websites are both functional and visually appealing. When it comes to this, Wix has you covered on both fronts. Wix offers over 500 mobile-friendly website design templates that are ready to use and can be customized with simple drag-and-drop tools. Wix is a cloud-based website builder that is easy to use. Wix is the source. As well as general purpose websites, Wix offers design themes tailored to certain niches such as event marketing and ticket sales websites, restaurants and real estate, online stores and music portals, salons, and the list goes on.

Once your Wix website has been published, you will not be able to quickly switch to a different theme.

Its rivals, like as Squarespace and WordPress, allow you to instantly modify the appearance of your website by changing out themes.

Wix allows you to tweak sections of your website using the built-in design tools, but if you want to completely change the look of your website, you must rebuild it from the ground up using a new Wix theme.

Features and functionality

Wix provides a robust set of promotional and online selling options that are well-suited to the demands of many small businesses. In addition to a personalized domain name for branding purposes and a professional email address, all premium plans offer the following: SEO (search engine optimization), chat, and analytics tools are all incorporated in as are social network link icons and email marketing tools, among other features. Wix e-commerce options allow for online bookings and prepaid services, event tickets, music streaming and downloads, physical goods sales, as well as photography and art sales, among other features.

  • Every Wix package also includes tools for creating and maintaining blogs.
  • However, content-focused organizations who maintain hundreds of blog articles may find Wix’s single-tier category structure and menu options to be rather basic.
  • Squarespace is also highly user-friendly, and you can create and publish a beautifully branded website in as little as a few hours using the platform.
  • Wix is the most costly of the three options in the comparison of Wix vs.
  • WordPress, with a monthly fee beginning at $16 per month.
  • Squarespace has fewer design templates than the other two services — around 40 — but they are all ultra-modern and visually attractive in their own right.


Squarespace does not provide a free plan, but it does offer a 14-day risk-free trial period, allowing you to get a feel for the platform without spending any money. Squarespace offers four different paid plans, so you may continue to construct your website without interruption if you feel that Squarespace is the best solution for you. Squarespace is the source of this information. Squarespace charges $16 or $26 a month for promotional websites or blogs that do not require online sales or payment processing capabilities.

e-commerce subscriptions are available for $30 or $46 per month, with additional sales-boosting features such as discount coupons, shipping tools, and marketing choices included in the more expensive plan.

However, for the money, volume sellers and e-commerce-focused organizations are often better off using more comprehensive e-commerce systems such as Shopify or WooCommerce, which are both built on the WordPress platform.

A yearly price of $20 to $70 per year is then charged by Squarespace, depending on your domain name and package. By registering your domain with a lower-cost service such as GoDaddy or Bluehost and linking it to your Squarespace website, you may be able to save some money.

Ease of use and design options

In terms of ease of use, Squarespace is somewhat more sophisticated than Wix, but it is significantly easier to comprehend out of the box than WordPress for individuals who are new to website creation. Despite the fact that Squarespace’s section-based website builder takes some getting used to, the company’s clean and modern designs provide lots of drag-and-drop customization choices. It will take you no time at all to create a Squarespace website if you are capable of saving a web-optimized image and uploading it to a dashboard.

There are around 40 plug-and-play design templates available on Squarespace, which is a small number when compared to Wix’s 500 and WordPress’s nearly limitless selection.

Squarespace layouts are mobile-friendly and may be customized to meet the needs of unique organizations.

In comparison to Wix, Squarespace has the advantage of being able to fully modify or refresh the look of your website at any moment by simply changing your design template.

Features and functionality

Squarespace’s blogging capabilities are a significant step up from what you can get with Wix. You should consider using Squarespace if you’re creating a content-heavy website and want a system that offers various blog categories, tag possibilities, and visually gorgeous aesthetics, all wrapped up in a very user-friendly system. In fact, Squarespace is preferred by several high-profile bloggers and affiliate marketing companies over WordPress. It has lots of blogging, SEO, social media, and site analytics functionality, but it does not necessitate the constant updating of plugins and theme upkeep that WordPress necessitates.

  1. It is especially well suited for image-focused businesses that offer digital items such as music subscriptions and downloads, photography, and artwork.
  2. A large number of prominent third-party services for marketing, shipping, and bookkeeping activities are integrated with Squarespace, including Mailchimp, ShipStation, and Xero, to name a few.
  3. However, when compared to systems like as Wix and Squarespace, new users generally discover that WordPress’s great functionality comes at the expense of a high learning curve.
  4. Unlike Wix and Squarespace, WordPress is not an all-in-one website builder.
  5. Because of the additional security features, Bluehost’s basic WordPress hosting packages start at around $3.95 per month, while e-commerce hosting packages start at approximately $6.95 per month.
  6. When you combine WordPress with a variety of plugins and design themes, you can construct everything you can imagine on the internet.

WordPress may be used to run a wide range of websites, including influencer blogs, e-commerce storefronts, promotional websites, affiliate marketing websites, video lesson portals, membership sites, and more.


