How Long Does It Really Take To Rank At The Top Of Google’s Search Results? (a Data-driven Answer)? (Correct answer)

The short answer is six months to one year. The long answer is: it depends. Back in the early 2000s, ranking on Google was pretty easy. You just added your main keywords to the title, URL and content body and boom – you got to the top 10 in the search results within a few weeks or even days.

How long does it really take to rank at the top of Google’s search results?

Seeing results with SEO usually takes from 6 months up to one full year (even for experienced SEOs). But it can also take longer, because it depends on very many factors. Of course, it can also take less. There are very many high quality websites there that are poorly optimized for search.

How long does it take for Google to rank a website?

There are over 200 SEO factors Google takes into account, including: Page-level factors such as where the keyword is located (title, meta descriptions, h1, h2, etc.), how often the keyword comes up on the page, and so forth. As we mentioned above, it usually takes 3-6 months to rank in Google.

How long does it take for an article to rank on Google?

According to multiple sources, the average time for websites to rank on Google through optimization (SEO) techniques is about three to six months. That’s right – jumping to the front of Google’s results usually takes between 90-180 days, depending on the competitiveness of your industry and popularity of your keywords.

How long does it take to rank number 1 in Google?

But this does not mean your website will be ranking high on Google – that can take years. A study carried out by ahrefs found that on average it took 3 years for a page to rank in the number 1 position on Google and only 5.7% of pages rank in the number 1 spot within a year.

How long until SEO takes effect?

“Many SEO firms will tell you that it takes 4 to 6 months to start seeing results. That’s generally accurate, but bear in mind … SEO results grow over time.” – Forbes. “You might begin seeing improvements in organic ranking and an increase in traffic for keyword topics with little competition in just a few weeks.

How do you become #1 on Google?

7 Key Steps to Climb to The Top of Google Search Results

  1. Determine the Words You Want to Compete For.
  2. Optimize Your Website for Your Focus Keywords.
  3. Develop an Ongoing Website Content Strategy.
  4. Implement a Blog Strategy.
  5. Sign Up for Google Authorship.
  6. Go After Quality Links.
  7. Analyze, Refine, and Repeat.

Why does SEO take so long?

SEO takes so long because there are several factors involved to get results: SEO keyword difficulty, competition, inbound links, and domain age. Therefore, SEO can take a longer or shorter time depending on how you approach these key search engine optimization areas.

Do Google sites rank well?

Google Search does not rank your website any differently on what hosting platform it’s on or what meta tags you have – it’s ranked on your content and how appealing that is for others to link to.

Why does it take so long to rank on Google?

Your web pages need to be older in order to start ranking, especially if you are targeting popular keywords. Head terms have high competition and hence Google trusts pages that are old enough to provide the most relevant information to searchers.

How hard is it to get on the first page of Google?

Ranking on the first page is likely to be difficult—but not impossible. If ranking for this keyword is vital for your business, then you should still go after it. Just be aware that you probably won’t rank for it quickly, and that you may need to build lots more backlinks than the competition to rank.

How long does it take for YouTube videos to rank?

In short: 3 months, but there are exceptions to this rule. I’ve had videos (that I considered “dead”) rank after a year, others took only a month rank. It depends on search volume, competition and your audience. Let’s take a look at the lifecycle of some of my videos and the formula to go viral on YouTube.

How do I get my website to rank higher on Google?

10 Google Hacks to Improve Your Search Rank for Free

  1. Improve your website’s user experience.
  2. Write great content optimized for SEO.
  3. Get more backlinks.
  4. Improve your page speed.
  5. Fix broken links.
  6. Optimize your images.
  7. Use H1 and H2 header tags.
  8. Optimize for local search.

Does direct traffic affect Google ranking?

No, Direct traffic doesn’t affect google ranking. Google counts only organic visitor which are comes from search engine. This type of traffics are more effective for ranking.

How can I increase my website ranking?

Follow these suggestions to improve your search engine optimization (SEO) and watch your website rise the ranks to the top of search-engine results.

  1. Publish Relevant, Authoritative Content.
  2. Update Your Content Regularly.
  3. Metadata.
  4. Have a link-worthy site.
  5. Use alt tags.

How Long Does It Really Take to Rank on Google?

Would you like to increase your organic traffic by 20-100 percent? We created ClickFlow, a suite of SEO tools that are meant to help you improve your organic rankings and boost the amount of quality visitors to your website. To find out more and to get started, visit this page. The simple answer is somewhere between six months and one year. The long and the short of it is: it depends. Back in the early 2000s, getting a good ranking on Google was rather simple. You just included your primary keywords in the title, URL, and body of the material, and presto!

Perhaps not in terms of major competitive terms, but very definitely in terms of less competitive terms.

This indicates that if you optimized your homepage with a large number of relevant keywords and created a few links, you would have a 100 percent chance of ranking well in Google rather fast.

Even three or four years ago, it was much simpler – you just established connections from high-authority pages and your site rocketed to the top of the search results.

When I first started working out two and a half years ago, I could expect to see results in six months.

Google’s algorithm is updated on a regular basis these days: 2018 saw a total of 3,234 modifications, which equates to an average of 8.9 changes per day.

For more information, see:How to Prepare Your Website for the New Google Page Experience Update

The Variables that Come into Play

While most marketers are well familiar with the fact that there are over 200 ranking criteria that come into play, the most crucial ones that directly impact the ranking of a website are detailed in the following paragraphs: These criteria play a significant influence in determining a website’s ranking, since they determine which sites get to the top of search results more quickly and which sites remain at the top for a longer period of time.

