Google’s Disavow Tool: What To Do Before You Start? (The answer is found)

First, go to Google’s Disavow Tool. Select the site you want to use and click on “invalidate links.” Then you’ll see the warning we talked about earlier. Don’t get cold feet; you’ve taken the right steps to protect yourself, and now it’s time for action.

How do I use disavow tool Google?

Step 1: Create a list of links to disavow

  1. Specify one URL or domain to disavow per line.
  2. To disavow a domain (or subdomain) prefix it with ” domain: “, for example:
  3. The file must be a text file encoded in UTF-8 or 7-bit ASCII.
  4. The file name must end in.
  5. Maximum URL length is 2,048 characters.

How long does it take for Google disavow tool to work?

“It takes 2 to 3 months for disavowed links to stop being considered part of a link profile,” says reputable SEO expert Neil Patel on his blog. It is important to keep in mind that Google does not guarantee that all backlinks listed in Search Console will be disavowed.

What happens when you disavow links?

So what exactly does a link disavow do? It is a request for Google to ignore those links to your domain. If the link disavow is successful, it won’t be counted for or against you when determining ranking in the search results.

Do you still need to disavow links?

We generally do not recommend taking the time to file a disavow for cases of negative SEO or other causes of an onslaught of link spam such as after a site has been hacked. The exception to this rule would be for sites that are currently dealing with, or have had a manual action for unnatural links in the past.

How often should you disavow links?

You can work to get them removed or nofollowed prior to actually submitting the disavow request, but there’s no reason not to disavow them if you need to. It’s generally a good idea to do this kind of disavow audit once every six months or so.

What is meaning of disavowed?

1: to deny responsibility for: repudiate disavowed the actions of his subordinates. 2: to refuse to acknowledge or accept: disclaim party leaders disavowed him …

How long does it take for disavow to take effect?

The effect of disavow can take up to 9 months without Link Detox Boost, as per our observations. The reason is simply that Google crawls spammy links typically less often than very good links. So the only thing we know from Google is, that all the links need to be recrawled for the disavow to take effect.

How do I remove bad links from Google?

The process of removing bad backlinks is relatively simple, if time-consuming:

  1. Understand what makes a backlink ‘toxic’
  2. Use a tool to identify all bad links pointing to your website.
  3. Contact the webmaster and request removal.
  4. Create and submit a ‘disavow’ file to Google to ignore those links.

How do I know if my backlinks are toxic?

Toxic backlinks commonly display signs of low quality or an attempt to manipulate rankings such as:

  1. Coming from sites that have been set up only for the purpose of linking out.
  2. Coming from sites and content which aren’t topically relevant.
  3. Coming from sites that aren’t indexed by Google.

How do you make disavow?

Creating the disavow file involves three main steps:

  1. Add the URLs you want to disavow to your disavow list.
  2. Add the domains you want to disavow to your disavow list.
  3. Have Monitor Backlinks create your site’s disavow file.

Should you disavow links in 2021?

Don’t Disavow All Links or Domains with Low Performance – Low Domain Authority (DA) links are part of a natural link profile. In the end, disavowing them might do more harm than good. For example, consider that a new, small website with low domain performance writes about your site and includes links to it.

Does disavow still work?

It takes forever, but in our opinion, it is by far the best way to be accurate. We also disavowed some spammy links that every site gets. While these are unlikely to cause ranking suppressions, there is no harm in throwing them in a disavow file. For this site, we recommended disavowing over 50% of their link profile.

Should I disavow coupon sites?

Ostensibly there is a central question: does every website require a disavow file? The unequivocal answer to that question is a resounding: no! Not every website needs a compelling disavow file. In fact, in the scale of things, relatively few websites need to actively monitor and manage their backlink signals.

Disavow links to your site

It is recommended that you try to remove the links from the other site if you have a manual action taken against your site for unnatural links to your site, or if you believe you are about to receive such a manual action (because of paid links or other link schemes that violate our quality guidelines). As a last resort, if you are unable to delete the links on your own or get their removal, you should disavow the URLs of the problematic sites or domains that include links to your website. This is a sophisticated feature that should only be employed with extreme caution.

Step 0: Decide if this is necessary

In the vast majority of circumstances, Google can determine which links to trust without the need for further direction, thus most websites will not need to make use of this feature. Backlinks should only be disavowed if and only if the following conditions are met:

  1. It is probable that you have a significant number of spammy, fake, or low-quality links pointing to your site, AND
  2. The links have caused, or will likely cause, a manual action on your site

Google makes a significant effort to ensure that acts on third-party websites do not have a detrimental impact on a website. In rare cases, incoming links can have an impact on Google’s perception of a web page or website. For example, you or an SEO that you’ve engaged may have created poor links to your site through the use of bought links or other link schemes that are in violation of our quality standards. The first and most important thing we propose is that you eliminate as many spammy or low-quality links from the internet as you possibly can.

If you own aDomain property, you are exempt from the provisions of this website.