WordPress is a free platform, and the cost of running a tiny, basic website may be as low as zero dollars per month. However, when your website’s traffic and feature requirements develop, your expenditures may rise as a result. The following are the most important fees you’ll incur while launching a WordPress website.

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Hosting a WordPress website may be as little as $3.95 or $6.95 per month for simple websites or e-commerce businesses, depending on your needs. The expenses of monthly hosting can quickly rise, however, if your site receives a lot of traffic or if it is a huge site that necessitates the addition of additional storage or bandwidth. Due to the additional security, backup, and storage or bandwidth requirements, well-trafficked small-business WordPress websites often cost between $20 and $50 per month in hosting fees, on average.

Domain name

Most WordPress hosting plans provide a free year of domain name registration, similar to those offered by Wix and Squarespace. After the first year, your domain is renewed at the yearly rate charged by the hosting service. A discount on multi-year domain registration is available from most WordPress hosting providers, allowing you to save money while reserving your website address for several years at a time.

Theme and plugin

In contrast to Wix and Squarespace, WordPress is not a one-stop shop that allows you to improve functionality by simply increasing your package, as we have previously said. WordPress is only a foundation on which to build websites. You may bring your website to life by including a design theme and, in most instances, functionality plugins into the code. There are tens of thousands of themes and plugins available to choose from. Some are free, however the majority of them provide a free basic version in addition to a premium edition that includes additional functionality, design options, and so on.

In the case of a small blog, for example, using a free WordPress blog theme and a few free plugins, such as Yoast for SEO and Mailchimp for email marketing, may be all you ever need to publish your content.

E-commerce merchants frequently utilize the popular free WooCommerce e-commerce plugin for WordPress in conjunction with an e-commerce theme.

Ease of use and design options

After reading the above, you’re probably thinking that putting together a WordPress website would take some time and effort — and you’d be correct. In order to reflect this, WordPress’s ease of use has been rated as “moderate-to-difficult.” However, because of the dozens of themes available, its design choices are nearly endless, earning it an A-plus in this category as well. Themeforest is the source of this design. If you choose a reputable WordPress hosting company, the first setup process is straightforward.

  • It is then simply a matter of installing your theme and plugins before putting your website together.
  • Finding the right design theme and functionality plugins may be time-consuming and stressful, especially for those who are new to WordPress.
  • The quickest and most effective approach to get started with WordPress is to go to YouTube and search for “WordPress beginning tutorials,” which will provide a plethora of results.
  • A lot of this is trial and error, and even experienced WordPress users are continually experimenting with different themes and plugins to see which ones work best for them.

Your themes and plugins will also require updating on a regular basis. This is usually only a matter of a few clicks in your WordPress dashboard, but it’s something you won’t have to worry about if you have a Wix or Squarespace website.

Features and functionality

After reading the above, you’re probably thinking that putting together a WordPress website would take some time and effort – and you’d be absolutely correct! In order to reflect this, WordPress’s ease of use is rated as “moderate-to-difficult.” However, because of the multitude of themes available, its design choices are nearly endless, earning it an A+ in this category. Themeforest is the source. If you choose a well-known WordPress hosting service, the first setup process is straightforward.

  1. Simply install your theme and plugins, and then proceed to set up your website from there.
  2. For individuals who are new to WordPress, choosing a design theme and functionality plugins might be time-consuming and daunting.
  3. The quickest and most effective approach to get started with WordPress is to go to YouTube and search for “WordPress beginning tutorials,” which will provide a plethora of options.
  4. A lot of this is trial and error, and even experienced WordPress users are continually experimenting with different themes and plugins to find the best fit for their needs.
  5. However, this is something you will not have to do with a Wix or Squarespace website because it is a simple click in the WordPress dashboard.
  • For physical, digital, and service sales, you may use the free WooCommerce e-commerce plugin for WordPress. Yoast: Free search engine optimization tools for every form of WordPress website
  • A free version of Sucuri:WordPress security is included with many hosting platforms
  • Several more comparable plugins are also available. Jetpack is a multi-featured application that provides marketing, social icons, security, backups, and other features to WordPress users. Mailchimp: A free email marketing service with limited functionality
  • A commercial version with additional features. MemberPress: This plugin extends the functionality of WordPress to include membership and subscription capabilities. LearnDash: Integrates online learning and lesson sales into the WordPress platform. Turns a WordPress website into an Amazon affiliate store with the help of WooZone. AffiliateWP: Affiliate marketing content generation tool for bloggers that are involved in affiliate marketing.

Those are just a few examples of the thousands of plugins available to let you take your WordPress website in whichever direction you want it to go. On ThemeForestandWordPress.org, you may go through the whole catalog of WordPress plugins and themes. Many WordPress themes come pre-loaded with necessary plugins, which may make the process of creating a WordPress website much simpler. E-commerce, real estate, restaurants, blogs, affiliate marketing, online education, and membership websites are just a few of the types of websites that may be built using theme and plugin bundles.