1) User Metrics

If you have a large number of brand inquiries and excellent user analytics, I’ve seen sites rank in a matter of months in many situations. However, if you do not have this, you will most likely have to wait around one year or more. I’m referring to a domain in general, and the entire domain in particular. To put it another way, user metrics determine whether or not individuals who visit your site find it appealing.

The following are some of the most fundamental user metrics that are taken into account by search engines: Get to the heart of the matter: nine mission-critical lead generation metrics you must monitor.

Page Views

Visiting a website’s webpage is referred to as a page view on that website. Visitors who arrive on Page A of your site and subsequently leave it to visit Page B of your site will be counted as having visited both Pages A and B of your site. On the other hand, in the event that the visitor exits page B in order to return to page A, Page A will now have two page views: A larger number of page views suggests that a webpage is more important than others. It indicates that visitors are returning to the website on a regular basis in search of content that they find useful and interesting.

Total Traffic

The overall traffic measure represents the total number of people that have visited your website. It can come from any source, including organic, social, direct, and referral. When comparing a website with a total traffic number of 25,000 visitors per month to a website with a total traffic number of 2,000 visits per month, the search engines consider the former to be more valuable:

Bounce Rate

This refers to the percentage of visitors to a website that depart after just seeing a single page on the website in question. If your website has a high bounce rate, it indicates that consumers do not think it to be particularly valuable–that is, it does not provide the information they were looking for. An extremely low bounce rate, on the other hand, suggests that users are enjoying the website. Bounce rate is taken into consideration by search engines when ranking websites; hence, a site with a low bounce rate has a greater possibility of ranking higher on Google more quickly.

  • 10 percent or less necessitates further research. The range of 10-45 percent is great
  • 45-65 percent is considered average
  • 65-75 percent is considered bad
  • 75 percent or above is considered worrying.

As you can see in the figure below, this website has a bounce rate of 56 percent, which is regarded to be typical: Content that is related to this: How Search Engine Optimization and Conversion Optimization (SEOCRO) Work Together

Pages per Session

An average number of pages read by a visitor throughout the course of a single session is displayed below. A session is defined as 30 minutes of physical exercise. More pages per session suggest that users are more engaged with a website, and more engagement leads to better ranking faster:

Scroll Depth

Using this statistic, you can determine how far down a webpage users have scrolled. In addition, if the scroll depth is large, it indicates that visitors are truly interested in seeing more, which is a good feature that the search engines take into account:

Time on Page/Site

An individual’s time spent on your website or webpage is referred to as the visitor’s dwell time. A large amount of time spent on a page suggests good engagement and contributes to faster ranking, whereas a low amount of time spent on a page indicates poor user engagement and results in the page taking longer to rank:

Unique Visitors

This metric monitors the amount of distinct IP addresses from which users are accessing your website when they visit it. In other words, it determines the number of unique persons who have visited your website. A larger number of unique visitors implies that a website is popular, and as a result, it deserves a better placement in search results.

As a result, if you are able to rapidly increase the number of unique visitors to your website, Google may promote it by placing it at the top of the search engine results page (SERP): Expand Your Knowledge: 7 Mistakes in UI and UX That Are Costing You Engagement

2) Links

A link is considered to be a “vote” for a certain website. It seems to reason that the greater the number of votes your site receives, the greater your chances are of placing at the top of search results. High-quality links are separated from low-quality links, which are labeled as follows:

  • As a result, high-quality connections are relevant and naturally gained over time
  • Hence, gaining these links takes time. The term “low-quality links” refers to spammy or sponsored links that have not been earned but have been purchased in order to artificially raise the number of links going to a certain site.

You must have a large number of genuine links going to your site before you can expect to see an increase in your search engine rankings. This is because Google is quite adept at identifying artificial or spammy links. According to a new research released on Moz by Eric Enge, links with a score of 0.293 have a substantial association to ranks in search engines. As seen in the graph below, the Moz DA (domain authority) and Moz PA (page authority) scores have a high link with ranks. As a result, links continue to be one of the most important components in Google’s ranking algorithm.

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  • In this article, we’ll show you how to get the most value out of nofollow backlinks from high-authority sites.

3) Site Design

When evaluating a website, Google considers variables such as mobile friendliness and page loading speed. As a result, if your website has an excessive number of advertisements above the fold, the likelihood that Google will lower your website increases. It’s because consumers will have to put in more effort in order to discover the real material on your website, which will result in them wasting their time. Any element on your website that causes the user to have a terrible experience will have a negative influence on your search engine results.

When creating a webpage, do not use more than one H1 tag since this causes Google to become confused when assessing the relevancy of the webpage to various search keywords.

This eventually has the effect of lowering the total relevance score.

More In-Depth: How to Improve the User Experience of a Website or App to Increase Conversions

4) Domain Popularity

The popularity of a new domain increases the likelihood that it will achieve better ranks in the shortest amount of time. For example, if a large number of people typed in “Single Grain” every day and Single Grain was a fresh new domain name, you would notice a significant increase in ranking speed compared to if it was an old domain name and just a small number of people were searching for the company’s name on Google.

5) Age of the Ranking Page

Your web pages must be more than a year old in order to begin ranking, especially if you are targeting highly competitive keywords. Head keywords are very competitive, and as a result, Google favors sites that have been around for a long enough period of time to deliver the most relevant information to searches.