Step 1: Create a list of links to disavow

Prepare a list of the sites or domains that you want to disavow and place it in a text file that you will upload to Google. Format of the link file:

  • Each line should contain a single URL or domain to be disavowed. Disavowing a complete subpath, such as, is not possible. The domain (or subdomain) must be prefixed with ” domain: ” in order to be disavowed
  • For example, The file must be a text file encoded in UTF-8 or 7-bit ASCII
  • The file name must end in.txt
  • And the file size must not exceed 1 MB. The maximum length of a URL is 2,048 characters. The maximum file size is 100,000 lines (including blank lines and comment lines) and 2MB
  • The maximum file size is also 2MB. If you want to insert comments, you may do so by beginning each line with the letter amark. Google will disregard any lines that begin with the letter

As an illustration, two pages to disclaim is one domain that should be disavowed. By selecting the export option, you may download the data from the Links report if you have discovered URLs or sites to disavow in your site’s links report. Make sure to delete any URLs from the downloaded file that you do not want to be associated with the disavow process.

Step 2: Upload your list

  • If you own many properties, you may submit a disavow list for each of them. Once a new list for a property has been uploaded, it will overwrite any existing lists for that property. You must be the owner of the property in order to post a disavow list. Links that have been disavowed will continue to appear in the Links report.

To upload a list of sites or domains to be disavowed, follow these steps:

  1. Go to the page for the disavow links tool. Choose a property from the list of available properties. Only this particular attribute will be covered by the list. If a list of disavowed pages and domains already exists for this property, you will see a summary of the pages and domains that have been disavowed. It is possible to upload a new list to this property, which would overwrite the existing list for this property. To submit your list, simply click on the button. As prompted, locate the disavow file on your local computer and choose it.
  1. If there are any mistakes in the file, you will be presented with a list of the faults right away. Your previous list will not be overwritten. You can make any necessary changes to your new list and try to submit it again. Upon successful upload, it may take several weeks for Google to add your list into the index, while the search engine recrawls the web and reprocesses the sites that we view.

Remove all disavowals for a property

If you wish to erase all disavowals for a specific property, follow the methods outlined in this article. In order to replace an old list with a new one, you do not need to do this; instead, simply upload the new list into the system.

  1. Go to the page for the disavow links tool. To cancel disavowals for a specific property, select it from the property list and click Cancel Disavowals. Disavowal lists for properties will be removed from the system if the property in question is chosen. As we recrawl the web and reprocess the pages that we encounter, it may take a few weeks for Google to include your list into our index
  2. Please be patient.

Was this information useful? What can we do to make it better?

How to Use Google’s Disavow Tool

Due to the increasing sophistication of search algorithms, some individuals may say that low-quality backlinks are no longer a problem, as they were five years ago or so. However, this is not always true. In a sense, Google’s algorithms perform all the work, so you can sit back and rest. Nonetheless, the Google Disavow Tool has remained in place, although with a small modification, and link quality is still taken into account when ranking pages.

As a result, can we make use of the current Google algorithm for evaluating links and site authority? This post is focused to Google’s disavow tool and how to use it in your link-building plan while remaining on the safe side.

What is a Google Disavow Tool?

The Google Disavow Tool is a tool that allows you to tell Google which hyperlinks to disregard when evaluating your website. Alternatively, a text file in the txt format with one URL per line can be submitted to the disavow tool. When you get to the disavow links tool’s landing page, you will be greeted with a warning from Google’s team, informing you that it is a sophisticated function that should be used with caution. “If this function is utilized inappropriately, it has the potential to negatively impact your site’s performance in Google Search results.” This is not due to the fact that the technology is inherently unstable or may hurt your SEO.

Use the disavow links tool only if you are certain that a substantial number of spammy, low-quality links are harming your site’s authority, according to Google.

Using the disavow tool is something that happens every now and again, and it is a significant activity.

What changed in the Disavow Tool in 2020

The Google Disavow Tool was previously available as part of Google Webmaster Tools, but it has now been integrated into the Google Search Console. The Disavow tool’s user interface (UI) was altered in the November 2020 release, but the idea and operation have remained the same. The Disavow tool does not provide a 100 percent assurance that your site’s ranking will increase immediately after you have disavowed all of the harmful backlinks. The technique is used to protect against link penalties or unexpected manual actions when something questionable in a site’s linking activities is discovered.

If someone adds your website to the disavow file list, it will have no effect on your site’s search engine rankings.

When it comes to using data from the disavow tool to identify spam sites and penalize them, officials from Google say they don’t do so.

Good-quality backlinks are important

You are most likely aware that Google considers backlinks to be a significant ranking factor. Backlinks serve as a signal to consumers that your website has useful content, and the existence of high-quality backlinks boosts the total domain authority of a website. Low-quality links, according to Google’s definition, are those that are The inclusion of links with the intent of manipulating PageRank or a site’s ranking in Google search results may be deemed a violation of Google’s Webmaster Guidelines and may result in a penalty.

This includes any action that attempts to influence links to your site or links pointing away from your site in any way.

Why Google penalizes bad backlinks

Life would have been far too easy if people hadn’t been so ingenious in their attempts to cheat all manner of regulations. At the beginning of the PageRank and DA estimate era, bad SEO tactics arose in a similar fashion. Artificial, low-quality links, intended to affect domain authority and PageRank, began to be used as low-cost marketing tools in the early 2000s. As a result, Google developed the Penguin algorithm, which degrades websites that manipulate search engine rankings. The Disavow Tool was created shortly after the Google Penguin algorithm was announced (which was in 2012), in order to assist SEOs in assisting Google in estimating backlinks and filtering out spam backlinks.