Most of the time, these premium theme/plugin combinations are well worth the money because they save you a significant amount of time looking for and testing numerous plugins.

Wix vs Squarespace 2021 – Which is the Best Builder for You?

You may find thousands of plugins that will allow you to customize your WordPress website in any way you want. On ThemeForestandWordPress.org, you may go through the whole catalog of WordPress plugins available. Several WordPress themes come pre-loaded with essential plugins, which may make the process of creating a WordPress website much easier. E-commerce, real estate, restaurants, blogs, affiliate marketing, online classes, and membership websites are just a few of the types of websites that may be built with theme/plugin bundles available.

Because they save you a ton of time searching for and testing numerous plugins, these premium theme/plugin combos are often well worth the money. Originally published on Fundera, a subsidiary of NerdWallet, a portion of this article was adapted for this publication.

Wix vs. Squarespace 2021

It varies depending on which plan you pick, but Squarespace is normally somewhat less expensive than Wixfor identical plans. Wix, on the other hand, provides a free version, but Squarespace does not. The cheapest personal website plan with Squarespace, for example, is $13/month, while the lowest identical plan with Wix is also $13/month. Squarespace’s ecommerce sites are also less expensive, with plans beginning at $18 per month. The main takeaway is that Squarespace outperforms Wix in terms of pricing, with slightly lower prices and equivalent capability in each area.

Design Templates: Wix vs. Squarespace

Both Wix and Squarespace provide a variety of attractive website themes that would help any website stand out from the crowd. Regardless of whether you’re looking for a template for a blog, an online business, a wedding registry, or any other concept you can think of, both website builders will offer something suitable for your requirements. The amount of templates provided, the capacity to customize them, and the simplicity with which templates may be edited will be the primary differentiators in this category.

  • There are categories and subcategories such as BlogFashionBeauty that are used to organize all of the templates.
  • With Wix, you will not be able to customize the core HTML or CSS, which is in contrast to Squarespace.
  • You will, however, be able to drag and drop items to arrange them as you see fit.
  • In addition, a word of caution before you pick a template: with Wix, if you swap templates, you will lose all of your material; thus, be assured that you will remain with your chosen template for the long haul.
  • When considering templates, you’ll be guided through a process that includes picking your website’s category, such as Design or Gaming, and then being questioned about the purpose(s) of the site, such as selling a product or developing a community.
  • Templates on Squarespace are responsive and can be customized using HTML and CSS to suit your needs and requirements.

Conclusion: If you want more alternatives, Wix is the superior choice; but, if you’re looking for clean, elegant, responsive design templates, Squarespace is the best choice.

SEO Capabilities: Wix vs. Squarespace

Search engine optimization (SEO), the process of improving your website in accordance with search engine standards in order to increase your organic traffic from search, is an important aspect of good website creation because your site will almost certainly require organic traffic in order to be successful in the long term. As previously said, Wix makes it simple for website builders to produce attractive websites with their drag-and-drop capabilities; but, if two versions of your site are created: a mobile version and a desktop version, this might result in SEO deterioration.

  1. As a result, responsive Squarespace websites have a competitive edge in search engine results.
  2. Both website builders enable you to add and update crucial information on pages such as headers, titles, and URLs.
  3. Following these tips, as well as the instructions and tutorials supplied by both Wix and Squarespace, will ensure that your website is successful.
  4. Squarespace offers superior technical SEO skills, and its responsive design puts them head and shoulders above the competition.

Plugins: Wix vs. Sq uarespace

Website builders Wix and Squarespace both provide outstanding applications and plugins that may enhance your newly-built website with features and functionality that will excite visitors and customers alike. The Wix app market has been around for a while and has a plethora of plugins to choose from. It doesn’t matter if you want to use a Wix translation app to automatically translate your website into another language, display bespoke banners on your site, or just connect Google AdWords; the Wix app market has you covered.

However, it is expected to grow in the future.

The main conclusion is that Wix has more plugins than Squarespace and so wins the competition in this category, although Squarespace will undoubtedly add more extensions in the future.

Ecommerce: Wix vs. Squarespace

If you want to create a successful online store, Wix and Squarespace both feature tools that will assist you in your endeavor. Though neither is primarily focused on ecommerce like Shopify, they have made significant investments in becoming credible competitors by providing good layouts and capabilities for product sellers. Wix Ecommerceprovides online shop owners with over 500 contemporary themes that provide engaging store and product page experiences that will wow potential consumers. You may use Wix to define shipping and tax guidelines for your items, regardless of whether you’re selling in the continental United States or even overseas.