The top-ranking homepage has an average age of two years or more, according to Alexa. This was proven in a research conducted by Ahrefs, as seen in the graph below:

6) Domain Authority

Assuming you already have some domain authority on your site, it is possible that it will take you a few of weeks to reach the top of the search results. The fact that you’re ranking at number 30, 40, or 50 is not ideal since it implies you’re not appearing on page one, but it does demonstrate that you’re progressing. As a result, this is something you should keep an eye on. Because higher domain authority sites rank higher in the search results, any gain in domain authority will have a direct influence on your position–providing that the other ranking elements, such as user experience (UX), links, and content, are also taken into consideration.

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7) Competition

If there is a high level of competition, ranking at the top of Google’s search engine results pages (SERPs) becomes more difficult. Before you begin developing your own SEO strategy, it is important to understand who your competitors are, which keywords they rank higher for in Google, and their average ranking position. This can assist you in identifying their SEO strengths and limitations, allowing you to use their flaws to your advantage. You may also examine the best-performing material produced by your competitors.

Utilize it to your advantage.Older websites rank higher than newer ones – not because of the age factor, but because of the strategy that they’ve followed over time: links, rich content, social signals, brand value, and authority.Click To TweetAs a result, it’s critical to concentrate on creating the best content possible for your audience.

When a new website has a greater click-through rate and a lower bounce rate, it will almost certainly have a favorable impact on Google rankings.

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  • 9 Effective SEO Techniques to Increase Organic Traffic in 2019. You’ll learn all you need to know about 10x Content in this article. Learn how to create a high-performing content marketing strategy.

8) Scale of Project

Google results are heavily influenced by a company’s budget, which is one of the most important aspects to consider. Why? Because if you have a substantial budget, you can do things like:

  • Increase the number of new pages on your website
  • Improve the quality of the content
  • And improve the user experience on your website. Appointment of powerful link builders for the purpose of acquiring high-authority connections
  • Reaching out to influencers can help to increase brand visibility. Hiring journalists to write on your behalf for the press and the media

When you devote the necessary time (and money) to completing all of these tasks, Google will find it difficult to overlook your site, resulting in higher ranks in a shorter period of time.

How Long Does It Take to Rank with Content Marketing?

In my perspective, this is a variation on the same theme. So I’d estimate that it will take you 12-18 months to have your entire domain up and running, since once your site is operational, you will have strong domain authority. When you publish anything, you should expect it to begin ranking within a few weeks after its publication.

At first, it may not be the rank that you desire, but you will see that it is trending in the right direction with time. Depending on if you have brand queries or incredible user metrics, it might take many months. If you don’t, expect to be out for at least a year.

Why1 Ranking Is Crucial for Your Business

The majority of the action takes place on the first page of Google. As a result, not merely ranking at any old number, but ranking at the top of the list is critical for your company’s success. According to a survey published on WikiWeb, only 8% of searchers care to click past the first page of the search engine results page (SERPs), which is why it is critical to appear on the first page of search engine results pages (SERPS). However, just ranking on the first page of the search engine results pages (SERPs) will not help you raise your click-through rate; you must rank on the first page in order to attract the majority of your target audience.

As a result, your company should strive to achieve not only a higher position but also a higher ranking overall.

How to Speed Up Your Google Rankings

Now that you realize that it takes a significant amount of time (at least 6-12 months) to rank your website on Google since rankings are dependent on a large number of variables, let’s have a look at the aspects that can help you rank higher on Google faster. By following the suggestions below, you will boost your chances of having your website’s ranks on Google grow more quickly:

  • Improve the user experience on your website, make navigation simple, and boost the speed at which your website loads. Determine which sites are currently ranking for relevant keywords and phrases, but are not ranking highly, and optimize them for those keywords and phrases. Prepare material that is distinctive, authoritative, and interesting, and that is truly beneficial to the user. Outbound links should be used to support any assertions or statistics that you make in your article. Mobile device optimization should be done on your website. Make an effort to obtain as many high-authority backlinks as feasible. Internal links that refer to similar information should be used, and broken links should be repaired. Every time you add a new page to your website, you should submit a sitemap to Google Search Console. Remove any hurdles or other distractions from your homepage that prevent your visitors from completing the primary goal they came to do on your site. Increase the click-through rate by taking use of Google advertisements

Final Thoughts

Search engine optimization (SEO) is difficult, especially if you are working with a limited budget and your company does not have widespread recognition. Popular businesses usually have an advantage when it comes to gaining rankings in the quickest amount of time since they already have links, brand mentions, citations, branded searches, and direct traffic on their side of the equation. If you have a set budget and your company is still in its infancy, you should anticipate your rating to increase gradually.

  1. Also keep in mind that SEO necessitates the frequent completion of a large number of tasks that boost your brand’s visibility in Google, such as total site optimization, link acquisition, and content quality enhancement, among others.
  2. Best of luck with your rankings!
  3. Are you looking for SEO tactics that can help you improve your rankings while also sending you free, quality traffic?
  4. To find out more or to get started, visit this page.

How long does it take to rank on Google?

Ahrefs did a research to determine what factors contribute to a web page becoming a top-ranking page on Google, as well as how long it takes. In addition, they discovered that on average, the majority of top-ranking sites are more than two years old, and that in general, pages with a high Domain Rating (DR), which indicates the overall strength of a website’s backlink profile, perform better than pages with a lower DR. Also discovered were the following: that websites with a good overall link profile regularly rank quicker than those with a weak one, and that ranking for keyword words with a lower search volume normally tends to rank faster since they have less competitors.

