Consider synonyms or similar questions and phrases to your initial keyword idea. Focus on long-tailed keywords. Make use of headings and meta descriptions the right way and don’t focus on keyword density. If you do all this, suddenly your top content will be ranking for multiple keywords.
How do I rank more keywords?
Here are the ten steps to rank for a keyword in Google.
- Step 1: Lay the Groundwork.
- Step 2: Do Your Initial Keyword Research.
- Step 3: Check Out the Competition.
- Step 4: Consider Intent.
- Step 5: Conceptualize the Content.
- Step 6: Execute.
- Step 7: Optimize for Your Keyword.
- Step 8: Publish.
How do you rank for thousands of keywords?
Here’s the step-by-step process for creating content that ranks for hundreds and even thousands of keywords on Google:
- Step 1: Start with Your most Popular Pages. Pull up your website analytics tool and look at your most popular pages.
- Step 2: Make a List of Keywords.
- Step 3: Upgrade Your Content.
Should you optimize a single page for multiple keywords?
While many SEO pros consider it is recommended to target every page for one keyword, it is better to have the best content on the web optimized for more than one keyword in a lot of situations and industries. Content optimization is never an easy job or a stand-alone process.
How many keywords should I try to rank for?
You should focus on two to three keywords for each page as a bare minimum. This includes one main keyword and two closely related queries. If you can focus on more keywords while making the content sound natural, then try to optimize for more SEO keyword variations.
Can keywords be more than one word?
Yes, a keyword can be more than a single word. The name for a keyword that involves more than one word is a long-tail keyword. The reasoning for this is because a long-tail keyword is a more specific search that a user would put into a query.
What is the fastest way to rank a keyword?
Here are 7 strategies to help you get lucky with your ranking quickly:
- Use the less popular version of a keyword.
- Use many keyword modifiers.
- Mix up your on page optimization.
- Go deeper than the competition is going.
- Move away from the commercial keywords.
- Buy traffic.
How many keywords can you rank for with one page?
It looks like the average #1 ranking page will also rank in the top10 for nearly 1,000 other relevant keywords (while the median value is more than two times smaller — around 400 keywords). And the lower ranking pages tend to rank for less keywords.
How does my website rank for keywords?
What is a keyword ranking? Keyword rankings in SEO refer to your page’s specific spot on the search results pages for a particular search query. When people enter search terms into Google that relate to your page’s subject matter, whichever spot your URL is shown in is your keyword ranking.
Can you rank without backlinks?
One of the most common assumptions in SEO is that you can’t rank a website without building quality backlinks. But, I’m here to tell you that you can. It’s definitely possible to rank without backlinks.
How do you target multiple keywords?
Now, let’s take a look as some of the best practices for targeting multiple keywords with one page.
- Optimize Your H1 Tag for Multiple Keywords.
- Use Subheadings.
- Forget Keyword Density.
- Optimize Your Meta Descriptions.
- Careful When Using Plural Keywords.
- Avoid Unnatural Anchor Text.
How do I choose a secondary keyword?
How to do secondary keyword research:
- Google Autocomplete. When you type an enquiry into Google’s search bar, Google autocompletes the enquiry based on the most popular phrases that real people have used in that context.
- Look for synonyms and semantics.
- Google Keyword Planner.
- Paid keyword research tools.
What will happen if too many keywords are targeted in a single landing page?
Google will penalize your site if they catch you stuffing the keyword turkey. Your page could be demoted in rankings, or even removed all together! All those people doing, for lack of a better word, over optimization or overly SEO – versus those making great content and a great site.
How many keywords is too many?
Select keywords that are pertinent to the topic of each webpage. Each keyword should be strategically selected and placed. Keep in mind not to exceed 20 keywords per page regardless of whether the ideal keyword density matches up with the amount of content.
Can you combine keywords?
You can combine your search terms to create several potential search strategies to find relevant results. For phrases, use ” ” or ( ) to keep words together & in order. Combining keywords using AND, OR, & NOT is called Boolean searching.
How do I find my keyword ranking on Google?
To check the keyword rank in Google ranking, use our free Keyword Position Checker. Just enter the domain name, keywords and search engine and click the blue ‘Check Position’ button.