  • Artists may use Wix’s Print on Demand services to create goods such as mugs and t-shirts that they can sell directly to their followers.
  • Wix is a reasonably priced platform, with ecommerce subscriptions beginning at $23 a month.
  • Additionally, Squarespace provides themes and experiences that are tailored to sellers of services, subscriptions, and digital content.
  • Squarespace has established itself as the universal ecommerce site builder by catering to sellers of all hues, not only product merchants, and as a result, for these company owners, Squarespace is the undisputed leader.
  • Additionally, the Squarespace Commerce app allows you to manage your ecommerce business from anywhere at any time.
  • Squarespace is the undisputed champion when it comes to professional ecommerce merchants.

Customer Support: Wix vs. Squarespace

Beginners will want assistance with website creation, just as they will with any technological endeavor. As a result, excellent customer service is critical, and both Wix and Squarespace have made it a point to put customer service front and center, with FAQ centers and access to direct business assistance for concerns. Wix’s Help Center has information on every connected subject imaginable, from technical concerns to payment issues, and more. In addition to using this section, customers can send a ticket to customer service or speak with a representative directly over the telephone if they have questions.

Moreover, Wix provides tutorials and blogs on pertinent issues you may want assistance with on theWix blog, including topics like as SEO and design.

Blog postings are also provided on a variety of other topics that readers may find interesting, and webinars are produced and made available for watching on themes such as getting started, building your following, and more.

If these resources do not adequately address your issues, live chat help is available for immediate replies to time-sensitive inquiries.

Conclusion: Both website builders provide a wealth of resources for customer help, but Squarespace is the obvious victor due to the sheer quantity of support options available to customers. Wix, on the other hand, is a better choice if you prefer phone service over chat.

Final Takeaway: Which Website Builder is the Best?

After reviewing everything in this tutorial, you’ll be faced with the tough task of deciding on the best website builder to use. There are certain areas in which both website builders have won awards, some of which may be more important than others when it comes to creating the website of your dreams. When it comes to editing and usability, price for ecommerce features, the amount of accessible templates, the number of available plugins, and availability to customer service via phone, Wix is the obvious winner.

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If there is a best-in-class website builder for novices, Squarespace is the clear victor in this category.

Additionally, they provide an abundance of customer support services, which cannot be overstated given the plethora of questions that might occur while building a website for the very first time.

Having said that, the ultimate decision on which website builder to choose is entirely up to you and is based on the features that are most important to you.

Wix vs Squarespace: Which One Is Better? Head-to-Head Comparison

The content on Themeisle is completely free. When you make a purchase after clicking on one of our referral links, we receive a commission. Read on to find out more If you’ve ever found yourself attempting to figure out the differences between Wix and Squarespace, you’re not alone in your confusion. Each is a formidable rival with several distinguishing characteristics. Your requirements, on the other hand, are exclusive to your site. As a result, you’ll want to be completely familiar with all that each builder has to offer before making a decision.

It is possible to make an educated decision about which platform is best for you if you are familiar with the advantages and disadvantages of each website builder.

After that, we’ll evaluate Wix vs Squarespace in three critical areas of functionality.

Let’s get started right away!

Table of contents:

You’ll need a broad understanding of what each platform has to offer if you want to compare Wix and Squarespace. This is due to the fact that, despite the fact that they are both popular website builders, they are nonetheless unique. First, let us take a deeper look at each of them, starting with Wix: Wix was established in 2006. Its inventors wished to give consumers with a straightforward method of creating webpages. The platform does not rely substantially on code or unduly complicated technical expertise as a result of its design.

  1. The platform’s feature set has evolved in tandem with the platform’s growth.
  2. However, they have also increased the number of personalization possibilities available on the site.
  3. Squarespace was started a few years earlier, in 2003, and is a website design company.
  4. Its developers are dedicated to assisting individuals with innovative ideas in presenting their work in a beautiful manner.
  5. As a result, Squarespace tends to favor features that place a strong emphasis on the aesthetics of your website’s front-end interface.
  6. In the event that you decide to go it alone, you will still be presented with a huge number of templates to pick from.
  7. Wix, on the other hand, offers a wide variety of visually appealing designs.

As a result, determining a clear winner in the contest between Wix and Squarespace might be difficult. As a result, we propose that you evaluate the performance of each platform as well as your requirements in order to discover the best match.

Wix vs Squarespace compared: Three key criteria

We’ve done the research on Wix versus Squarespace to make it easier for you to get started. The following are three essential areas to examine while making your final decision.

1. Features

Wix vs Squarespace comparison study has been completed to assist you with getting started. You may wish to examine the following three crucial aspects before making your decision:

Wix Squarespace
Drag-and-drop builder
Contact forms
Marketing solutions
Social media integrations
Custom frontend code
Custom backend code
eCommerce support
Membership support
Drag-and-drop style Extremely flexible Section-based
Available templates 500+ 100+
Available apps 250+ 20+
Comment moderation
Easy content export
Free plan

To get a better understanding of the subject, we’ll start by looking at the design process in greater detail. You may have observed that you can employ your coding skills on either platform, depending on your preference. Although it is recommended, it is not essential. With little technical experience, you can utilize any builder to its full extent in no time at all. If, on the other hand, you prefer a more hands-on approach, you have the option of using this method. Using drag-and-drop editing technologies, you may create a website on either platform.

