How to Increase Your Search Traffic Without Building Links
- Getting Started: It’s Not All About Links.
- Strategies to Increase Your Site Traffic Without Link-Building.
- #1: Write About the Latest News.
- Create viral infographics.
- Write in-depth top list posts.
- Upgrade Existing Content to Build Your List.
Can I get traffic without backlinks?
The quickest and easiest way to get traffic without building links is to write viral content. There are a lot of articles on Upworthy and Buzzfeed that break down how to write viral articles. If you read those, you’ll get a much better sense of what you can create that might go viral.
How can I rank up without backlinks?
Ranking without backlinks – 8 different ways
- Focus on the value of the content.
- Go for longer tail keywords (they tend to be less competitive)
- Take advantage of Google’s local 3-pack.
- Copy what your competitors are doing with their on-page SEO.
- Work on your internal links.
- Take advantage of ‘Barnacle SEO’
How can I increase my website traffic without SEO?
To respond to this story,
- 10 Best Ways To Grow Your Web Traffic Without SEO (Infographic) Angelo Sorbello.
- Interview Someone in Your Niche.
- Write About Others.
- Add Your Link in Your Email Signature.
- Do a Contest or a Giveaway.
- Be a Regular On Forums.
- Ask Your Readers to Share.
- Create an Infographic.
How can I increase my Google search traffic?
10 Google Hacks to Improve Your Search Rank for Free
- Improve your website’s user experience.
- Write great content optimized for SEO.
- Get more backlinks.
- Improve your page speed.
- Fix broken links.
- Optimize your images.
- Use H1 and H2 header tags.
- Optimize for local search.
How do I increase my link?
Here are 10 additional steps you can take to increase your website traffic.
- Get Listed in Online Directories.
- Build Backlinks.
- Post to Social Media.
- Include Hashtags in Your Posts.
- Use Landing Pages.
- Target Long-Tail Keywords.
- Start Email Marketing.
- Guest Blog.
Do backlinks increase traffic?
Backlinks help websites increase their search traffic and rankings on search engines. However, only high-quality backlinks will generate the best SEO results and actually increase your website traffic.
Can you rank without links?
Put simply: yes you can rank a site better for specific terms without links though if the site is in a moderately competitive to competitive niche it won’t stay there long without them.
How do I increase organic traffic to my website?
25 Ways to Increase Traffic to Your Website
- Advertise. This one is so obvious, we’re going to look at it first.
- Get Social.
- Mix It Up.
- Write Irresistible Headlines.
- Pay Attention to On-Page SEO.
- Target Long-Tail Keywords.
- Start Guest Blogging.
- Invite Others to Guest Blog on Your Site.
What is a good backlink strategy?
Write guest posts Guest posting is a very popular backlink strategy. The thing about guest posts is that they not only help create backlinks, they also build your persona as a trusted authority on a niche subject. Plus, you get the chance to infiltrate a new audience and show them the value of your brand.
How can I get free traffic?
Strategies to Increase Web Traffic for Free
- Utilize Social Media to Reach More People.
- Use Hashtags to Target Your Content.
- Perform On-Page SEO Optimization.
- Increase Back-links To Improve Brand Authority.
- Have a Content Marketing Plan and Share Engaging Posts.
- Write a Guest Post for Other Websites.
- Create a Content Schedule.
How can I drive traffic to my website 2021?
35 Ways to Increase Website Traffic in 2021
- #1. Optimize your website for search.
- #2. Experiment with content freshness.
- #3. Submit your site to search engines.
- #4. Build out your backlinks.
- #5. Spy on your competitors.
- #6. Optimize for long tail keywords.
- #7. Add new products or content to your website daily.
How can I drive traffic without Google?
Rather than worry about losing or never having Google organic search traffic, plan for it. No one can afford to rely upon a single traffic source for business. Here are the 10 best ways to generate traffic without Google.
- Blog Commenting.
- Content Aggregators.
- Forum Commenting.
- Guest Blogging.
- Social Media.
How do I start SEO?
How to Start an SEO Campaign
- Step 1: Set KPIs & Goals.
- Step 2: Analyze Your Current Website Setup.
- Step 3: Topic Creation & Keyword Research.
- Step 4: Establish a Pillar Content Strategy.
- Step 5: Perform an SEO Audit.
- Step 6: Work on Audit Findings.
- Step 7: Work on Local SEO.
- Step 8: Work on Back Links.
How do you preserve traffic and ranking?
Website Redesign, SEO and Preserving Your Rankings in 7 Steps
- Survey the Landscape. Make sure you know what phrases you’re ranking for and which pages are ranking.
- Reduce Changes, Reuse URLs.
- Recycle Page Content.
- Keyphrase Biodiversity.
- Don’t Let Endangered URLs Go Extinct.
- Preventative Measures.
- Monitor Carefully.
How to grow your website traffic without building links
Focusing on less dangerous and more efficient methods that will also create the groundwork for long-term success will allow you to improve your website traffic without engaging in link building or breaching any Google webmaster rules. If you are a frequent reader of my blog, you should be aware that I am strongly opposed to the practice of generating links to promote a blog or website. In the past, link building was effective; however, things have changed, and link building of any type now has the potential to produce the exact opposite effect.
This also sparked the idea to produce this essay, in which I explain how to increase your website traffic without relying on link-building tactics.
Things have changed – Forget about link building all together
a brief overview of history for those who are just starting off One of the most serious faults in Google’s ranking algorithm was its reliance on links in order to determine a website’s ranking position in the search results. While Google was making significant attempts to keep spammers out of their index, it was possible for years to fool their algorithm and rank for any term by directing thousands of links (of any form – I discuss the different types in depth in what is off-page SEO). Google Quality team and “SEO”s played a game of hide and seek until February 2011, when Google began rolling out the Panda changes, and again in April 2012 when Google began rolling out the Penguin updates, respectively.