This article is a well-documented overview of what they discovered. However, although it makes use of the ahrefs tool, similar results can be obtained using other search tools such as SEMrush or MOZ. Ahref discovered the following findings based on the study’s data:

How old are the top ranking pages?

In order to determine the age of the current top-ranking sites on Google, Ahrefs conducted a series of searches. Using 2 million randomly chosen keywords, they were able to gather information on each of the top ten ranking pages on each of those terms. As a result, the following graph was created: According to the graph, the average Top 10 ranking page has been around for more than two years. And those who are ranked first are (on average) almost three years older than those who are ranked second.

There is no doubt that “ancient” pages dominate the Search Engine Results Pages (SERPs).

How long does it take for a page to rank in Google?

A random sample of 2 million pages that were first visited by an Ahrefs crawler one year ago was chosen to provide a response to this query by Ahrefs. They then recorded the history of each page’s position on the search engine results page for whatever phrase it was rated for. As a consequence, the following graph was created: Only 5.7 percent of all investigated pages were placed in the top ten search results for at least one keyword within a year of being created. According to the findings, pages from websites with a high Domain Rating (DR) fared much better than pages from websites with a low Domain Rating.

That was accomplished by the vast majority of them in between 61 and 182 days on average.

Ahrefs additionally revised the figures to account for changes in monthly search traffic for the following keywords: In less than a year, only 0.3 percent of the pages were ranked in the Top 10 for a high-volume keyword, according to Google.

Please keep in mind that this data only relates to 5.7 percent of “fortunate” pages that achieved a Top 10 ranking within a year of being published.

In Conclusion:

The majority of new sites do not reach the Top 10 rankings within the first year, and (particularly depending on the content) it normally takes time and patience for a page to get a high ranking in the search results.

Despite the fact that it is difficult and extremely competitive to rank highly on Google (particularly in a short period of time), Ahrefs provided some suggestions on how to optimise and enhance your SEO approach in order to make ranking more straightforward:

SEO Strategy for higher rankings:

To improve the backlink profile of a website that does not yet have a strong backlink profile, you must first generate content targeting keyword themes that have little competition and little search traffic, as well as link to the website’s homepage and establish topic clusters. Your chances of placing in the top 10 are significantly increased if you choose a topic with less competition, which brings us to the following suggestions:

Step One: Finding low competition topics with low to medium search volumes

First and foremost, you should brainstorm keyword ideas that include modifier keywords (which are essentially additions to a core phrase, such as the terms “best,” “top,” “purchase,” “in,” and “with”). You may enter in your seed term into Ahrefs’ Keyword Explorer to see the results. Afterwards, navigate to the Phrase Match report page and enter your modifier keyword in the “include” search box. You should now be able to view a list of low competition keywords (as shown by the Keyword Difficulty rating) that have a high Search Volume.

Step Two: Follow this three-step assessment checklist to ensure you chose the right topic

Working with this three-step evaluation checklist will help you ensure that you have picked a worthy topic to discuss with your audience. You can complete the checklist by conducting an analysis of the top ten search engine results pages (SERPs) for your topic, learning what format searchers prefer, how much traffic they generate, how many keywords they rank for, and the overall strength of the websites you are competing against, among other things.

Ahrefs’ Link building strategy:

In general, your goal should not be simply to rank high on one page/article (with a low competition topic), but rather to build a strong backlink profile for your website in order to consistently rank higher and, over time, be able to compete for higher search volume keywords as a result of your efforts. For the purpose of achieving these objectives, Ahrefs developed the following Link Building Strategy:

1) Guest blogging

First and foremost, you must locate websites to pitch, which you can accomplish by going to Google and searching for”guest post by”intitle: your topic followed by the URL of the website. In order to make an informed selection, you must select an SEO statistic that will allow you to distinguish between high-quality websites and those that are not. You may accomplish this using Ahrefs’ SEO toolbar, which looks at the domain authority (DR) of each website as well as the overall domain’s search traffic (ST).

Simply write in your topic and select “in title” search as your search setting.

You may now browse a variety of websites that are reporting on your issue while also examining their SEO analytics at the same time.

Finally, you may pitch an article that they could be interested in (since it is related to your topic) and afterwards connect it back to your own website and the item you pitched to them.

2) HARO (Help A Reporter Out)

HARO links journalists with people who are knowledgeable on certain issues. Once you sign up, you will receive e-mails with lists of questions and answers that journalists are looking for, as well as particular topics on which they are looking for greater (professional) knowledge. You may react to a specific question or provide them with information on a topic on which you may be an expert, and in exchange, they will link back to your website in order to give you credit.

3) Steal links from the top 10 ranking pages

Look over each page’s top ten backlink profiles and choose the ideal sources to obtain connections from each one of them. To begin, “collect related links” together in order to eliminate duplication. Following that, change the link type filter to “dofollow” so that only value-passing links are displayed to you. You may now browse through the many results and sites that have been shown to you, as well as reach out to other bloggers in order to get high-quality editorial connections.

Additional information

If you follow all of these suggestions and methods, you will become more competitive and will be able to rank better in search results for both your posts and your website!

How Long Does It Take to Rank in Google & How To Speed It Up

Irrespective of whether you’re just getting started with search engine optimization or have been in the business for a long time, everyone tends to ask you the same question: “How long does it take to rank in Google?” It’s time to figure out exactly what aspects influence ranking time so that you can estimate (after doing an SEO audit) how long it would take to rank and, if that’s the case, sign a contract with your customer based on that estimate and timeline.