It is important to understand the distinction between algorithmic penalties and manual penalties that are imposed by search engines. A frequent internal functioning of Google’s core (the Penguin algorithm has been part of the coreGoogle algorithm since 2016, which means it is now real-time and imposes and removes penalties more quickly) is the imposition and removal of algorithmic penalties. Manual actions, on the other hand, are applied by human reviewers when they discover that a website is manipulating link equity through harmful SEO methods.

See also:  How To Create The Perfect H1 Tag For Seo? (Solved)

With algorithmic penalties, on the other hand, you can only estimate.

Here are the typical cases of negative SEO techniques you should be aware of.

Someone scrapes your material and makes a clone on a single-post website, as mentioned in the webmasters forum, is a typical example of recovering from a manual action. What motivates them to do this? For the purpose of lowering your rating or hurting your feelings, or both. Wait for no compassion from Google, despite the fact that it is only a third-party negative SEO assault including a large number of poor links.

2. Spam comments.

In the past, this was a very inexpensive means of inserting an absolutely free link in forums and blogs, resulting in a massive proliferation of spam comments, which spread like fungus. Because of the widespread prevalence of comment spam, several website owners have simply closed all user comments with nofollow tags. The UGC tag, which stands for user-generated content, eventually surfaced. As a result, comments aren’t really taken into consideration, albeit it is still dependent on how website editors filter comments.

3. Article marketing.

This form of content marketing is becoming increasingly popular as a means of increasing brand recognition and improving SEO. In other cases, though, it may have a negative influence if the organization delivering the services goes a little too far. Ensure that your material is of excellent quality, linkable, and clickable while you have complete control over it. Otherwise, you may have a difficult time attempting to eliminate all of the duplicates and thin information from the internet.

4. Sitewide links in WordPress themes.

When using a free WordPress template, links in the footer of the template used to be an excellent source for links and credits to the author who tweaked it a little, but this is no longer true.

Avoid obtaining a large number of links from templates and author profiles, as this sends a strong indication to Google that the connections are not natural.

5. Link exchanges and link farms.

Link exchanges in the form of link farms (which are often built by automated technologies) were immediately identified as spam by Google and devalued as a result of this classification. The Panda algorithm upgrade has a significant impact on private blogger networks (PBNs). These are sites that are promoting one another at the moment. It is mainly because of their weak content and link strategies that they are penalized.

6. Paid links in content.

In order to comply with Google’s wishes, all sponsored material should be clearly labeled. What Google cannot regulate is the presence of sponsored links in the article, unless they become excessively numerous and explicit. This shady side of internet revenue is still thriving today. However, if you are discovered red-handed — generally as a result of an unusually large number of incoming or outbound links to sites that are irrelevant to your overall content — you will be subjected to a manual penalty.

7. Buying new domains with unhealthy backlink profiles.

When shopping for expired domains, there is a secret to remember: choose one that has a strong link profile and you will have a brisk start when building a website. Well, getting a decent new domain is rather difficult, and you still need to look into its link profile. Just make sure it hasn’t been abandoned due to the fact that there are too many link penalties to contend with.

How to handle spam backlinks

First and foremost, how do you know if any low-quality backlinks have been directed at your website? It is at this point when link auditing comes into play. In fact, a frequent link audit should become an integral element of any website’s backlink strategy if it is to remain relevant in the future.

Check your link profile in the Search Console.

Visit the Google Search ConsoleLinksmodule for a fast link audit, where you will see a list of your top connecting domains, backlinks, and anchor text. This review will provide you with a broad picture of how strong the link profile of your website is. Currently, the Search Console will not allow you to download all of the links listed in your backlink profile; just around 40% of them will be available for download. For example, it displays more than 100,000 external links in my Search Console, which is impressive.

More Sample Linkscan also be downloaded and combined with the previous two lists, however these lists are almost identical, the former being shortened and organized by the date of discovery, and the latter being sorted alphabetically.

Even still, the question of how to analyze backlinks remains unanswered.

Second, how am I supposed to determine the quality of those backlinks? In a world where there are hundreds of thousands of them, how can I analyze them to determine whether or not link penalties are imminent? This takes us to the point.

Use a backlink checker tool to evaluate penalty risks.

A backlink checker tool may be used to audit the link profile of your website as an alternative. Typically, such programs have certain estimate capabilities that allow you to assess the quality of your backlinks. Let’s see if we can figure things out with the help of the SEO SpyGlass backlink checker. First and foremost, you must download and launch the application to complete the installation process, which will not take long. To use the tool, open it and enter the website’s URL, which you wish to check for backlinks.

  • The program will examine your backlink profile in a matter of minutes and offer results containing thousands of backlinks.
  • The Penalty Risk score is used to determine the quality of backlinks and the likelihood of link penalties occurring.
  • When you click on the Infoicon in the backlink row, you will be presented with a tooltip with information about the penalty risk factors that have been identified for this connection.
  • You may personally inspect the linked site, and if you discover it to be a reputable domain, you can leave it in its current configuration.
  • Inlink Rank for the domain is low.
  • There is no social activity over the whole domain.

Contact webmasters asking to remove spammy links.

Before contacting the webmaster of the linking domain and requesting that the problematic links be removed, try contacting the webmaster of the linking domain first. Bad link removal can be a problem at times, especially if you have a large number of spam domains to remove. When you need to search a large number of emails at the same time, automated email lookup solutions can save you a great deal of time and effort. Starting with the Rocketreach plugin, which you can download and install in your browser to search for contacts in the same way that you would go to the site and search for contacts.