- The theory behind utilizing links as a ranking component is sound, and links continue to play an essential part in search engine rankings.
- When it comes to ranking, other search engines (for example, Bing and Yahoo) rely heavily on links, and they are lagging behind Google in terms of how complex their ranking algorithms have become.
- Google updates its ranking recommendations.
- It was discovered by @Baeumlisberger and reported by Barry Schwartz on search engine land that there had been a change.
- Since April 2013, I have been promoting the rising importance of creating high-quality websites, and I am pleased to see that this is now receiving more attention.
I believe that link building as we have known it is a thing of the past and that webmasters and SEO’s should concentrate on the other 200+ elements that contribute to the ranking of their websites higher in the search engine results pages (search engine results pages).
Guest posting is link building with another name
Since last year, several people have begun to advocate for guest posting as a legitimate method of obtaining connections and increasing the PageRank of a website’s PageRank. The practice is also promoted as a real strategy to improve search engine results, and if you have a website, I am confident that you have gotten at least a couple of requests to write guest articles on your website or blog. It is possible to learn more about the function and kind of guest posts on your site in detail at when to accept guest posts on your blog and isguest blogging a viable strategy to gain links, but the following are the most important points to remember:
- Guest posting is still considered link building (don’t be fooled by the moniker), and link building is against Google’s webmaster rules. A great method to build new connections, get more readers and customers, guest posting is a great way to do it. However, you should only guest post on other high quality similar websites if all of the criteria listed above are satisfied. Using keyword anchor text for your inbound links is not necessary
- They may not count against you, but why take the chance?
SEO is not about building links and it never was
This is one of the most common SEO myths, and I predict that it will take years before SEO is completely divorced from link development. Let me give you an example: despite the fact that we have named our SEO services asSEO packages and despite the clear description that we do not engage in any form of link building, we continue to receive a large number of emails from prospective clients asking how much we charge per link, and other such questions. If SEO isn’t about link development, then what exactly is the purpose of SEO?
A high-quality website is user-friendly, speedy, shareable, and provides a positive user experience regardless of the platform through which the user is accessing the website.
The previous six months have seen me write a large number of articles on SEO, which cover a wide range of topics ranging from beginning guidelines to more sophisticated approaches and everything in between.
Besides SEO how can I increase my web traffic?
This is the keyword you’ve been looking for: digital marketing. With digital marketing, you have the opportunity to investigate all of the accessible digital traffic sources. Allow me to provide you with a number of illustrations. Social media marketing– Using social media marketing to generate connections to your website is an excellent strategy. Even though it is not a new concept, it has been around for quite some time, it is rising in prominence and attention. It is no accident that websites that have gained popularity on social media have begun to score higher in search engine results as a result.
If you want to learn even more, continue reading for another 5 minutes: 10 Social Media Marketing Pointers for Complete Newbies 15 social media blunders to stay away from Marketing with mobile devices — There are two types of mobile markets: those that are mobile optimized and those that are not (Google Play, Apple Store etc).
Content marketing is the new marketing strategy.
Instead of wasting your time on low-quality material in order to obtain a link from a link network, you can instead devote your time to developing high-quality content for your own website.
The more high-quality material you post, the greater the number of visitors you will receive (not only organic visits but also direct visits, social media visits, mobile visits etc.).
Do non link building techniques work?
One of the queries I see in the comments section is if a website can go up the search engine results page without acquiring links from other websites. People still don’t accept all of the claims made about SEO and digital marketing, and they want additional evidence to support their claims. I can well appreciate their concerns since I have been in their shoes, and I was first skeptical about the success of these white hat approaches. The greatest response I can provide you is as follows:How to obtain more than 100,000 visitors from Google per month (Case Study).
To summarize, if you want to increase web traffic to your website, the best method to do it is not by establishing links (either yourself or by employing a “”SEO”” to do it for you), but rather by publishing more high-quality content on your website (as opposed to less). Spend some time on social media, and make an effort to connect with other individuals who are interested in your specialty. When you have reached a point where your website is jam-packed with helpful material, you can start contributing to other websites and sharing the knowledge you have learned as an authority in your field of expertise.
5 Ways to Get More Organic Traffic Without Building Backlinks
So, you want to realize your full potential and achieve financial independence? In this FREE Masterclass, award-winning business leader, Eric Siu, will present his 5-Step Blueprint for Starting Your Dream Online Business That Provides You with Freedom and Fulfillment. To register, click here. Now is the time to reserve your spot by clicking here. I’ve been advising folks to create backlinks and increase traffic to their websites for quite some time. The two are frequently associated with one another.
Difference Between Organic and Referral Traffic
I have two different sorts of traffic sources: 1) Organic traffic is referred to as 2) traffic referred by others For example, Forbes may connect to your website, resulting in referral traffic. Referral traffic is defined as traffic that comes from a third-party website such as Forbes.com. Please keep in mind that the two have an impact on one another. For example, if you receive a backlink from a high-ranked website such as Forbes, this may significantly increase your rating in the search engine results pages (SERPs), resulting in more organic traffic.
Consider it analogous to a presidential election.
The same holds true for search engine rankings.
Content that is related to this: 5 Quick and Easy Ways to Build High-Quality Backlinks and Boost Your Rankings
Write (and Research) Viral Content
Writing viral content is the simplest and most straightforward method of gaining traffic without the need to develop links. Many articles on Upworthy and Buzzfeeddescribe how to produce viral articles and provide examples of their use. Reading those will give you a far better understanding of what you can develop that has the potential to go viral. (Hint: useBuzzSumoto to find out what’s trending and then utilize that information to produce an even better piece of content). I also check YouTube to see what material is currently trending and then develop content based on that.