This can be a difficult question to respond to, and it may even prevent you from completing the deal in the first place.

The brief response was that there is no way to predict how long it would take because it is dependent on so many elements, such as money and competition, that it is impossible to say.

  1. Irrespective of whether you’re just getting started with search engine optimization or have been in the business for a long time, everyone tends to ask you the same question: “How long does it take for my website to rank in Google?” It’s time to figure out exactly which aspects influence ranking time so that you can estimate (after doing an SEO audit) how long it would take to rank and, if that’s the case, sign a contract with your customer based on that estimate and timeline. This can be a difficult question to respond to, and it may even prevent you from completing the deal effectively. My articleHow to Convince Clients for SEO tackled this issue a long back. As a result, the brief response was that it is impossible to predict how long anything would take because it is dependent on so many variables, such as money and competition.
  1. More SEO budget
  2. Better content
  3. Lesser competition
  4. And direct links to that article/page are some of the strategies you might use.
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Google Ranking Duration Factors

As previously said, there are several elements that determine how long it will take for a page to achieve success in ranking for a certain keyword or phrase. You won’t be able to predict how long it will take to rank a website until you do an audit of it. Is there a certain number of terms it wants to target? What level of competition do such keywords face? What is the status of the website at the moment? What is the budget for this project? All of these criteria have an impact on how soon a website may get to the top of the search results.

If they then decline, you will only be billed for the audit portion of the fee. I do this because an audit can take as little as one hour (if the site is tiny), but it can also take weeks or even months depending on the complexity of the audit (if the site is huge).

Current website performance

The first item that has to be considered is the actual website itself. If there are problems, they will take time to resolve. This does not rule out the possibility of starting work on keyword research or content production right now. You should get started on it as soon as you can. However, if your website is not mobile friendly, for example, it will not be able to rank well in search results these days. It is important to note that a website that performs slowly and lacks authority will perform worse than a website that loads quickly and has a large number of high-quality backlinks.


Although technical difficulties do not always speed up the ranking process, they are something that most people attempt to resolve first since they are so critical. What is the status of the URLs, canonical tags, and hreflang attributes? Is the site well-indexed by search engines? Is it user-friendly on mobile devices, or does it require a major redesign? It can take anything from one month to one year, depending on the technological issues that the website is experiencing. As a result, it is extremely difficult to predict how long it will take.

If this is not the case, it will just take longer.

Old / New Website:

Generally speaking, an older website will do somewhat better than a fresh website in terms of search engine rankings. This, of course, is only true if the website has something of value to provide. In any case, when a website is first created, it is almost certainly not trusted by search engines like Google. Perhaps it’s simply another automated SPAM site, or perhaps it’s a very nasty website altogether. You’ll have to put in some effort to get it to index properly, demonstrating to Google that it’s well-structured and speedy, as well as that consumers enjoy it.

Is it a compact model?

Is it a simple digital eCommerce shop with easy-to-implement features, or is it a complicated digital eCommerce store with difficult-to-implement features?

Big / Small Website:

Again, in general, larger websites tend to outperform their smaller counterparts. Why? Because it also implies that they are probably a little older, and there is a good likelihood that they have backlinks. In contrast, while large websites may rank a page more quickly than a tiny site with minimal authority, it will take longer to rank all of the pages on a large website due to the sheer number of pages on the site.

It’s not unreasonable to tell a customer, “I believe we can rank for these keywords in less than a year,” but it’s also unreasonable to presume you’re going to create articles for them all at the same time, which is highly improbable.

Current Site Domain Performance:

When attempting to determine how long it will take to rank, domain performance is crucial to consider. If your website has no backlinks pointing to it, it will most likely take far longer to rank for a target term than if your website has thousands of (high-quality) backlinks connecting to it, according to SEOmoz. The CognitiveSEO Site Explorer allows you to get a rapid estimate of your domain’s performance by entering the URL of your website into the tool. Site Explorer for cognitiveSEO Because if your domain influence is low and your rivals’ domain influence is great, it will take a lot longer for you to rank in comparison to your competitors.

Competition level

Now that you’ve determined where your website or the website of your customer currently sits, you can turn your attention to your competitors. The key to success in this situation is to recognize opportunities. If you want to develop a long-term plan, I’d recommend concentrating on writing high-quality content and targeting medium- to high-level competition keywords (but being realistic), while making short-term profits through PPC.

Content Quality:

When you’re trying to rank for a certain phrase, you’ll want to know what kind of material is already ranking for that term. You can view an average of the content performance for your chosen keyword by utilizing the CognitiveSEO Keyword Tool. In addition, you may examine specific pages to see how well they function. However, this is not the only factor to consider. Is it anything obnoxious? Is it a very attractive design? So, what about the facts and figures? Is it up to par? Are you able to identify a chasm?

Is Google more likely to rank short articles than it is to rank “Ultimate Guides,” which can be up to 10000 words in length?

Competitor Domain Performance:

You’ll have to wait longer if you’re competing against websites that have really strong indications indicating they’re qualitative (like as Wikipedia), rather than if you’re competing against websites that don’t have a strong link profile. As a consequence, if you see that a search results page is dominated by websites with poor domain performance, it’s a solid indication that you can rank higher than normal. This is especially common in local SEO niches, where there is a greater likelihood of tiny sites being the only ones targeting the keywords in question.