  1. Take, for example, the editor on Wix.com: Wix is a drag-and-drop website builder that works as advertised.
  2. There are minimal restrictions, allowing you to exercise a great deal of creative control.
  3. Despite the fact that it is still a drag-and-drop system, it functions on a sectioned basis.
  4. If you’re seeking for total layout control, you might find this to be a little restrictive.
  5. However, although Wix provides a greater number of alternatives, Squarespace probably provides superior ones.
  6. Thus, they are frequently visually beautiful as well as simple to work with and maintain.
  7. Both Wix and Squarespace provide powerful tools for building websites, but Wix is the clear winner here.
  8. It’s possible that this lack of information may make Squarespace less user-friendly for those who are new to website creation.

2. Ease of use

When selecting a website builder, it is critical to examine how easy it is to utilize the tool. Interfaces that are difficult to use might take up a lot of time and generate irritation. Compared to Squarespace, both Wix and Squarespace are easy to use, but in somewhat different ways. Wix offers a user interface that is exceptionally easy to use. You may easily move page components around by clicking on the items you wish to modify and then selecting the appropriate option from the drop-down menu.

  1. For starters, it provides a step-by-step guide on how to make your site available to the general public.
  2. Despite the fact that it also favors drag-and-drop capabilities, it is more strict when it comes to positioning elements on the screen.
  3. Additionally, you’ll be dealing with pre-made templates the majority of the time on Squarespace.
  4. Complex features, such as animations, are pre-built into the system.

The interface of Squarespace is more straightforward than that of Wix, making it an excellent alternative if you are indifferent in technical nuances. For those who like granular control over their expanding site, Wix is by far the most straightforward of the three options we’ve seen.

3. Price

When selecting a website builder, ease of use is an important feature to consider. It may be quite time-consuming and frustrating to utilize an interface that is clunky. Both Wix and Squarespace are easy to use in their own ways, but there are some key differences between the two. The Wix UI is incredibly user-friendly. You may easily move page elements by clicking on the elements you wish to alter to see the available settings. A few ‘guide rails’ are also included, making this a particularly good choice for first-time users.

  1. You may also use Wix’s AI-powered page creation process to get your site up and running in no time, if that’s a little too much for you.
  2. Despite the fact that it also favors drag-and-drop capabilities, it is more strict when it comes to positioning objects on the screen.
  3. Squarespace also has a strong emphasis on working with pre-made templates, which you will do the majority of the time.
  4. Even the most complicated elements, such as animations, are already pre-programmed.
  5. In comparison to Wix, Squarespace is more straightforward, making it an excellent alternative if you are disinterested in technical specifics.
  6. In terms of entry-level costs, there isn’t much of a difference between the two options.
  7. Some examples of mid-tierWix pricing plans are as follows: Squarespace, on the other hand, only provides four different options.
  8. However, if you feel that your site will be stable at its present size, this isn’t necessary a concern to consider.
Wix (Business Basic) Squarespace Basic Commerce
Price $23 / mo. $26 / mo.
Added transaction fee(beyond payment processing) 0% 0%
Storagebandwidth 20 GB; unlimited Both are unlimited
Subscription options
Customization features Professional logoand custom domain Professional email and a custom domain

While both Squarespace and Wix are competitively priced at this level, Squarespace has the advantage of having limitless storage space, whilst Wix only offers 20 GB. There are no subscription options available on any platform at this point in time. That functionality, on the other hand, is only accessible on higher-tier plans for both site builders and hosting services. So we advise you to thoroughly examine all of the plans that are within your price range to ensure that you have all of the features you want.

For those considering starting an internet shop, this is especially true. The possibilities provided on Wix are more than those accessible on Squarespace, despite the fact that they are more expensive.


When it comes to picking between Wix and Squarespace, there is no one-size-fits-all solution, as there is with most things. Depending on your needs, budget, and objectives, one or the other may be a better fit for you. We, on the other hand, declare Wixa the ultimate winner. This platform is simple to get started with, is flexible in terms of design, and offers scalable price choices to assist you as your site grows in popularity. While Squarespaceprovides tremendous design options for producers, it falls short in terms of usability and formatting flexibility for the average user.

Which platform do you want to utilize for your website development and maintenance?

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Wix vs Squarespace: which is better?

Which platform is superior, Wix or Squarespace? (Image courtesy of Pixabay.) When it comes to selecting the finest website builder for you to use in order to establish an online presence, many of them offer similar features, which can make deciding on the ideal one for you pretty difficult. Wix and Squarespace are two of the most well-known brands in the world of easy-to-use website builders. Over 50% of websites created using website builders are created using Wix or Squarespace. On the surface, it may appear as though there is little difference between Wix and Squarespace in terms of their offerings, but there are some significant differences you should be aware of before making a final decision on which one to use.

After all, these website creation tools are quite beneficial to organizations seeking to establish an online presence.