Targeting Multiple Keywords on a Single Page
Take, for example, the concept of targeting numerous keywords on a single web page. In the field of search engine optimization, it’s common to have a list of terms and phrases, or keywords, that you’re aiming for. You want visitors to come to your website when they search for those specific keywords and phrases. When people search for you, you want to appear high on search engine results pages for them. There are occasions when it might be beneficial to link and have many terms that you may be targeting on the same page at the same time, as seen in the example below.
The majority of the time, you will want to maintain some kind of isolation, and here’s why.
First and foremost, consider the searcher’s purpose; that is, consider the individual who is executing the search query. Assuming you’re targeting many keywords on a single page, you want to see a significant amount of overlap between their search intent and the two or three keywords you’re using, if you’re doing so.
I’ll give you an illustration. In this case, I have a page, and targeting phrases such as sleeping medications and hair care items on the same page does not make a lot of sense to me. I am aware that an online drugstore may genuinely stock both of those goods and may wish to rank for both of them in search results, which I acknowledge. However, from the standpoint of a searcher, this does not make logical sense. Searchers who are seeking for hair care items have very different requirements, have very different intentions, and desire very different material than searchers who are looking for sleeping medications do, and this is reflected in their search results.
Even if I use the second condition, which is shampoo and conditioner, there is still a noticeable difference.
Despite the fact that individuals may purchase shampoo and conditioner at the same time, there aren’t many people who look for both at the same time.
It’s something I’m thinking of doing, but I’m not sure.
Sleeping medications and sleep aids are my preferred options for number three. These ones, on the other hand, make perfect sense when taken collectively. A sleeping pill is a form of sleep aid that is taken before bed. However, I could create a website that is a combination of a sleep aids and sleeping pills page that makes sense together, so that someone searching for one would be able to find items that are also on the other.
Don’t Hinder Your Conversions
Second, the capacity to promote the content externally while also achieving conversions on the page, as well as engagement on the page, should not be limited by the usage of various keywords on the page in question. For example, if I know that having a shampoo and conditioner page converts less effectively than having a shampoo page and a conditioner page, I should definitely avoid doing so. If I know that marketing that material externally, earning links, earning shares, earning attention and awareness outside of my own website and among other people on the web would be more difficult, I should divide apart those pages as well.
The opposite is true if you believe that your sleeping pills and sleep aids website is the best expression of that material when those two keywords are combined. If you believe this is the case, go ahead and make the change.
Don’t Target Too Many Keywords
“But this page has a lot of links to it,” which means, “Oh, with those links and high page rank, or whatever it is, I could rank much better if only I used my powerful, well-linked to page to target all 10 of the keywords I’m going after, or just 2 or 3,” is the most common excuse you’ll hear and one you might be thinking to yourself in the SEO world. This is not a valid justification. This is not a justification for what you’re about to do. On the contrary, in the long run, you’re more likely to cause yourself further harm.
There is a significant increase in context and content analysis, as well as a significant increase in user and usage data signals.
Google views this as a signal that the website in question is of poor quality and should not be displayed to visitors.
Best Practices for Ranking for Two Keywords
Here are some of our best practices that might assist you in ranking for two keywords on a single page of your website.
First and foremost, make the title and headline intellectual, innovative, and a captivating mix of the phrases, rather than a comma separated list of terms. “Shampoo, conditioner, and hair care” are examples of things you should avoid doing. That isn’t going to work. On the other hand, if you say “the absolute best organic shampoo and conditioner, hand-picked from producers we trust,” that’s fantastic. Now you’re aiming for two keywords at the same time, and you’ve created something appealing.
Consider that title and headline to be your real-life marketing in an attempt to get the reader to click on your link.
Repetition Doesn’t Matter
The second point is that keyword usage is crucial, but repetition is not especially significant. In fact, when compared to things like the content quality that you can get on the page, the use metrics, getting people to genuinely engage, to remain on the page, to want to convert, to want to share, and so on, as well as subject relevancy, keyword repetition is mostly insignificant. I wouldn’t be concerned about it. The phrases sleeping pills and sleep aids should be prominently displayed on the page, in the title, and in the headline, if possible.