By looking at the Keyword Difficulty, which is a combination of average content performance and average domain performance, you can determine what the overall average is.

If the top websites do not directly target the keywords in the title, there are two plausible explanations for this:

  1. They are extremely authoritative (and they most likely have backlinks with the keyword as the anchor text), and it will be extremely difficult to rank for any of their keywords. You should generally avoid a site if there are no other’smaller’ sites ranking there, as this indicates that it is not popular. Because there is no related material that directly targets that term, you will most likely rank first thing in the morning
  2. But, there is no guarantee.

SEO Budget

When attempting to calculate the time period for a website’s rating, the budget is quite significant.

Everything is guided by this document, from the speed with which technical fixes are made to the quality with which the text is produced.

Technical Budget:

The needed technical budget might range from a little amount to a large amount, depending on how effectively or poorly a website is optimized. There may even be instances in which the ideal answer is to completely rebuild the website from the ground up. This increases the money, but it also increases the amount of time. A website that is being rebuilt cannot be updated with new material until the site has been rebuilt. It is preferable to wait until it is completed. For example, I’ve been working with a customer that has a website that was designed just for him.

Not only did it take significantly longer since the programmers reacted slowly and we had to keep conversing in order to get things straight, but it also resulted in a significant increase in costs for the customer.

They had a rather major hreflang content duplication problem, which I was unable to resolve (from a programming standpoint) since I did not want to invest the vast amount of time necessary to learn how to do so, especially given the little budget available.

In any case, they were aware from the start of what I was capable of and what I was not, as well as how much work I was ready to put up in exchange for the amount of money they were willing to invest.

Content Writing Budget:

Long-term, content creation is the most time-consuming and costly component of the process. In any case, it’s the smartest investment you can make right now. You won’t have a basis to build on if you don’t have any content. It is impossible to reach out to someone or obtain links to something that does not exist. Your customers will not be able to view the content you never published. If you just have $10 to spend on an item, it’s likely that it won’t be the greatest one available, at least not in the United States market, so shop around.

It goes without saying that you must also take into account the other elements stated above, such as competitiveness.

OutreachBacklinks Budget:

There are only so many things you can do with content at any given time. In a situation when all of your rivals are building links, it may appear that you are not making any progress at all. It is not a problem if you purchase publicity on other websites, but make every effort to make it beneficial in terms of clicks as well. Purchase a link that will be seen by everyone, not merely a link that no one will see. Again, if someone approaches you with a $1000 demand for a backlink, you’d be better off investing that money on high-quality content, outreach, and relationship-building.

You can also make use of the CognitiveSEO Tools to quickly identify link possibilities that you may reach out to.

Then look for the ones that your site (Site 1) does not yet have on its server. This will save you time because you will not be composing e-mails out of the blue. As opposed to that, you’ll be focusing on webmasters who you already know are interested in the subject.

Social Media Budget:

Social media is an excellent tool for promoting your work from the beginning of its lifecycle. Having strong signals and receiving traffic indicates that the material is performing well and that people may be interested in seeing it in the search results. Keeping up with a social media account is not simple. It is not simply a matter of posting your most recent article on a social media profile. Your primary concern is with participation. There is an article on how to develop a solid social media strategy if you are interested in learning more.

Google DanceClick-Through Rate

When it comes to promoting your content, social media is a terrific tool. A high level of traffic indicates that the content is performing well and that people would be interested in seeing it in the search results if the signals were strong. Keeping up with a social media account is not simple to do on your own. Sharing your current content on a page isn’t the only thing you should do. Engaging with others is your primary concern. There is an article on how to create a successful social media strategy if you are interested in learning more.

Speeding It Up!

There are just three alternatives available to you that can significantly accelerate the process of getting a page ranked in Google. And no, they aren’t quick and simple to make. What is is is what is. SEO is a time-consuming process. Take advantage of pay-per-click advertising if you want to make quick money.

Get Bigger SEO Budget

The most straightforward method of improving your chances of ranking is to raise your spending. Better content, professional design, increased outreach efforts, and social media promotion of the article after it has been published will all help you rank higher in the search results. Although the price of publishing information such as that indicated above can reach $500 or even more, the costs of doing so are minimal. However, if done correctly, it will pay off. On the long term, it may be good to get things started right away.

  1. This can save a significant amount of time.
  2. The most secure method is to purchase nofollow backlinks.
  3. The response from your client In any case, you should concentrate on obtaining high-quality backlinks that are relevant to your industry.
  4. It would be wonderful if it could also generate some traffic.
  5. Don’t squander your money on BlackHat SEO techniques such as automated link building or private blog networks (PBNs).

A larger budget entails an increase in your capacity to sell your products. If your customer continues to inquire about the timeline, you should be prepared to explain how you can expedite the process while also explaining that it will cost more money.

Write REALLY Good Content

When I say “very good material,” I don’t mean “quality content,” as in “excellent content.” I’m talking about really, really good material, the kind of content on which you spend weeks or even months producing, planning outreach, and designing. To be quite honest, this particular piece of information does not fall into that category. Despite the fact that it is very qualitative (hopefully), we haven’t spent months building it, and while we conduct outreach (for example, I will most likely contact Nathan to let him know that his video was featured), I haven’t spent months developing a list of people to contact.

He ranks for that phrase, despite the fact that it is a branded term and that the vast majority of people are searching for rather than his content.

In this particular situation, the results were replete with “how to” articles; nonetheless, he chose to publish ” 11 Huge Reasons to AVOID Blogspot ” instead.