This is another strategy I use when writing for viral purposes. Blog entries that are inspired by YouTube tend to fare well. More information may be found at: The Definitive Guide to Content-Based Link Building & SEO
Double Down on Long-Tail Keywords
When it comes to generating high-quality traffic, I also pay close attention to long-tail keyword phrases. There are far too many individuals competing for phrases such as “internet marketing,” “credit cards,” and “auto insurance,” to name a few. They don’t try to compete for phrases like “how to acquire inexpensive health insurance while in college,” which are highly competitive. These long-tail keywords continue to receive a considerable amount of search traffic. Compared to other comparable but shorter keyword phrases, they actually receive higher search volume.
- You may write an article titled “What is haircare?” or something similar.
- You’d be far more inclined to produce an article like “How to achieve the ideal curls for your hair” if the topic was something you were interested in.
- Will you see a significant increase in search traffic in the three to four months following the completion of these long-tail keyword pieces?
- However, after six months to a year, you’ll see a considerable improvement in your ranks and visibility.
Answer Your Audience’s Burning Questions
When it comes to generating high-quality traffic, I also pay close attention to long-tail keyword variations. “Online marketing,” “credit cards,” and “auto insurance” are all words in which there are far too many competitors. “How to acquire inexpensive health insurance when you’re in college,” for example, is not a keyword they are competing for. Long-tail keywords still receive a substantial amount of traffic. Compared to other comparable but shorter keyword terms, they receive significantly more traffic.
- Create an article with the title “What is haircare?” as the subject.
- A topic like “How to achieve the ideal curls for your hair” would be far more likely to pique your interest.
- Will you see a significant increase in search traffic in the next three or four months after you create these long-tail keyword pieces?
- The good news is that your rankings will begin to improve dramatically between six months to one year.
Capitalize on Niche Topics
Many people became microsite millionaires during the wild west days of SEO before to the introduction of Google Panda, simply by constructing websites with hundreds of pages dedicated to a single niche issue. Today, you won’t be able to pull it off, but you may still get high rankings by focusing on a certain specialized issue. More information may be found at: Google Panda in Plain English (Infographic) For example, I actually own a portion of a gun site, and while we are not currently building many connections to it, it still has 180,000 visits each month.
- No one is really competing in this field from a content marketing standpoint since there are so many of these niches out there.
- Just think about it.
- When it comes to a neglected niche, you don’t have to do much in the way of backlink building—but you will still rank.
- If you Google the term “sales team,” you’ll notice that one of my blog entries fromGrowth Everywhereis the first result, which is a good thing.
- That page began to rank not only because my website has high authority, but also because “sales team” appears to be a relatively underutilized term, which is astounding.
So take a look at some of the niches that you’re considering. It will be quite easy for you to rank in your niche if it hasn’t been over-saturated with competition yet. Content that is related to this: How to Obtain Premium Backlinks When No One Is Aware of Your Existence
Target Foreign Markets
Esposas online is yet another example of specialized marketing that is successful. A blog in Brazil that educates women how to impress their husbands may be found here. It provides them with tips on things like how to prepare healthier meals, how to make the bed, and other household chores like that. Not that it’s a woman’s responsibility to satisfy her husband; it’s just what the website is all about, and they get a lot of traffic as a result. To cut a long tale short, they only created seven hyperlinks to the entire website.
- Google brings in more than 100,000 unique visitors every month.
- Because content marketing is still a relatively new concept in Brazil.
- Creating content for alternative markets, such as the Latin American or Eastern European markets, will expose you to less competition than you may expect.
- Because as many as 200 million Chinese are utilizing virtual private networks (VPNs), there are a slew of websites that are attempting to target Mandarin speakers despite the Great Firewall (almost the population of the U.S.).
- A version of this piece was modified fromMarketing School, a daily 10-minute podcast in which Neil Patel and Eric Siu teach you real-life marketing ideas and methods from their own experience in order to help you discover success in any marketing-related role.
How to Increase Your Search Traffic Without Building Links
The majority of website owners and bloggers aspire to be among the top 10 search results on Google for their specific keywords. A large number are, however, close to quitting up since they have become bored of attempting to obtain connections using various search engine optimization strategies. No question, links continue to be an extremely essential ranking element, but this does not imply that you should go out and seek for links from every website you come across in order to rank well. This in-depth essay will not discuss the tried-and-true methods of developing links without being punished, such as scale link building, anchor text, and editorial links, because they have been proved to work.
Is that even possible?
Getting Started: It’s Not All About Links
First and foremost, you’ll need to establish a solid foundation for your website or blog. Those of you who write on WordPress have a tremendous edge because there are hundreds of plugins and tools available to you, the most of which are free (although some require a one-time investment or monthly subscription payment). Obtaining a large amount of organic traffic is not just dependent on obtaining links. It is more important to focus on the quality of your material. After all, if your material is of poor quality, your chances of ranking highly in Google’s search results pages are also of poor quality, as previously stated.
Simple chunks of markup code for your page that display as text beneath the headline on search engine results pages are known as rich snippets (search engine results pages).
The search engine optimization company Moz noted that “Rich snippets are meant to offer the user an idea of what a webpage may include.” Maintain the focus on increasing your click-through rates at all times.
It is no longer sufficient to be ranked number one on Google. All that you can do encourage your target audience (users) to visit your website is essential. Rich snippets are useful in this situation.
Increase traffic to site without building links
Posted on January 19, 2016 by the ValueLabs Editorial Team If you were under the impression that link building was the only way to receive traffic from Google’s search results, you were mistaken. Despite the fact that links have a significant impact on Google’s search results, there are a few tactics in current SEO procedures that can assist you in gaining search traffic without the use of external links. Despite the fact that some of these highly optimized sites have the potential to increase traffic in one way or another, many of these are well-established strategies for more seasoned search engine optimization operations.