In the absence of that, or even if you only get them in the title and the headline, as long as you have extremely compelling content quality, excellent user and usage data metrics, and topic relevancy, which means the page is really about great shampoo, great conditioner, or great sleeping pills, you’re doing a good job on your website.
Finally, when using many keywords for targeting, be cautious with your anchor text because it might appear strange. If you have stuff like organic shampoo and organic conditioner in the footer of every page or in your menu item, it’s as if you’re saying, “I use organic shampoo and organic conditioner.” “What do you mean? That’s a strange page, to say the least. Why don’t they just name it “hair care,” or “shampoo and conditioner,” or anything along those lines instead?” This is especially important when it comes to external anchor text, since if you’re able to acquire that flawless, exact match, anchor text externally and it appears to be extremely odd, the search engines may interpret this as a signal that you’re engaging in keyword manipulation.
Dealing with Plural Keywords
Plurals are a particular instance in and of themselves. If someone is seeking for sleep assistance rather than a sleep aid, for example, there is likely to be some overlap in terms of searcher intent between the two phrases. Many times, though, individuals search for plural vs single in order to find something completely different from what they were seeking for originally. Bing and Google have both improved significantly in terms of recognizing and distinguishing between different intentions.
You are unlikely to find a single result if you search for “best Thai restaurants” in the plural, as there are many more than one.
So, as you’re conducting this, keep in mind what your searcher is searching for, whether they want a list intent or multiple intent, and adjust accordingly.
How to Rank for Multiple Keywords (& Boost Your Blog Traffic)
Looking to rank for several keywords in a single blog article but don’t know where to start? It’s not nearly as intimidating as it appears. In truth, ranking for several keywords and increasing your organic traffic is a really simple process. Even if you’re just getting started with your blog, integrating related keywords and synonyms in your content, rather than focusing on a single keyword, might help you attract a significant amount of fresh visitors to your site. The information in this post will teach you how to rank for various keywords, including how to locate relevant phrases and insert them into your website’s content management system (WordPress).
Let’s go to work.
What Are Keywords?
To understand how to rank for many keywords, let’s first take a quick look at what keywords are and how to use them effectively. In search engines like Google, keywords are phrases or search terms that users input into the search bar to locate what they’re looking for. In the case of purchasing a nice set of headphones, you may conduct a search for the phrase “best headphones for music.” Despite the fact that the phrase contains more than one word, it is still considered a keyword. Additionally, when visitors search for certain keywords, your blog may appear on search engine results pages (SERPs) (search engine results pages).
- However, this does not happen by itself in a mystical way.
- Example: If you search for “how long should a blog post be” on Google, you will find Blog Tyrant at the top of search results since we have optimized our site for that particular term.
- You must devote a decent amount of time to researching keywords that have the potential to generate a significant volume of traffic for your site.
- Spoiler alert: it doesn’t exist at all!
- In order to inform search engines about the topic of a certain page, you might use meta keywords tags on the page.
- As a result, you were essentially directing Google to rank your site for whatever term you choose to include in your request.
- However, as a result of the widespread abuse of this keywords part, search engines have begun to totally ignore it.
- As a figure of speech, you may state that artificial intelligence (AI) eliminated the meta keywords tag and that it is no longer in use.
Despite the fact that meta keywords are no longer important, you should continue to optimize your content using keywords. In the next part, we’ll go through the specifics of how to rank for several keywords.
How to Rank for Multiple Keywords
When it comes to search engine optimization, material that fulfills user search intent is highly prized. Search intent, also known as user intent, is the goal for which a person does an internet search. In other words, what motivated the individual to conduct this search? In order to better understand the four primary types of search intent, here is an infographic to help:For example, if a user puts “how to bake a pizza” into Google, it is an informative search. Your blog posts must match the search intent of users and answer all of their questions in order to rank for that search query.Once you focus on the search intent of users, you’ll want to include other relevant keywords in your blog post in order to rank for multiple keywords.And you can easily rank for multiple keywords if you know how to find related keywords and incorporate them into your blog post.