You don’t know how to code?

Both Wix and Squarespace make use of’software as a service,’ also known as SaaS, which makes it possible for anybody to create and maintain a website, even if they have no prior experience.

Wix, as comparison to Squarespace, makes it far easier to create a website without coding knowledge. The latter, on the other hand, grows simpler with practice, and Wix is a good alternative for website builders who don’t have a lot of spare time.

Wix vs Squarespace: the main difference

Wix provides a great deal of flexibility in terms of customizing your website pages, whilst Squarespace uses a more organized editor. However, although Wix has a greater number of total options to deal with, Squarespace is meant to make the tools that it does offer more accessible and easier to deploy and utilize.

Page Editor

Here are some of the Wix templates that are currently available (Image credit: Wix) Wix provides drag-and-drop functionality down to the pixel level. This means that any element on the page may be relocated to any location on the page. This drag-and-drop editor makes it simple to begin developing your website because you have complete freedom to do so. Wix’s editor is simple and straightforward, making it an excellent choice for newbies with little or no previous expertise in website development.

When compared to Wix’s drag-and-drop tool, Squarespace’s is more organized in that it is more section-based, as opposed to Wix’s drag-and-drop feature that is available anywhere.

This takes away a significant amount of the creative flexibility that Wix provides, but it only takes a little getting accustomed to until it becomes just as simple to maneuver.


User’s who aren’t very concerned with bandwidth and storage will find Wix to be a more affordable solution. (Image courtesy of Wix.) Wix provides a free plan that allows you to use the most basic tools available. SiteBuilder’s premium plans are separated into two categories: website plans, which are useful when building a professional website, and business and eCommerce plans, which are useful when the website has to collect payments online. Users who sign up for one of the website plans will receive from 1GB to unlimited bandwidth, up to 35GB of storage space, up to five hours of video, the Site Booster and Visitor Analytics apps for free for an entire year, a professional logo, social media logo files, and dedicated customer support 24 hours a day, seven days a week.

  1. Plans for businesses and eCommerce, on the other hand, cost from US $17 to $35 per month, depending on the features.
  2. All plans include unlimited bandwidth, 20, 35, and 50GB of storage, as well as the same level of dedicated customer service that is available with the website hosting packages.
  3. It follows the notion that consumers will have more features available to them the higher the tier of the plan that they pick.
  4. The limitless bandwidth and storage provided by this basic plan, as opposed to Wix’s 1GB of bandwidth and 500MB of storage for the same plan, is a significant advantage.
  5. The Wix Connect Domain plan has a monthly recurring payment of $4.50 US, whereas the Squarespace Personal plan has a monthly recurring charge of $12 US.
  6. Wix is a more affordable choice for those who aren’t as worried with bandwidth and storage and instead prefer to concentrate on design and creating a website, and who don’t mind advertisements.
  7. (Photo courtesy of Squarespace.) With over 200 third-party integration applications (both premium and free) available only in Wix’s own dedicated App Market, customers can further customize their websites and make them stand out from the crowd.
  8. E-mail marketing apps, call conversion apps, interactive movies, dropshipping tools, calendars and notification tools are among the applications available in the App Market.
  9. Squarespace, on the other hand, does not provide any additional services in the form of applications for its customers.
  10. As an alternative to an app store, Squarespace offers extensions that assist customers in the management, optimization, and expansion of their website.

Wix undoubtedly outperforms Squarespace in terms of the quantity of applications available, which makes customizing your website much simpler. However, when it comes to quality, we believe Squarespace outperforms Wix.

Ecommerce: Wix Store vs Squarespace Shop

The general design of Squarespace’s online store is attractive (Image credit: Squarespace) User’s may construct a sophisticated online store with features such as unique product pages, a shopping cart, various sales channels, and much more with the Wix Store. It’s primarily targeted towards small and medium-sized web businesses, and it’s both economical and simple to utilize. Squarespace does not lag behind Wix in terms of features, and it definitely has the upper hand when it comes to a clean, professional overall appearance.

See also:  The Best Free Crm Software You Should Consider Using In 2022? (Professionals recommend)


If you’re ready for your business to take off, selecting the ideal constructor can assist you in getting things going. Unless you’ve discovered the ideal instruments and have found comfort in either alternative, you might choose to experiment with both and evaluate which offers the greatest advantages for you. As a website-building platform, Wix is highly recommended for anybody who wants to experiment with website construction. The UI is simple to use, and there are several additional possibilities.

Squarespace is the best option if you want to give your site a modern aesthetic while still incorporating premium functionality, despite the fact that the number of possibilities is restricted.

She contributes to TechRadar on a number of issues, including web hosting, website builders, and cybersecurity.

Wix vs. Squarespace – How These Website Builders Compare

In order to get your business off the ground, you must first select the most qualified builder available. In the absence of proper tools and comfort with either approach, you can choose to experiment with both and find where the biggest advantages can be found. It is strongly advised that you use Wix if you want to experiment with website construction. The interface is simple and there are several extra features to take use of. You have the ability to unleash your imagination and customize your website to the extent that you require.