1. Well-researched articles
Google search results for “in-depth articles” return no fewer than 65 such items. The articles that qualify have witnessed a large rise in traffic, despite the fact that it is a small number of articles. If you include a few signals in your HTML, your work may also be eligible to be shown. The following are some of the markups that Google recommends for this purpose:
- The use of Schema.org article markup
- Google+ authorship
- For pay wall material, use best practices such as canonicalization and pagination
- Logo markup
- For pay wall items, use First Click Free
“Despite the fact that it appears that Google prioritizes authorities in news sites when it comes to the inclusion of in-depth stories, some sites that do not have the perfect semantic markup implemented may nevertheless qualify.”
2. Enhanced user satisfaction
Improving a user’s on-site experience may have a significant impact on your Google ranking results. As a result, the impact of user experience may be far greater than we now think. When a consumer clicks on your website, Google can track how satisfied they are with it, and its Panda algorithm penalizes your website if it is deemed ‘poor in quality.’ Keeping your visitors happy while they are on your site might help to lessen this occurrence, which is also known as pogo sticking or return-to-SERP.
However, while there is no clear evidence of pogo sticking in Google’s search results, there has been enough evidence discovered via patents, interviews, and research to show that it is plausible, and in fact, it may be the least used SEO method currently available.
3. Structured data giving rich snippets
The types of rich snippets that appear in search results are continually evolving as a result of this. Videos and authorships are two sorts of markups that are frequently used to increase visitors to a website.
4. Video optimization
When compared to other types of snippets, video snippets grab significantly greater attention in search results; they even attract significantly more interest than authorship photos. When compared to author photographs, video snippets are easier to show, and they do not require the user to link to a Google+ account. In most cases, video snippets necessitate the creation of a video XML sitemap as well as the inclusion of schema.org video markup.
5. Authorship of Google
In addition to enhancing your website’s click-through rate, obtaining the much sought-after author photo in Google search results will assist enhance traffic to your website.
While there are no hard and fast criteria for what constitutes a good author photo, many common qualities have been shown to be beneficial, including:
- A genuine person’s face should be used instead of a brand logo or cartoon character
- Colors that stand out from the backdrop should be used to make the picture stand out. Make use of a photograph that is geared for your target demographic.
If authorship is properly done, you might be one of the 20 percent of all search results that include author images, despite the fact that Google has been more discriminating about the photos it chooses to display in recent years.
6. Enhancing site speed
Improved site performance is one of the few ranking variables that has been validated by Google. Improvements in site performance not only increase user pleasure, but they may also have a direct impact on your search engine results. In recent years, it has been shown that the actual speed with which a page loads is significantly less important than the length of time it takes for a server to reply to a request, also known as Time To First Bite (TTFB). When it comes to mobile devices, Google believes that performance optimization is even more important than when it comes to PC searches.
7. SEO for portable devices
In addition to increased performance, it is critical that your website be optimized for mobile devices. If Google search results are lowered as a consequence of smartphone mistakes, a significant amount of traffic is lost, which may also result in worse mobile ranks. Here are a few examples of smartphone blunders:
- It is possible that visitors will be sent to the incorrect mobile URL
- A video embedded on a webpage that does not play on a specific phone
- Pop-up windows that are difficult to close on some mobile devices
- This device’s font size is insufficient for mobile use.
8. Increasing the number of international users
When opposed to staying inside one’s own country, it is frequently simpler to appear in foreign search results because the competition is less fierce. You will see an increase in visitors to your website if your website has worldwide presence.
9. Google+ and its social annotations
In contrast to when you share material on social networking sites, publishing content on Google+ makes it available to your network every time it searches for something related on Google. Even when users are provided with movies and other rich snippets, studies have shown that users’ attention is still drawn to social annotations. You take advantage of this, be sure to offer high-quality information on a regular and frequent basis. Work published on Google+ frequently appears in standard search results, increasing the likelihood that your content will be seen by everyone, regardless of its social connotations.
10. Optimizing snippets
Because to modifications made by Google over the previous two years, the number of characters in a title tag is no longer relevant for determining the maximum length of a title tag. Instead, it is the quantity of pixels that are employed that is important, which should be around 500 pixels in length in most cases. It is recommended that titles include between 60 and 80 characters in order to prevent complications while composing titles. Search engine giant Google suggests that duplicate Meta descriptions should be avoided, and that descriptions should be unique for each page or eliminated completely altogether.
11. Updating fresh content
Search engine results are skewed in favor of websites that do not gain new connections and/or do not regularly update their pages with new information, according to Google. Although it is not certain that updated material will result in a ranking increase for your website, it does appear to be beneficial in some types of searches. Google uses a variety of methods to determine the freshness of content, some of which may include:
- The date on which the company was established
- The number of times your material is altered
- The frequency with which your material is refreshed
- How many pages are generated during a period of time
- A distinction is made between changes to vital material (homepage text) and changes to insignificant content (footer links).
Adding new content to the website The parameters listed above are merely the tip of the iceberg when it comes to the massive glacier of income search result areas that exists. Other factors, including as indexing, crawling, canonicalization, duplicate content, site architecture, keyword research, internal linking, and image optimization, can have a significant impact on search engine rankings. All of these aspects together make the job of SEOs that much more difficult, but also that much more rewarding, as the number of chances grows year after year.
6 Effective Ways to Increase Traffic Without Building Links
As a website owner, all that is required is that you are continually on the lookout for new and innovative ways to drive traffic to your website. Establishing a steady stream of high-quality visitors to your website is essential if you want to achieve higher page ranks on search engines, enhance sales conversions, and get further online visibility. Any website’s longevity is dependent on its ability to attract visitors. It is hard to attract potential consumers to your website and achieve the desired amount of sales for your company if there is no traffic coming into your website.
However, if you are the sort of person who despises link building, there are a variety of other successful strategies that you may use to drive traffic to your website instead.