  • As an alternative, you may use the outreach program Link-Assistant to reach out to people.
  • Step 1: Navigate to theProspectsmodule and click theAddbutton to begin.
  • Step 3.Click Next and provide a remark to be applied next to these prospects.
  • Step 4.Press the Next button and just check the boxes.
  • The program will gather any emails from the domains that are made publicly available.
  • Right-click on the list of prospects you’ve compiled and select “Save target as.” Sending out emails to the participants who have been selected (notice, that before that action, you have to define the email client for LinkAssistant).

Send a mass email to the recipient, requesting that they delete the spammy links. When those webmasters of problematic linking sites refuse to listen (as they almost always do), you have no choice but to utilize Google’s Disavow Links Tool to remove their links from your website.

How to make a disavow file in SEO SpyGLass

The process of putting together a disavow file in SEO SpyGlass is really simple. The Penalty Riskheader may be selected by double-clicking it to filter the backlink rows and to display the links with the lowest scores at the top. Select the hyperlinks in question and right-click on them to bring up the context menu, from which you may select theDisavow Backlinksoption. After that, a pop-up box will open where you may select whether to disavow certain backlinks or whole sites from being shown.

Once you’ve done that, navigate to PreferencesDisavow/Blacklist Backlinks to access the disavow module.

If you choose Export, you will be given the option of saving the disavow file in the TXT format.

Upload the list into the Disavow Tool

To disavow links for a specific property, navigate to the disavow linkstool page and pick the property for which you wish to disavow links. Continue with the procedures to submit your list as directed. The entire disavowal procedure may take some time, and some individuals are concerned about whether or not the list has been taken into consideration. This is due to the fact that the faulty links will continue to appear in your link profile in Search Console. Will the disavowed backlinks still be visible when Google scans your site the next time it crawls it?

Despite the fact that spam sites continue to connect to your site, Google’s algorithms overlook these poor links.

In order to do a disavowed links audit, the current version of the Google disavow tool allows you to obtain the list of disavowed links.

A few pro hacks for link audit

Link audits can assist you in maintaining a clean link profile. With the professional features of SEO Spyglass, you can program the application to do the auditing work on a regular basis on your behalf. Go to theSchedule Tasks and Alertsmodule in the top right corner of the screen (or from thePreferences menu) and add the task to update the backlink check. Select the frequency with which you want the link audit, as well as the manner by which you wish to receive the results (for me, it is handy to receive the findings by email).

Get notified if something strange happens in the link profile.

Aside from that, there’s a clever way for setting an alarm in the event of something exceptional occurring. An sudden increase in the number of backlinks at a certain moment may be a symptom of an SEO assault. As the saying goes, it’s better to be safe than sorry. I’m going to use the Scheduling Tasks and Alertsfeature in SEO SpyGlass to help me safeguard my website. Step 1.Right-click on the job for Update Backlink Profile and choose Edit scheduled task from the drop-down menu that appears. Step 2.In the next box, selectAlert Settingsfrom the drop-down menu and specify the circumstances for your alert.

Step 3.Enter the email address where you want the alert to be delivered, then click OK. You are now safe. You can also discover information about your site’s usual backlink influx in theHistorical Datamodule, which gives you an overall image of what is regarded normal for your site.

Engage only in white-hat link building practices.

Why should you worry about link-building? First and foremost, it is something that everyone does, and second, what else should we do? Take good care of your backlinks simply because it allows you to create the type of backlink profile you choose. To summarize, link-building outreach can still be done well if done correctly in the first place. You may still hunt for your niche marketing buddies to help you run advertising campaigns, perform a little affiliate marketing, and guest post on their websites.

Moreover, you retain complete control over the content and anchor text diversity in the meantime.

What do you think of it?

Have you ever utilized the Google Disavow Tool? If not, you should. Please share your experiences in the comments section.

When & How to Disavow Backlinks in 2021 [Google Disavow Tool]

The author’s opinions are solely his or her own (with the exception of the extremely uncommon occurrence of hypnosis), and they may or may not represent the opinions of Moz. This guide will walk you through the process of using Google’s Disavow Tool, including when to use it and when not to use it. As a result of the considerable skepticism about its long-term utility, I’ll also remark on what role it will play in an SEO’s toolkit in 2021. But first, a little background information. This tool was introduced in late 2012, into a totally different SEO ecology than what we are accustomed to operating within now.

It was a common source of new business for me when I worked in an SEO agency in 2013 and 2014: clients whose sites were penalized by Google because they had been working with a less-reputable agency on link building work would receive a message from Google, and all or part of their site would disappear from search results.

One notable difference between then and now is that, in the majority of cases, if you were punished as a result of link building methods, you were openly informed of this, and the tactical ramifications of this were highly obvious, including the usage of the Disavow Tool.

If your traffic begins to decline, you have no way of knowing for certain whether it is due to a link-related issue or something altogether else.

The Daily Mail, a British news website, was so perplexed by this trend that they filed a lawsuit against Google over it. So, in this more complex environment, is the Disavow Tool a dinosaur, or is it still relevant?

Is the Disavow Tool still useful in 2021?