A freelance copywriter with a strong background in the IT industry, Anna works as a consultant.

As well as creating offers and guidelines, she also has a talent for producing vs pieces.

Takeaways Squarespace Wix
Key Strength DesignTemplates Built-in Features
Key Complaint Pricing for Value Data ExportVersatility
Best for… PortfoliosCreatives DIYersBusiness Sites
Current Promotion Get Current Promo Get Started For Free

It has a long-term impact on your adaptability, usefulness, and, of course, the image of your company. In the short term, it may undoubtedly cause or alleviate a great deal of stress. This is true regardless of whether you’re selecting a virtual home or workplace; there is no such thing as an absolute “best” or “top” pick. There is only one proper decision based on your objectives, prior experience, and current circumstances. Using a website builder is analogous to leasing and personalizing an apartment in a high-end building rather than purchasing and owning your own home.

Because there’s always a clear tradeoff between convenience and control, this is an important point to make.

(See my WordPress website setup instructions here.) Does that make sense? Let’s have a look at the comparisons right now.


It might be difficult to compare price between Squarespace and Wix because their pricing levels are entirely different. Squarespace is divided into levels based on sophisticated features, number of users, and eCommerce capabilities. Wix has various levels that are determined by a variety of parameters. In addition, Wix offers a free plan that includes Wix advertisements and a subdomain.

Squarespace Pricing

It can be difficult to compare price betweenSquarespace andWix because their pricing levels are so dissimilar. Squarespace is divided into levels based on sophisticated features, number of users, and eCommerce functionality. Based on a variety of characteristics, Wix divides its users into many levels. Also available is a free plan with Wix advertisements and a subdomain.

Plan Personal Business Basic Commerce Advanced Commerce
Price $16.00/mo. $26.00/mo. $35.00/mo. $54.00/mo.
Yearly Price (discount) $12.00/mo. $18.00/mo. $26.00/mo. $40.00/mo.
Storage unlimited unlimited unlimited unlimited
Visitors/month unmetered unmetered unmetered unmetered
Email Accounts
Dedicated Domain yes yes yes yes
Free Domain Name 1 year 1 year 1 year 1 year
Free SSL yes yes yes yes
Display Ads

Wix Plans

Wix has many price tiers that are very customizable — but each tier, even the most expensive, has some restrictions. Wix’s pricing is distinct from the competition because of its tier system and benefits. They are competitively priced – but be careful to specify your specific requirements and characteristics, particularly in terms of storage.

Plan Combo Unlimited Pro VIP
Price $14.00/mo. $18.00/mo. $23.00/mo. $39.00/mo.
Storage 3 GB 10 GB 20 GB 35 GB
Bandwidth/month 2 GB unmetered unmetered unmetered
Email Accounts
Dedicated Domain yes yes yes yes
Free Domain Name 1 year 1 year 1 year 1 year
Free SSL yes yes yes yes
Display Ads
Analytics yes yes yes

Squarespace provides excellent value at each tier, and their eCommerce plan options and personal plan are particularly competitive in the marketplace. Squarespace price is typically more favorable in terms of upfront value for the majority of websites. However, rather than focusing on features that you may or may not utilize, the most essential thing here is for you to write out your wants and goals and then analyze each tier in light of those goals. *Keep in mind that these prices are significantly different than those associated with developing your own website using WordPress or another platform.

If you construct your own websites and use independent hosting software, you can have multiple bespoke websites with endless capability for a lot lower cost than you could otherwise.

OnboardingUser Experience

The moment when you realize “what am I looking at and what do I do now” occurs with any piece of technology, no matter how intuitive or simple it appears to be. Onboarding is the process of assisting you through the rest of the process. In principle, one of the most significant selling points of website builders is that they have a learning curve that is close to zero. They have an easy approach from the conception of a website to the creation of a website. On this point, Wix outperforms Squarespace, which is hampered by the latter’s attempts to appeal to both a web developer / web designer audience and a DIY audience at the same time.

  • It takes a few clicks to figure out where everything is, how things function, and what to do next, despite the fact that the UI is very straightforward.
  • Wixis is a great tool for onboarding.
  • It takes some clicking and planning to figure out what to do next on their backend, but it is rather simple overall.
  • It’s fantastic after you’ve located everything.
  • Aside from that, Wix features fantastic “templating” capabilities, as well as a “design AI” (known as the Wix ADI) that will take care of a lot of the busywork associated with creating for you.

In myWix Review, I went into further detail on this tradeoff. Especially if you are a DIYer who does not want to deal with any coding at all, this is a fantastic option. If you want complete control over the specifics, this is not the best option.