See also:  41 Factors That Influence Your Website's Credibility? (Correct answer)

However, you’ll most likely need to kick-start its growth someplace on social media in order for it to take off.

Target lower competition

Your final alternative is to solely target keywords with a low difficulty level, which will require you to spend more time in the research step. You should review and put into action our SEO competitor analysis methodology if you want to effectively position yourself in the industry and know which keywords you can successfully target. Even yet, this is just for the purpose of increasing ranking, not increasing traffic or income. You can spend a year trying to rank for a keyword with a 1000/month search volume and higher difficulty, or you can spend a month trying to rank for a keyword with a 100/month search volume and lower difficulty, but you’ll actually need ten of those to make up for the traffic you’d get from the first one.

Direct links to that article/page

Even if other sites have a higher domain performance than a single page, links to a single page will assist that page rank higher in the search results. As a result, if you really want to rank for a single term and you’re up against a website with a high Domain Performance, you may compensate by obtaining links to that particular page. Using the Site Explorer, you may see if any direct links are present. Simply put the page’s URL into the box provided and you’ll be able to see how many backlinks it has.


Results from SEO can take anywhere from 6 months to a full year to show up in most cases (even for experienced SEOs). However, because there are so many variables to consider, it may take longer than expected. Of course, it is possible to do it in less time. The Internet contains a large number of high-quality websites that are ineffectively optimized for search. They can see a significant boost in traffic with a minor action.

What has been your personal experience? In general, how long does it take you to rank a website for the keywords that it is targeting? Which one was the quickest for you, and which one took the longest? Please share your thoughts in the comments box below!

How Long Does It Take To Rank Higher on Google?

I’ve discussed what search engine optimization is, why it’s essential, and some measures you can do to enhance your search engine optimization. However, you may be wondering how long it takes for a website to rank better in Google results. When I originally started researching SEO, one of the most pressing questions on my mind was how long it would take to see any tangible effects. In order to be on the top page of Google search results, how long would it take? Would I be able to quickly reach the top of the search results if I used all of the factors that Google considers when ranking web pages?

  • It is dependent on your competitors as well as the terms that users enter into search engines when doing a search.
  • According to my experience, the shortest duration is between 2 and 3 months.
  • However, it might take much longer.
  • It all depends on the business you are in as well as the keywords that people are searching for.
  • When you search for “sports” on Google, the first page of results is dominated by major companies in the sports sector, including ESPN, Fox Sports, CBS Sports, and a number of other outlets.
  • Because “sports” is a highly competitive keyword and business, ranking on the first page of search results becomes more difficult.
  • If you look at the websites with whom you would be competing, it is not impossible, but it is exceedingly doubtful.

The length of time it takes to climb the search engine rankings will vary depending on the industry and phrase.

It’s also vital to note that just because you’ve launched a website does not guarantee that you’ll be ranked better in search results after a few months.

If you keep your website updated with high-quality material on a regular basis, the people who need it will find it.

I had published a few blogs prior to this particular piece, but I never had a large number of visits from Google.

For months, the post lay mostly unread, despite the fact that I picked keywords I believed were not very competitive and wrote content that I believed was superior to that of the other websites that were ranking highly for particular keywords at the time.

I stopped examining the site’s statistics and moved on to read other articles instead.

My article was included on the first page of Google results.

And the tourists didn’t stop pouring in.

I don’t have to pay anybody to read the essay, and it continues to receive thousands of views every month despite the fact that it was written some years ago.

Overall, determining the precise moment at which you will rise in the rankings is exceedingly difficult, if not impossible.

And, most crucially, provide high-quality material on a continuous basis that people are interested in and want to read.

At some point, you will gain traction, but it will take some time. And it’s well worth the effort. Once your website is highly ranked on Google, you will receive a continuous stream of organic traffic to your site, which will ideally result in a sale and/or increased recognition of your company.


When a client recently inquired about the possibility of two persons performing the same identical search in Google and receiving two different search results, we responded affirmatively. The answer to this question is without a doubt affirmative. Most of us have already observed how adverts are tailored to our search histories, and Google’s search results are no exception. Google strives to deliver appropriate results for individual users, and they anticipate that search results may vary from one machine to the next.

  1. Google records IP addresses in order to know where you’re looking for information.
  2. Google also has the potential of customizing search results depending on your previous online activity.
  3. Personalized search was first made available to Google users in 2005, when they signed up for a Google account.
  4. Customization of search results is enabled through customized search, which, according to Google, is based on a user’s prior 180 days of search history, which is tied to an anonymous cookie stored in your browser.
  5. The Google browser history is stored and search is even more tailored when you’re logged in to your Google account.
  6. Suppose you begin looking for and clicking on links from Target.
  7. You may disable Google’s customized search, but doing so is not a simple process, as the company makes it difficult.
  8. Select “Remove Web History Items” from the drop-down menu, and then select the gear icon at the top-right corner of the screen.
  9. While it is possible to turn off customized search, Google may still tailor searches to your specific interests and location depending on a variety of other criteria.
  10. Another worry with tailored search is that it may become too personal, reducing the likelihood of discovering fresh information while also contradicting with privacy concerns, as previously stated.

Hopefully, this helps to explain why two persons looking for the same phrase might get very different search results from one another.

What Is SEO / Search Engine Optimization?