So, if you see a significant decline in traffic but don’t have the resources to take manual action, should you disavow? Google appears to be saying no. Marie Haynes inquired of Google’s John Mueller in 2020 about the possibility of increased traffic to a site after utilizing the Disavow Tool, even if the site did not receive a human action (i.e. a visible message in Google Search Console.) According to John Mueller, such a benefit would be “very unlikely,” implying that if a site experiences a benefit following a disavow, it is most likely a case of correlation rather than causation on their part.

  1. However, if you have just experienced a significant decline in traffic, you are likely to want to cover all of your bases and try anything that may possibly help, right?
  2. Of course, everyone has a few weak points, but are you overly reliant on your weak points?
  3. If you get lost, Moz’s own Spam Scoreis the appropriate statistic to use, and this page provides a thorough overview.
  4. The thing to keep in mind is that the disavow is designed to remove any problematic links from your site, which means you’ll have to replace them with some hard-earned, reputable substitutes.
See also:  5 Ways To Make Your Product Shipping More Brandable? (The answer is found)

Proactive disavow

However, what if you’re not worried about the skeletons in the closet right now, but you’re worried about traffic? Possibly you believe it’s astonishing that you (or your customer) is getting away with the status of their link portfolio, and that it’s a disaster waiting to happen. You could suspect that someone is creating suspicious-looking connections to your website in a conscious effort to cause you harm, or that they are doing it for some unconnected purpose that ends up making your site appear terrible anyhow.

Which links should I disavow?

I won’t go into too much depth here because there is already a fantastic Whiteboard Friday on the subject: What Links to Target with Google’s Disavow Tool (which you can find here). A rudimentary procedure would look something like this:

  1. You may use the Spam Score to limit down your analysis to only the links that bother you the most. Use Excel, Google Sheets, or a similar program to prioritize certain links for manual inspection (if a site links to you 10,000 times, you probably only need to check a handful of those connections to grasp the gist of what’s going on!) Make sure to remove any links that have been nofollowed or that have expired, 404ed, or are otherwise no longer passing equity at this point. Take a look at the connections you’ve discovered and consider why the author may have chosen to place them in that particular location. If you can’t think of any other reason for the connection to be there other than a financial incentive or the site’s security being hacked, you might want to consider disavowing it. Consider disavowing the domain if all of the links from that domain look like this
  2. Otherwise, leave the site alone.

Use Spam Score to limit down your analysis to only the links that you are most concerned about receiving.

Once you’ve determined the links and domains you wish to remove from your website, you can go on to the next stage.

How to check your disavow file

As long as you have access to the Google Search Console, you may always retrieve your current disavow file at any time. Consider what is contained inside this file — many websites now have a historical disavow file, which typically includes notes that explain the reasons behind the removal of any links as well as the date when the links were first removed. You may use the tool by clicking here and selecting your site from the dropdown menu. Keep in mind, however, that the disavow tool is outdated and so does not support domain attributes.

If you have an old disavow file, it’s highly probable that it was posted during the period of HTTP rather than HTTPS, thus you’ll need to double-check that both yourHTTP:// and HTTP:// have been checked.

Can I remove links from a disavow file?

What should you do if you discover any domains in a disavow file that you are certain should not be there? Many times, I’ve come across an old disavow file that was presumably produced in a state of panic, and which may have disavowed some of the greatest — and cleanest — links on the site. I’ve been in this scenario before. Occasionally, I’ve come across websites that express disapproval of their own existence. In these instances, I’ve made the necessary corrections, but I can’t tell that doing so has resulted in any beneficial results.

  1. Google does not take into consideration disavow files at all.
  2. 3.
  3. These websites were never in a position to gain from more connections in the first place.
  4. In the event that you delete anything from a disavow fire and then re-upload it, it will no longer be disavowed, therefore this should function as expected.
  5. However, I would anticipate disavowal to be a deadly blow, if it had any effect at all on these sites, which weren’t typically lacking in authority in comparison to their peers (on the contrary, they were quite the opposite).
  6. So sure, you may delete links from a disavow file.

How to create a disavow file

A disavow file is really just a text (.txt or.csv) file in its most basic form. Every line in the text file must include one of the following characters:

  • A disavowed link, for example,
  • A disavowed domain (indicating that every link from this domain has been removed), for example,
  • In the future, a remark (which Google would disregard, but which your coworkers may find interesting) may be something like: New disavows have been issued. 2021-02-01

Here’s an example of how they may look when combined: Here are a few crucial points to remember:

You can disavow subdomains.

Here’s an example of how they may look when combined. Please take notice of the following:

A disavow file must be UTF-8 or 7-bit ASCII

In the case of a disavow file created by copying and pasting from Excel into Notepad, you’d need to navigate to “Save As” and make sure the file looks like this:

Maximum file size is 2MB, or 100,000 lines

Former Google employees have suggested a 10,000-row limit in the past, although Google’s own official counsel proposes a far higher figure of 100,000 rows as a maximum.

How to submit a disavow file

  1. Navigate to the appropriate tool. It is no longer possible to get to the Disavow Tool using the Google Search Console’s navigation bar. In order to do so, you must visit to and choose the website for which you wish to disavow links. Be mindful of the fact that your site will require verification for each of its corresponding prefix properties (for example, — not or any other variant of this site).
  2. Make a copy of your disavow file and upload it. The option will state either “Upload disavow list” or “Replace” depending on whether or not you previously have a disavow file saved on your computer. It’s important to preserve a duplicate of the previous one as a backup in case the latter happens.