Design Features

Design is an important component of the total value of website builders. Web design is a difficult task. And it does matter – a great deal. Many individuals can recognize a well-designed website, but they have a more difficult time figuring out how to get there. To acquire the site you want without having to pay for a custom design, consider starting with a template and then modifying it from there. Squarespace performs admirably in this regard. You can tell that their platform is focused on design (their motto is “Build It Beautiful”) since they have a beautiful website.

  • When compared to Wix’s templates and drag and drop editor, they employ a more organized editor.
  • There are several customizing possibilities available.
  • The appearance of your site will be diminished if you do not have high resolution, professional pictures to replace the template graphics.
  • The designs created by Wix are both sturdy and fashionable.
  • No matter if you want a moving picture or a parallax effect, there are plenty of pre-built “fancy” designs to pick from on the Wix platform.
  • They also don’t enable you to swap back and forth between templates, so you’re stuck with whatever templates they have available – and whichever one you choose to use as your starting point.
  • Squarespace is the winner in terms of design.
  • The website Wix is a good choice if you prefer more contemporary designs.

Technical Features

Technical features are all of the web development best practices that aren’t actually important.until they become really important (especially if you decide at some point to work with a professional). I’m referring to things like creating clean URLs, allowing for editable information, and allowing for page-level redirects, among other things. In addition to blogging tools, content management systems, and ecommerce elements, I’d put them in this category. Squarespace does a terrific job in this area.

  • Squarespace provides more extensive options, particularly through its developer platform, than most other website builders.
  • Not to pick on Wix any further, but they create and deliver their sites in a way that is not optimal from the standpoint of a skilled developer or designer.
  • Wix websites are provided with a URL structure that is functional but not optimal.
  • Their blogging tool and content management system are adequate for most websites, however they get clumsy beyond 50 or more pages of information.
  • This was discussed in myWix Review, which you can read here.

Website builders are limited in terms of technical features by their very nature, but Squarespace and Wix are fine in terms of the most crucial functions, with Squarespace performing somewhat better than Wix.

Marketing Features

Kevin Costner’s character in the film Field of Dreams is famous for saying, “If you build it, they will come.” Unfortunately, this is not true in the case of websites. Just like any other business, you must actively advertise and market your website in order for people to visit it and engage with it. Marketing tools like as custom metadata, open graph information, Schema markups, email signups, share buttons, landing pages, social networking, and so on make marketing your site a lot more convenient and effective.

  1. In order to use custom metadata, Squarespace requires workarounds and might be hit or miss when it comes to Open Graph information.
  2. Additionally, Squarespace allows you to embed custom Javascript anywhere on your website, which opens up a plethora of possibilities for third-party applications (such as OptinMonster) to track remarketing and conversion rates.
  3. When compared to Squarespace, they provide a far greater number of native applications.
  4. The Squarespace platform is superior if you wish to work with third-party apps or templates, as opposed to Wix.
  5. Fundamentals like as keyword utilization, crawlability, and other factors are addressed by both tools.


Both offer knowledgebases as well as client service. Wix offers phone support during business hours, as well as email tickets and customer forums on their website. Squarespaced does not provide phone assistance, however they do provide live chat and email help around the clock. If phone assistance is vital to you, I would recommend that you avoid Squarespace. If not, Squarespace does provide consistent hours and prompt response times via chat and email.

Company StructureFuture

For the past eight years, I’ve been paying close attention to the website construction and technology business as a whole. The structure and incentives of the real organization are the most underappreciated considerations when selecting a vendor for your own company. In the short term, marketing departments can say whatever they want, but for a long-term (more than a year) collaboration, you need a firm whose structure fits your own business objectives. Yes, that is a bit ambiguous and abstract.

  1. This style of organization is typically focused on increasing marketshareuser growth above everything else.
  2. The advantage is that there are typically no restrictions on how much money may be invested.
  3. However, the negative is that they are still unsure of exactly what would generate profits or spur development for their investors.
  4. Some companies are able to generate profits without harming their clients, whereas others are unable to do so.
  5. If you wish to become a part-owner, you may actually go out and acquire a stake in the company.
  6. Anything that is a driving force behind such things attracts attention.
  7. That’s what they’re good at.

As a result, their goods receives complete attention. Unfortunately, they are a publicly-traded corporation that is guided by Net Promoter Scores and earnings estimates, with all the benefits and drawbacks that might result from such a situation (just like Squarespace soon).

Squarespace vs. Wix Conclusion

Upon determining that utilizing an all-inclusive website platform is the greatest option for you, I would advise you to shift your focus away from obtaining “the finest” and instead consider what you require now as well as what you plan to accomplish in the near future. Wix is geared for the complete do-it-yourselfer or the small company owner who is ready to forego some technical capabilities in exchange for more simplicity, as well as offering handy native tools and suitable templates for a business website.

Aside from design, developer tools, and branding, Squarespace’s primary focus is on user-generated photography, which is essential for maximizing its benefits.

In his previous role as Senior SEO Specialist at an Atlanta-based marketing organization, Nate Shivar was a marketing trainer, consultant, and author.

Run them a little more efficiently.

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