1. Write about the latest news in your niche
Google must maintain its engine up to date with the most recent news articles that appear immediately in the search results since users never stop searching for the hottest trending news items on a daily basis. The newest news in your industry may be a fantastic method to develop credibility, improve your search engine results, and most crucially increase site traffic because you would be perceived as an authority and the go-to person in your field who gives the most up-to-date information. Once you’ve been able to provide your readers with current and updated articles that are unique, interesting, and engaging in your niche, you’ll be able to generate a steady stream of leads, traffic, and social media shares over time, which will increase the value of your website by orders of magnitude.
2. Write in-depth list blog posts
Historically, it has been established that long-form postings outperform short-form posts in search engine results rankings. The reason for this is that long-form writings go into great depth on a certain topic and answer all of the questions that readers could have in their thoughts about it. As reported by Curata, in-depth blog entries produce seven times the number of leads generated by short-form blog posts. In order to score well in search results, your in-depth writings must be of good quality, and not simply long enough to be read in one sitting.
This will not only assist to generate a large amount of traffic over time, but it will also function as a useful reference guide that can be linked to and readily shared over the internet.
3. Update your existing content
What’s the purpose of having a fantastic website if consumers are unable to get the most accurate and helpful information on it? As older postings gradually begin to fall in the rankings and lose their relevance over time, new and relevant information begins to take precedence. You might opt to continue writing and creating new and interesting stuff. However, it takes a significant amount of time and work to produce a high-quality item. Additionally, every time you publish a new post on your website, the new URL has 0 authority when compared to the authority of previously published articles on your website, according to attorney and internet marketing expert Jay Knispel of the Law Offices of Jay S.
” When opposed to developing anything from scratch, updating an existing post needs far less effort.
As a result, if you decide to upgrade your old material to the most recent version, you should change or incorporate engaging photos, infographics, photographs, and other visual elements.
4. Repurpose content in new forms
People are online primarily for the purpose of consuming content these days. If there was no material to push over the web from one user to another, the Internet would cease to exist as we know it. If you want to increase the amount of visitors to your website, reusing your content is critical to achieving online success. In order to avoid missing out on traffic that you may potentially benefit from, if you are not already doing so, you should hop on board and get started as soon as possible.
Rather of spending time creating new material, it is preferable to think about how you might reuse existing information.
The tool assists you in determining the quality of traffic and conversions, as well as identifying the top performing content for reuse.
5. Offer freemium products
Today’s consumers are increasingly seeking greater value from the web tools they use to do their jobs. As a result, it would be fantastic if you were able to offer something of worth out. Alternatively, you may provide freemium items while still making a profit. Giving out free things is an extremely effective marketing strategy. Eventually, it attracts a client base without requiring the expenditure of resources on expensive advertising campaigns or other marketing expenses.
The use of freemium items may be quite beneficial if done appropriately. Not only does it increase targeted traffic to your website, but it also increases the number of free users who become paying customers.
6. Build a resource page
To be successful on the Internet, you must first determine the amount of traffic a website receives. While it may appear absurd, creating a resource page is a free marketing strategy that may generate a significant amount of traffic. The only thing you need to do, according to Greg Hollander of the Hollander Law Firm, is compose a unique website that displays the greatest sites from around the internet or construct a specific page to honor the companies and individuals you hold in high esteem with brief explanations of what makes them essential.
You should not ignore the importance of increasing the traffic to your website as part of your overall company strategy. One of the things that you should pay close attention to while attempting to generate money online is your computer’s operating system. Because more traffic to your website implies more opportunity for you to attract visitors and make purchases, advertising your website utilizing the strategies outlined above efficiently improves traffic without incurring additional costs for your business.
12 Ways to Increase Traffic From Google Without Building Links
The author’s opinions are solely his or her own (with the exception of the extremely uncommon occurrence of hypnosis), and they may or may not represent the opinions of Moz. Although link building is time-consuming, it is not the only method of increasing traffic in Google’s search results. When I first started out in SEO, establishing links wasn’t something I was very good at. I was frightened of writing outreach emails, and I had no prior expertise in crafting compelling content. Instead, I concentrated on quick victories.
Many of these are well-established strategies for experienced SEOs, but even the most optimized websites can benefit from improvements in at least one or more of these categories.
1. In-depth articles
According to the MozCast Feature Graph, In-depth articles appear in 6 percent of Google search results, which is a significant number. While this may not appear to be a large boost in traffic, the articles that qualify can experience a significant rise in traffic. On anecdotal evidence, we’ve heard stories of traffic increasing by up to 10 percent as a result of the addition. Your high-quality material may be eligible for inclusion in search results if you include a few signals in your HTML. The markup recommended by Google comprises the following elements:
- Schema.org Pagination and canonicalization best practices
- First click free– for paywall material
- Google+Authorship (also works with NewsArticle)
While Google appears to favor authoritative news sources for inclusion in In-depth Articles, the vast majority of sites that may qualify do not have the required semantic markup in place to support it.
2. Improving user satisfaction
Is it possible to improve the onsite experience of your visitors while also enhancing your Google rankings? According to many SEOs, the answer is “yes,” and their collective experience suggests that the impact may be more than we know. We all know that Google’s Panda algorithm penalizes websites that are considered to be of “poor quality.” We also know that when people click on search results, Google is likely to gauge their happiness.”. Google was able to determine how pleased consumers were.
The SEO business Branded3 has a motto, according to Tim Grice, that goes like this: “If you have enough links to be in the top 5, you have enough links to be position 1′′.
3. Rich snippets from structured data
Google is continually expanding the sorts of rich snippets that it displays in search results, such as events, music, videos, and breadcrumbs, among other features. It was during a lecture by Matthew Brown at MozCon in 2011 that I learned about structured data for the first time. Matthew is currently employed at Moz, and I am delighted to benefit from his knowledge. His Schema 101 presentation, which can be seen here, is definitely worth your time. In case you’re just starting started, you should definitely read out this really helpfulGuide to Generating Rich Snippetsfrom the people over at SEOgadget.