Using the Disavow Tool after a domain migration

To disavow on a new target domain, there is no need to go back and update disavow files on previous properties that have been 301ed to the current canonical version. In the following cases, for example, Moz would not be required to update the disavow file: So if you have an existing disavow file that you are satisfied with, and you are planning a migration, it would be a good idea to bring it along with you and re-upload it on your new domain name.

Weighing the risks and benefits

The risk associated with using the Disavow Tool is that you may not be aware of which of your connections is causing more harm than good – if any. A disavow file, on the other hand, has a very strong probability of aiding Google in classifying the links that you construct as bad, making it much more difficult to be successful on your next project if you are genuinely engaging in unethical link building techniques. The costs are unknown and difficult to quantify; the advantages are unclear and difficult to demonstrate.

However, this type of SEO activity does not occur in a vacuum — numerous Core Updates, competitor changes, offline marketing initiatives, and new content were introduced during the course of my work.

If you have connections that you are convinced are harming you, disavow them since it may finally set your mind at peace more than not disavow them.

Please share your ideas with me in the comments section below.

Google Disavow Tool: What You Need To Know

In order to maintain your site’s search engine result ranks high (and who doesn’t want that? ), you should be familiar with Google’s disavow link tool. If you’ve never heard of it before, you’re not alone in this. Many individuals believe that penalizing links is a thing of the past, and they are correct. To ensure that this does not happen, I wanted to share what I know about Google’s Disavow Tool and how it might effect your website both favorably and badly. If you have ever questioned whether or whether you should disavow a link, I hope this post will provide you with an answer to your query.

What The Disavow Tool Is

What exactly is this “disavow tool,” and how does it work? Google released a product in the fall of 2012 that would be beneficial to businesses and CEOs who have an online presence. When this instrument was initially introduced, it was accompanied with a lengthy warning label. It warned that you should exercise caution when using the disavow tool, and that if you use it wrongly, your site may suffer as a result of how well you rank in search results. This tool effectively allows you to inform Google when specific backlinks should be ignored in order to maintain your current rating.

All you have to do is submit a text file including the URLs of the linked sites or domains.

It’s not quite that simple, but we’ll go into it in a bit more detail later. How do you determine whether or not to include a certain domain in the file that you’re sending to Google, and how do you make sure that you’re using it properly? Let’s have a look and see.

The Creation Of The Disavow Links Tool

Link building may be a time-consuming and difficult task. When link building was initially introduced, spam was at an all-time high. Today, spam is much lower. As a result, Google needed to develop a method of reducing spam on all sorts of websites. If you’ve ever heard of a no-follow link, it was Google’s initial attempt to reduce the quantity of spam that was being sent to its users. They started with this in 2005, but because the internet is developing at such a rapid pace, they required a more up-to-date way.

  1. This was during the time when they employed what was known as the Penguin algorithm.
  2. At initially, this didn’t work out so well, and entire websites were downgraded as a result of the Penguin algorithm.
  3. At first, Google was hesitant to apply this since they believed it only applied to a limited number of websites.
  4. In its original form, it was not employed in the same manner that it is now.
  5. A Google change in September 2016 made it possible for the Penguin algorithm to operate in real time once again.
  6. As a result, many individuals are unsure if disavowing is a required action that website owners should do or whether they should refrain from doing so.

When To Use It And When Not To

When it comes to Google’s disavow link tool, the age-old issue is when you should and when you shouldn’t use it. Here’s the answer. Because so many individuals are scared to use it in the first place, understanding when to use it is very essential to success. As you may have read previously, when it was first introduced, Google included a lengthy warning stating that if the tool was used inappropriately, it may do damage to your website. To determine whether or not you should disavow a link, you must first understand what constitutes a low-quality link or a poor directory.

Believe going directly to the source for what they consider to be a low-quality link.

This includes any action that attempts to alter links to your site or links pointing away from your site.

  • Paid links, including non-editorial connections
  • Any private blogging network
  • And any other form of advertising. Those directories that, according to Google’s criteria, are of low quality
  • Spam that has been discovered in blog comments or forums
  • Hacked websites
  • Websites that have already been hacked Websites with a poor search engine optimization ranking

Google, on the other hand, has the following to say about what it considers to be a high-quality link: “Links are often editorial endorsements offered by the author’s choice, and the more helpful information you have, the more likely it is that someone else would find it worthwhile to their audience and include a link to it. By looking at your traffic data, you should be able to determine whether or not a link is of high or low quality. You will be able to observe which links are being clicked on the most frequently and which ones are being clicked on very infrequently, if at all.

Even though there is a lot of flexibility when it comes to the quality of links, there are a few of instances in which disavowing links might be useful to your SEO efforts.

It is possible that a website will be placed lower in search engine result rankings if it suddenly begins to employ poor links.

Despite the fact that the vast majority of SEOs make use of Google’s Disavow Tool, approximately 40% do not.

This is simply due to the fact that they may be unsure whether or not it is worthwhile to take the risk. I can teach you all you need to know about this tool, including how and when to use it; nonetheless, the decision to utilize it is ultimately up to you and your willingness to take risks.

Do I Have To Remove A Link Or Disavow A Link?

While I’m sure I could convince you out of deleting links, we need to speak about whether or not you still need to do so if you’re utilizing the disavow tool in the first place. If you have access to the link and can determine whether or not it is active, by all means, delete it from the site. That is far less time-consuming than going through the complete process of disavowing a link; we’ll go through how to accomplish that in the following section.