SEO (search engine optimization) is an abbreviation for “search engine optimization.” Simple phrases describe the process of enhancing your website in order to boost its exposure when people search for items or services connected to your business in search engines such as Google, Bing, and other similar search engines, such as Yahoo! The greater the exposure of your pages in search results, the more probable it is that you will draw attention and attract new and existing clients to your company.

How does SEO work?

Bots are used by search engines such as Google and Bing to crawl web sites, traveling from site to site and gathering information about the pages in order to index them. To think about it, the index is a big library, where a librarian may pull up any relevant book (or website) to assist you in finding the particular information that you are seeking at any given time. Following that, algorithms examine pages in the index, taking into account hundreds of ranking variables or signals, in order to decide the order in which pages should show in the search results for a particular search query.

  • Our SEO success criteria may be viewed as proxies for parts of the user experience that we are trying to improve.
  • Organic search rankings cannot be purchased like paid search advertisements, thus SEO specialists must put in the necessary effort to improve their clients’ organic search ranks.
  • Our Periodic Table of SEO Elements divides the factors into six major categories and assigns weights to each category depending on how important it is to SEO in the larger scheme of things.
  • The freshly revised SEO Periodic Table also contains a list of Toxins, which are substances that interfere with the implementation of SEO best practices.
  • Furthermore, they may even be effective for a brief period of time – at least until you are apprehended.
  • However, although our general SEO Periodic Table will guide you through the best practices, understanding the specifics of SEO for each of these Niches will help you flourish in search results for your small company, food blog, and/or online store.

Search engine optimization (SEO) can help your pages rank higher in the search results by optimizing your site and content with these variables in mind.

Why is SEO important for marketing?

Search engine optimization (SEO) is a critical component of digital marketing since individuals make billions of searches every year, many of which are done with a commercial purpose to obtain information about goods and services. Search is frequently the most important source of digital traffic for firms, and it works in conjunction with other marketing channels. The ability to be more visible and to rank higher in search results than your competitors may have a significant influence on your bottom-line revenue.

Also keep in mind that features such as rich results and Knowledge Panels in the search results can help to enhance exposure while also providing consumers with more information about your organization straight in the search results.

When you know what your website visitors desire, you can utilize that knowledge to improve your campaigns (both sponsored and organic), your website, your social media sites, and other marketing initiatives.

How can I learn SEO?

Note: Keep an eye out for our revised 2021 SEO Periodic Table, which will be unveiled at SMX Advanced on June 15th. Our Periodic Table Of SEO Factors will expose you to all of the major principles you need to know about SEO, including the parts of good on-page and off-page SEO, as well as the “Toxins,” or methods, that can harm your rankings. Aside from that, the table and accompanying report take a look at three search niches: The Periodic Table of Search Engine Optimization Factors serves as the foundation for this SEO Guide.

Search Engine Land’s Guide To SEO

A companion to Search Engine Land’s Periodic Table of SEO Factors, Search Engine Land’s Guide to SEO leads you through the foundations of optimizing for search so that you can establish a strong plan to attract organic traffic to your site from search engines. Detailed explanations of these criteria are included in the guide below, as well as practical suggestions from search engine optimization specialists that will assist you in increasing the number of visitors to your website from organic search results.

  • The following are the several types of search engine success variables: on-page factors, off-page factors, and elements that might effect your search rankings. Besides that, we’ll discuss niche verticals in SEO, as well as poisonous SEO strategies to stay away from. In Chapter 2, you’ll learn about Search Engine Success Factors, which are important to consider when creating high-quality content that both search engines and your target audiences will like. Site Architecture is covered in Chapter 3. Factors Influencing Search Engine Success: Now, let’s take a peek behind the scenes at the parts of your website that make it simple for search engines to access and that have an impact on the user experience. HTML Coding in Chapter 4 HTML tags and structured data assist search engines comprehend your content by organizing information on your site and making it easier for them to crawl. Trust, authority, and expertise are discussed in Chapter 5. Search Engine Rankings: The way your users interact with your site, as well as its reputation and authority, all contribute to search engines determining whether or not your site is worthy of presenting to people. The sixth chapter is titled “Link Building.” The Importance of Links in Search Engine Optimization: Why links are still significant and what they tell search engines about your material Personalized Search Engine RankingsSearch Engine Rankings are the user-specific characteristics, such as location and purpose, that might have an impact on the results that users view
  • Chapter 7: Personalization Toxins are discussed in Chapter 8. Search Engine Spam Penalties: Beware of SEO “shortcuts” that might lead to trouble. The use of these strategies may result in a manual action penalty or perhaps the removal of your site from the search index if you are discovered. Chapter 9: Emerging Verticals in Search: What You Should Know Users will be able to locate what they’re looking for in new ways thanks to the introduction of voice, location, picture, and video search. Despite the fact that they each provide unique potential for companies, they are all founded on the same core principles of SEO.

Daily SEO NewsExpert SEO Advice

The daily articles published by Search Engine Land are in addition to the news items written by our editorial staff and are focused on SEO issues from the perspective of those who work in the field of search engine optimization (SEO). Visit theSEO Channel to get the latest SEO news items and expert opinions from around the world. Submit your email address to get Search Engine Land’s daily email newsletter, which includes a collection of the latest search marketing news, as well as unique analysis and insights.

Search Engine Land’s SEO Library

In addition to addressing SEO in general, Search Engine Land provides search engine optimization sections that are unique to each of the main search engines, including:

  • Google Search Engine Optimization
  • Google Algorithm Updates
  • Google Search Console
  • Bing Search Engine Optimization

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