4. Video optimization
Video snippets take more search real estate than any other sort of rich snippet, and even more than authored photographs when measured pixel for pixel in the search results. According to studies, our gaze is drawn directly to them. Google SERPs with Eye-Tracking – 5 Pizza-Related Stories Video clips, as opposed to author photographs, are frequently easier to show and do not necessitate the use of a Google+ account. Generally, video snippets necessitate the creation of avideo XML sitemap as well as the addition of schema.org video markup.
We use Wistia here at Moz, which automatically generates a sitemap and adds schema.org markup to our pages.
Because the thumbnail has a significant impact on clicks, make your selection carefully. The following is recommended reading: Getting Video Results in Google
5. Google authorship
While landing the much sought-after author photo in Google search results does not guarantee more clicks, having the proper photo can increase your click-through rate in many results, according to Google. What characteristics distinguish an excellent author photograph? While there are no hard and fast rules, I’ve personally tested and examined hundreds of photographs and discovered that some characteristics are beneficial.
- Instead of a brand logo, cartoon, or emblem, use a real person’s face. Colors with a lot of contrast. It is important for the shot to stand out because it is small
- Thus, there should be strong distinction between the backdrop and foreground. The target audience has been identified. For example, youthful Disney fans are probably less likely to click on an old person in a suit who appears to be a financial consultant than older Disney fans.
Google has lately been more discriminating about which author photographs it chooses to display, but if you implement authorship effectively, you may find yourself in the 20 percent (according to MozCast) of all search results that feature author photos, which is a significant number.
6. Improving site speed
It is possible that improving site performance may not only enhance visitor happiness (see point 1), but it may also have a direct impact on your search rankings. In reality, Google has acknowledged that site speed is one of the few ranking variables that may be used. The people at Zoompf taught us something new this year: real page load speed may be considerably less relevant than the time it takes for the first byte to appear on the page (TTFB). The time it takes a server to reply to a request for the first time is referred to as the TTFB.
Consider the last time you were on your cell phone and had to wait for a website to load because of a poor signal.
7. Smartphone SEO
Aside from slow loading times, if your website is not optimized for mobile devices, it will most likely appear lower in Google search results for mobile inquiries. Google admits that mistakes made on smartphones may result in lower mobile search ranks. What is a smartphone issue and how do you fix it? It might consist of the following items:
- Visitors are being sent to the incorrect mobile URL. It is possible to embed a video that will not play on a specific phone (for example, a Flash video on an iPhone)
- Pop-ups that are difficult to close on mobile devices
- On a mobile device, buttons or typefaces that are too tiny are problematic.
Google suggests that you make your website responsive, however many of the world’s most well-known companies, like Apple.com, do not have responsive websites. Regardless, having a positive mobile experience is essential.
8. Expanding your international audience
Is there a chance that your website may attract visitors from countries and/or languages other than your current ones? Our foreign professionals, such as Aleyda Solis, are fully aware of this, but many in the United States have been sluggish to target certain languages and nations with search engine optimization. When compared to sticking within your own boundaries, the chances of showing in foreign search results are often better. In addition, the competition is frequently less fierce when you go abroad.
9. Social annotations with Google+
While you post information on Facebook and Twitter, your network will only be able to view it when they are actively browsing those social media platforms. When you post anything on Google+, however, members of your network will be able to view it every time they perform a Google search. Users’ attention is drawn to social annotations, according to Google’s own research, even when they are presented alongside movies and other sorts of rich snippets. The most straightforward method to take advantage of this is to grow your Google+ network and share high-quality information on a regular and frequent basis.
Furthermore, information published through Google+ frequently appears in irregular search results, making it apparent to anybody who visits the site, regardless of their social affiliations.
10. Snippet optimization
In general, when you publish material on social media sites like Facebook and Twitter, your network only sees it when they are actively using the social media platforms. When you post anything on Google+, however, members of your network will be able to view it every time they perform a search on the internet. Despite the fact that users are provided with videos and other sorts of rich snippets, according to Google’s own research, they are more interested in social annotations. Expanding your Google+ network and sharing quality information on a regular and frequent basis are the most straightforward ways to take advantage of this.
Content published using Google+ also frequently appears in irregular search results, making it available to anybody who visits the site, regardless of their social affiliations.
11. Updating fresh content
Websites that stop generating new connections frequently see their rankings in Google search results decline. Sites that do not update their material or allow their pages to get stale might also find themselves out of favor with search engines. The addition of new material to your website does not guarantee a ranking improvement, although it does assist for specific sorts of inquiries. Google determines freshness in a variety of methods, which may include:
- Date of establishment
- The percentage change in the amount of content you have
- Exactly how frequently you change your material
- How many new pages you produce during the course of a year
- A distinction is made between changes to vital material (homepage text) and changes to insignificant content (footer links).
Recommended reading: 10 Exemplifications of How New Content Can Influence Search Engine Rankings
12. Ongoing on-page SEO
The parameters stated here are merely the tip of the iceberg when it comes to increasing the amount of real estate that appears in search results. Things like indexing, crawling, canonicalization, duplicate content, site architecture, keyword research, internal linking, image optimization, and thousands of other factors may make a significant difference in search engine rankings. The task of a Technical SEO is becoming more difficult to perform with each passing year, yet we now have more options than ever before.
Nothing could be further from the truth.
Generate Traffic without Building Backlinks in Digital Marketing
It is true that SEO extends beyond link creation. It’s past time to usher in a new age of digital marketing initiatives. What are your thoughts on whether or not we can get organic traffic without link building? Why not, I say. Have you ever used such strategies to deceive yourself about the outcome? If not, please come along with me to learn about and explore digital marketing while wearing strange spectacles. Working as a growth hacker, I was frequently presented with a plethora of opportunities to experiment and discover new and more efficient methods of increasing website traffic.
- However, this does not imply that you should generate links from every website you come across.
- I prefer to develop links, but not in the manner in which you are doing so, such as through mass link building.