How To Use It Correctly

A step-by-step instruction to using Google’s disavow links tool is provided in the following section for your convenience. By following these instructions, you will significantly increase your chances of having a pleasant experience with this product.

See also:  Best Wordpress Themes For Blogs You Should Consider Using? (Solution)

Make An Audit Spreadsheet

There are various tools available that will audit your links for you, but if you want to be sure that you are using the disavow links tool appropriately, it is in your best interest to go over each link carefully yourself. While this may appear to be a lot of effort, it is actually less difficult than you would think and will be beneficial to you in the long term. You may use the same audit tools to generate an auditing spreadsheet, which you can then use to track your results. Following are the measures to take if you decide to do it yourself, as recommended by your doctor.

Download Your Links

The first thing you’ll want to do is download all of the links you’ve collected. This may be accomplished with the use of a webmaster tool. Depending on the tool you are using, you may generally see your connections displayed in the traffic part of the dashboard. When downloading links, you’ll want both the sample link and the most recent link available at the same time. For assistance with this procedure, you might make use of tools like as Majestic, Moz, or Ahrefs. Take a look at the following snapshot, which shows some of Long Tail Pro’s internal links from Ahrefs (found under the Backlinks section on the left-hand menu): You may quickly export the csv file so that you can deal with the data in an Excel document with more ease and efficiency.

Create A Link Spreadsheet

Following the collection of your connections, it is time to construct a spreadsheet. The likelihood is that you will have spreadsheets from a variety of sources, and you will want to integrate them all into a single huge spreadsheet. This makes it possible to find all of your connections in one convenient location. Spreadsheets may be simply created in software packages such as Excel or even in Google Sheets, depending on your preferences. It’s vital to remember that while you’re constructing the large spreadsheet, you should make sure to save all of the duplicates.

Breaking URLs Down

It’s time to add a new column to your spreadsheet at this point. To the left of your URLs, you should place this text.

To make this work as simple as possible, begin by highlighting the first column on your list. After you’ve highlighted it, hit the CTRL and D keys at the same moment to delete it. The next step is to highlight your first column once more, and then follow the steps listed below:

  • Ctrl + C (to copy)
  • Edit (to make changes). Select “Paste special”
  • Then click “Paste values only”
  • And last click “Paste.”

At this point, you may use the search and replace tool to make any necessary changes. In Google Sheets, this is the last option under the edit menu, which is where it can be located. Fill in the blanks in the “find” column and leave the rest of the columns blank. To replace everything, click “Replace All.” Re-do the previous step, but this time instead of putting in, type in “www.” That’s all there is to it! Your URLs have been redirected to the subdomain level. Thank you!

Get Rid Of Duplicates

As previously said, I will teach you how to eliminate duplicates from your database. In most cases, you will notice repeated links across your spreadsheet since you only require one connection from each domain. When you have a large number of links to go through, you don’t want the spreadsheet to crash completely. Using the following procedures can help you stop this from happening:

  • Begin by arranging the links in your first column according to their alphabetical order. Separate your data into two columns to the left of your first column. ” =if(B1=B2,”duplicate”,”unique”) “
  • Enter the following into the new column: ” Duplicates can be found by filtering the column
  • Delete each and every duplicate


I guarantee you that you are almost finished. It’s time to visit each of the URLs listed in your spreadsheet one by one. Alternatively, you may create a column on the far right of your spreadsheet and enter whether or not you wish to maintain or disavow each website in it. Alternatively, you can type “unsure” in the blank if you aren’t certain. The question is, how do you determine whether or not you wish to disavow a link? You should consider whether or not that link will drive visitors to your website.

Finally, assess whether or not each link was created specifically for SEO purposes.

Creating A Disavow File

After you’ve gone over each and every link, it’s time to put together your disavowal file. For large spreadsheets with a large number of links, it may be easier to filter via your disavow column so that you only see the links you have selected to be removed from consideration. It is now necessary to create a new spreadsheet as a result of this. You want to copy the domains that you want to disavow into the new spreadsheet and paste them into the first column. In order to do so, enter “domain:” in front of each domain name.

Copy the domains, then select “paste special” and then “paste as values” from the drop-down menu.

Before continuing, you should save them as a text file.

Filing With Google

Go to the Google Disavow Tool when you’re ready to file your disavow and you’ve reached the stage where you want to do so. From there, you’ll select your website from the drop-down option. Then pick disavow links twice more, and then choose the file you want to delete. You will now navigate to the text file that you just saved in the previous step and open it. The disavow tool will notify you whether or not you’ve successfully uploaded the file, depending on your configuration.

Editing And Modifying Disavow Files

To ensure that your backlinks are of excellent quality, you may change or modify your files at any time. You should do so on a frequent basis if you find yourself in this situation. Do this at the very least once a month, if not more frequently. Following that, you will repeat all of the steps outlined previously. You can also make changes to a disavow file that has already been uploaded.

To do so, go to the Google disavow links tool and follow the instructions. Disavow links should be selected twice, and then download should be selected once. After that, you may open the file and copy and paste the domains into a new spreadsheet, where you can make any necessary changes.