- Wait, wait, and more wait.
- So, one thing to bear in mind before beginning any type of experimentation with your work is that no one can become a ninja in a single night or in a spectacular and dramatic manner.
Getting millions of search engine visitors overnight by simply submitting a single article is a fascinating concept, but it is extremely unusual to see it happen. The strategies and expertise I’ll share with you below have shown to be productive, steady, and dependable for myself and my clients.
– How to Gain Traffic without Building Backlinks –
Here are a few of my favorite takeaways from the book:
Keep Focused On Initial Strong Build/Foundation – Don’t Only Revolve Around Links
“It is essential to have a strong foundation if you want to build a robust superstructure.” Keep in mind that the more ambitious your business objectives, the greater the need to focus your efforts on the foundation and the process 10 times more. On-page factors are located here; arrange them all in accordance with the standards. Don’t allow any aspect to be haphazardly associated with the webpage. Utilize schema tags, rich snippets, data highlighter, mobile responsiveness, loading speed optimization, and other features to their full potential.
Optimize On-site Content thoroughly
Do a thorough optimization of the page content on your website. Every one of your web pages must be carefully aligned around your jewel phrases (which indicate the core value of the web page), because we all know that optimizing a web page requires a significant investment of time and attention on your part. First, write for an audience, and then write for a search engine to find your content. Put your target audience at the top of your list of work priorities. Search engines are constantly altering their algorithms for ranking and determining what constitutes high-quality content.
The first and most important thing to remember is that the material on your website should be created in a way that is valuable to your audience.
Long tail keywords with a decent search volume are preferable to high volume phrases, because you will not be able to compete with the big shark if you employ them.
Always strive to create content for your website that is evergreen.
Re-Consider/Re-Publish Your Top Performing Blogs
It’s time to choose the cards that are most valuable to you from the deck. I’ve put this technique into action, and it’s working just as intended. Inspect your previously published blogs from the beginning to the end of time and extract their data in terms of clicks, impressions, value, and search queries that they have received over the course of their whole existence. Choose the best-performing blogs, make changes to them to provide valuable and up-to-date information, and then republish them.
The schema markup and data highlighter may also be used on such pages and posts as well.
-Proof of this strategy-
Create pages for which you want to get ranked number one in Google. They will serve as your website’s “anchor pages,” directing organic traffic to your site. The first step in accomplishing this is to select the most aggressive terms/keywords on which you wish to place bets against your competitors. Then include those phrases into the text of your webpage that should be a perfect fit. Keep in mind that you should avoid overoptimization, whether it’s in the text or the Meta Tags. Optimize them on a regular basis in accordance with Google upgrades, as and when necessary.
Utilize to the fullest extent possible your E-A-T (2019 will be the year of E-A-T), experience, authoritativeness, and trustworthiness on those pages, demonstrating your brand’s WOW factor. Without a doubt, these well-established pages will not go without acknowledging your contributions.
Bring Engagement to Your Website
Ranking! I’m sure you’re thinking about your position in the military once more. BLOG COMMENTS – In fact, this will assist you in improving your keyword rank as well as increasing organic traffic. Comments on blogs are acceptable, but not on third-party websites. Posting intriguing material that encourages people to leave comments on your blog is a good strategy. Comments have been shown to be effective on-site interaction signals in terms of generating traffic and improving ranking statistics.
As a consequence, search inquiries are magnified, and the ranking of your keywords improves.
Use of Merger MethodGap Filling in Content
It is remarkable how much organic traffic may be generated with “zero” link building required. The merger method allows you to combine postings that have the same anchor text targeting them all at the same time. In addition to removing the issue of term cannibalization, which is not ideal from an SEO standpoint, combining those content will result in a significant gain in organic traffic and keyword position in a short period of time. Make certain that you have performed a 301-redirect to such URLs in order to consolidate the link juice in a single location.
This also contributes to more organic traffic and improved search engine ranking outcomes.
Do Not Totally Obsessed With Ranking as a Success Metric
The majority of those here are evaluating their product’s performance in terms of ranks, which are secretly moving up and down the ranks. Search results are inherently unstable, and relying just on rankings to provide results will show to be a mistake in today’s world. Additionally, search engines are increasingly displaying results based on the location of the searcher (which is automatically recognized) as well as the search intentions of those who use them. In such circumstance, it became critical to find a method that was both obvious and appropriate in terms of displaying the results that were intended for you.
Winding it up
So it appears to be a good idea to aim for increased visitors while not being concerned about backlinks. Make no misconceptions, gentlemen, since it will need a real and true effort on your part. However, many bloggers may not agree with the method, but they all know in their hearts that it works, and that it works rather well. In that case, what are your opinions on the matter? What are your thoughts on this? Are you one of those who enjoys seeing your website’s traffic grow without having to rely on conventional backlinks, or are you one of those who disapproves?
For the time being, gentlemen, ciao!
Mahak Sharma’s full name is Mahak Sharma. I am a Digital Strategist now employed by a well-known organization that provides top-notch digital marketing solutions to clients all over the world. I solely write about the intelligent methods of Internet marketing that have led me to my current position as a Brand Strategist.
My techniques are designed in such a way that they help to establish a strong Brand Presence while also achieving long-term business growth. High, Flick Serve Badminton is one of my favorite games to play. As a committed Peta member and environmentalist, I caper about my uncompromising position.
How to Increase Organic Traffic Without Backlinks or Buying Ads
At Lean Labs, he serves as the company’s Vice President of Marketing. In addition to higher education, he has worked for SMBs and technology companies. When he’s not working on digital marketing, you can bet he’s engaged in some sort of geeky activity. Every week, a fresh marketing strategy is introduced to the general audience. For a marketer to promote themselves as a “expert,” it appears that coming up with a new approach or technique is the most effective strategy. In truth, the world of digital marketing advances at a slower pace than seems on the surface.
- A common misconception in the marketing business is that if you stick to what you know works and don’t experiment with new ways, you will eventually lose money.
- The most effective marketers are those who are aware of what is currently effective.
- Great marketing is frequently more about hard work than it is about viral eruptions a la the lottery.
- However, these strategies are solid, dependable, and successful.
How to Increase Organic Traffic Without Buying Ads or Building Backlinks
First and foremost, a minor rant: marketers wreak havoc on everything, even SEO. We began by determining that backlinks had a significant impact on Google’s search engine optimization (SEO). As a result, we learnt how to create hundreds of backlinks, and even how to automate the entire process. As a result, a slew of garbage appeared at the top of Google search results. Many marketers declared link building to be “dead” once Google unleashed its hammer. Then someone made the decision to go back to one-to-one link building, manually contacting bloggers and website administrators to request that links be added to their material, which was successful.
- Then they published about how it worked, and a swarm of zombie marketers flocked to the site to copy their methods.
- Each communication is “personalized” to me and is tailored to my interests.
- It is not possible to automate everything.
- Instead, we will rely on our own hard work.
These strategies will work for you if you want to increase organic traffic without having to generate backlinks or spend money on advertisements. Just keep in mind that content marketing is not a “get traffic fast” method; rather, it is a long-term approach that requires consistency.
Proof This Strategy Works
This graph depicts the increase in organic traffic for all of our clients over the course of time. When we combine all of their numbers, we obtain the following picture of their organic traffic.
When Long-Term Growth Isn’t Fast Enough
This is a firm that desired “instant wins” rather than a long-term, consistent approach – and their traffic has not increased in the last two years. Try to imagine where they would be today if they had followed this technique for the previous 24 months.
Building Organic Traffic Using Only On-Site SEO
The very first thing you should do is do an on-site SEO analysis of your website. I prefer to utilize Screaming Frog, but there are a variety of different tools available that may accomplish the same results. A brief summary of what you’re searching for is as follows:
- Do they contain keywords
- Do they sound intriguing enough to get you to click on them?
- Whether or not they include keywords, whether or not they serve as a compelling introduction to your content
- Are you use H1 and H2 headings in your content? Are there any keywords in them? Specifically, are they utilized to organically divide up the material into bite-size portions
Search engine optimization should be performed on each and every key page on your website.
Step 2: Identify Your Crown Jewel Search Terms
Where can you find the 3-6 search phrases that receive a lot of traffic but are not regarded rankable for your brand? You’ll use them as your top search phrases, often known as “Crown JewelSEO keywords.” Consider the following examples: “inbound marketing” is one of our Crown Jewels, and “growth driven design” is another. Those are the two phrases we want to rank for, and while they are difficult to achieve, we are working hard to reach the top of Google’s search results for them, as well as a few other related terms.
Step 3: Build Anchor Pages for Crown Jewel Terms
What is an anchor page, and how does it work? It is a page that is intended to rank first in Google for a certain phrase, as well as to serve as a contextual anchor for all related material. You need to design a page that is more useful and packed with more helpful material than all of the other sites that appear in the top 5-6 results for your Crown Jewel search keyword. If you truly want to win, your prize should be worth more than the sum of all those pages put together. We want to get this page to the top of the search results, and we’re not going to use any gimmicks to achieve it.
Step 4: Build Topic Clusters Around Your Crown Jewel Keywords
What is a topic cluster, and how does it work? It is a collection of themes that revolve around a single, primary issue. It is likely that you will come across a wide range of subjects linked with inbound marketing if you are looking to increase traffic to your website. This is similar to the topic of this page. As an illustration of a subject cluster on inbound marketing, consider the following: Actually, it was just a fast visual fromAnswerthePublic.com, which is a fantastic tool, but it shouldn’t be the end of your journey with the site.
Even while it might serve as a starting point for ideas, you should eventually rely on keyword research and Google Suggest to compile a large list of long-tail subjects. Here’s a blog post about how to come up with blog subject ideas that can be useful as well.
Step 5: Build a Publishing Calendar
Now that you’ve identified a large number of themes on which to write content, you can begin developing a plan for creating a publication calendar. I prefer to concentrate on 90-day plans, which translates into four strategies every year. This implies that I will go through the strategy process four times every 12 months, and then I will spend the rest of my time putting the plan into action.’ We’ve discovered via trial that publishing once a week increases traffic, although at a snail’s pace.
So, take it from me: you should aim to post at least twice a week at the very least.
Identify the dates on which your blog entries will go live, as well as the dates on which each blog post should be completed, including editing and loading into your content management system (CMS).
Step 6: Hyperlink Religiously
Anchor pages are the foundation of your whole SEO strategy, and you have a lot of them. It is essential that all of your content is based on subjects that are related with those anchor pages. You must provide Google signals about the pages on your website as well as the overall context of your website. As a result, link your sites and articles together to form a network of links that is always increasing. Each and every time you utilize a Crown Jewel phrase (or a close version of that term) in a blog post, provide a backlink to your anchor page.
Do you require an illustration?
Isn’t it interesting how I simply done that?
Then there’s the matter of interlinking your material.
Step 6: Be Consistent, Long Term
The most essential element is consistency, so when you create your calendar, make a commitment to sticking with it for at least 12 months before changing it. Growth will be gradual in the beginning, but you will begin to see indications of life around 3 months, and even more exciting growth will begin to emerge around 8-12 months. After following this technique for 8 months and still seeing no results, it’s likely that you need to look at the quality of your material and make sure it’s genuinely helpful rather than “salesy,” as described above.
There is no sponsored traffic.
We began off by posting once a week, but the pace of growth was moderate at first.
You may find out more about it by reading the case study.
It’s not a “fast win,” and it’s not a gimmick that produces a slew of results in a short period of time. However, when properly implemented over time, it results in a steady growth rate, and it is the cornerstone technique that has allowed us to 10X the traffic, leads, and customers for our clients.