Does It Take Long To Work

As soon as you successfully submit the file, Google will instantly remove the link from their system. These links will not be included in any future crawls conducted by Google, and they will not be able to access algorithmic calculations as a result of this. If your website is affected by Google’s Penguin algorithm, it may take a bit longer for you to see any changes. For the Google bots to disavow the links in the file you submitted, it can take anywhere from 24 to 48 hours at the most.

Re-Avowing A Disavowed Link

If you discover that a mistake has been made in a file that you have already handed in to be disavowed, don’t freak out. You have the ability to delete a disavow directive from a file by altering it in the original location. Simply modify the file to delete the essential domains and re-upload it to the disavow tool to complete the procedure. To summarize, it may be simple, but it will take significantly longer for a link to be re-avowed after it has been disavowed in the first place. This means that not only do you have to wait for the next time Google crawls your website, but you also have to wait through a little time lag period.

There are many people that send spam who will do this in order to get around the disavow mechanism.

Final Thoughts

Google’s disavow function might be a little difficult to navigate. The fact that you are unsure whether or not to utilize it is entirely natural. Many individuals are apprehensive and want to play it safe, but perhaps, after reading this, you’ll feel more confident in your decision about whether or not to use this technology in your organization. If done correctly, it has the potential to be quite useful. It should not cost you anything because it eliminates damaging links from your website in order to boost its rating, and the results are almost immediately visible after sending in your file.

You will be on the correct track if you follow the detailed instructions mentioned above.

Thank you for taking the time to read this, and I really hope that Google’s disavow tool will be of tremendous use to your website!

What is the Google Disavow Tool?

Webmasters can use Google’s disavow tool to warn the search engine about low-quality links referring to their website that they do not want connected with their website. This allows SEOs to inform Google about which external links should be taken into account when evaluating ranking variables. If a site publisher has previously purchased links from a link farm or if their site contains a large number of spammy or dangerous external links, they may be required to utilize the Google disavow tool.

Should I use the Google disavow tool?

If you wish to publicly disavow connections, there are a few things you should be aware of before proceeding with the disavow. A disavowal cannot be reversed. When you opt to disavow a link, it is no longer affiliated with your website. Make careful to conduct thorough investigation on the external website before making a decision to disavow it. The disavow function should not be required for the majority of websites. While there are plenty of spammy and destructive websites out there, the vast majority of current websites are safe, and there’s a strong possibility that your website will not be subjected to a disavowal request.

What exactly does the term “risky” mean in this context?

Because links are a ranking criteria for search engines, removing high-quality external backlinks might have a negative impact on your SEO.

Understanding the differences between what Google regards to be poor or damaging links and good connections is important. Check out Google’s rules on links and link schemes to have a better idea of what they are talking about.

The history behind Google disavow

Since October 2012, SEOs and digital marketers have been aware of the disavow tool’s existence. However, Google’s disavow tool is, and has always been, difficult to find for digital marketers to use. According to John Mueller, Google deliberately hides the disavow tool in order to make it harder to locate because the vast majority of websites do not require it to function properly. Google’s Penguin update, which was released in 2012, altered the way the search engine deals with low-quality backlinks.

If your website has been punished by Google, you can utilize the Google disavow tool to restore its ranking.

When should I use the Google disavow tool?

It is recommended that you only utilize the Google disavow tool if you have sufficient experience to determine a website’s legitimacy. Because it is possible to affect your backlink profile if you make a mistake concerning an external link, it is critical to understand what constitutes a spammy or hazardous website. A backlink hygiene check can be performed in order to identify problematic connections. When you use BrightEdge in conjunction with Majestic, you can get high-value link data that is not available anywhere else.

If you’ve discovered harmful links and are prepared to put in the necessary effort to remove them, you might consider using the disavow tool.

Please keep in mind that you can disavow links and Google will disregard them while analyzing your site, but the links will stay in place.

What is Google’s disavow tool?

Google Search Console (previously Webmaster Tools) has a feature called the Disavow tool, which allows websites to lower the value of an incoming link, hence reducing the likelihood of receiving a link-based penalty. Because of Google’s ongoing war on link spam, certain online companies are at danger of receiving an organic search penalty, making the disavow tool a very valuable asset for those websites who are at risk of being punished.

Why do online businesses disavow links?

To disavow links, the most important purpose is to safeguard the site from “bad” connections that might undermine the site’s name and reputation (and thus its rank on the Search Engine Results Page). Bad links may be formed for a variety of reasons, including competition using them to attempt to rise up in the rankings, people unwittingly creating them by discussing the business on a questionable website, or Google’s algorithms changing in such a manner that a once helpful connection becomes an issue.

Bad links are detrimental to businesses, regardless of their origin, and the disavow tool is one approach to prevent the harm from spreading.

How To Properly Disavow Links

1. Begin by generating a list of backlinks for your website. There are several methods for accomplishing this, however you may begin with tools such as: Businesses should employ at least two of these tools in order to secure the most amount of coverage feasible. The next step is to identify and remove any potentially harmful backlinks from the list that has been created. Unfortunately, there is no simple method to achieve this – while many web tools can assess the worth of a link, they also have a tendency to yield false positives simply because another site is new or little-known in the search engine community.

If that appears to be the case, Google is unlikely to penalize it, and there is thus no incentive to disavow it.


You should attempt to contact them at least three times, and you should keep detailed records of each of these attempts.


Google virtually usually complies with disavow requests that are accompanied by supporting documentation.

Leave a Comment

Your email address will not be published. Required fields are marked *