We’ve even gotten our hands on a highlighted clip!
This keyword also generates a significant amount of search traffic for us.Keyword3: “Blog Hosting Comparison”We are now ranked first for this search query.Overall, our guide to the top blog hosting is currently ranked first for 362 keywords and phrases!
Use Synonyms and LSI Keywords
It is possible to rank for several keywords by including synonyms and LSI (latent semantic indexing) keywords. Lingual semantically relevant keywords (LSI keywords) are keywords that are semantically connected to your target term. We demonstrated in the preceding example that we were ranking for a number of different keywords. We simply searched for synonyms and LSI keywords and incorporated them into our text in a natural manner. For example, if you’re creating articles on the Teenage Mutant Ninja Turtles, you’d utilize words like Leonardo, Donatello, Splinter, and Shredder, as well as others that are linked to the main subject.
1. Use LSI Graph
With the help of this free tool, you may search for long-tail keywords that are connected to your principal term. To get started, simply enter your term in the search window, as shown in the image below, and LSIGraph will create 50 keywords for you at no cost.
It is possible to uncover LSI keywords for your blog articles using UberSuggesti, which is another another free tool. In the search field, type in the term you wish to look for, and then click on “keyword ideas.” A list of keyword suggestions relating to your target term will be provided to you following this. You must, however, avoid jamming these keywords into your content, or otherwise Google may punish you and your website will not rank for any keywords at all. Making sure you write for your audience first is the most effective strategy to prevent this situation.
You must concentrate on meeting the search intent of your readers by providing comprehensive answers to all of their inquiries. Employing this method will eliminate the need for keyword stuffing since you will be using keywords in a natural way from the beginning of the content creation process.
We’ve kept the most exciting part until last. As a result of its comprehensive capabilities, Ahrefs is our preferred keyword research tool. The first step is to navigate to theKeyword Explorerand input the keyword you wish to look for in the search box. Once Ahrefs displays the results on the next screen, choose Having the Same Terms from the left-hand option to continue. After that, Ahrefs will present you with a list of keywords that are relevant to your core search term. You may now browse through these keywords and select the ones that are most closely connected to your core topic for further consideration.
- Ahrefs takes this a step further by providing you with search recommendation options as well.
- These keywords are extremely significant since they have been recommended by Google themselves.
- These keywords might be difficult to scrape straight from the search engine; however, Ahrefs makes it simple to obtain a list of relevant keywords.
- Now that you’ve learned how to locate LSI keywords, it’s time to get to work creating a list of keywords that are related to your primary keyword and incorporating them into your content.
Target Long-Tail Keywords
Long-tail keywords are those that include more than three words in their description. They are often characterized by little competition and ease of ranking. Despite the fact that the search volume for these keywords is often modest, if you are successful in ranking for these keywords, you will receive focused visitors. For example, while the phrase “best blog hosting for travel bloggers” may not have a large number of searches, it is extremely focused. By include this information in your blog post, you will be able to satisfy the user’s search purpose.
Long-tail keywords are therefore necessary if you wish to rank for a large number of keywords at once.
The Related Searchessection is located at the bottom of the page.
Focus on Your Primary Keyword First
While include synonyms and related keywords in your blog articles may help you rank for a variety of keywords, you should always prioritize your core keyword when writing a blog post. As previously said, the secret to ranking for numerous keywords is to score really high for one term. You must first choose the principal keyword in your blog post that has the best probability of ranking in the top three spots and then incorporate LSI and synonyms that are relevant to that keyword in your blog article.
Utilize your major keyword throughout your URL, titles, headers, and meta description, as well as throughout your content.
A good ranking for your principal keyword has a spillover impact on other keywords. In time, your material will begin to rank highly for various permutations of your core keyword, as well as for the LSI keywords that you have incorporated into your content strategy.
Create Different Blog Posts on The Same Topic
Writing long-form content is the most effective method of ranking for several keywords. Here, we’re talking about content articles that are longer than 5000 words in length. Writing a 5000-word piece, on the other hand, is challenging and requires a significant amount of time and work. Writing several blog entries on the same subject and linking them together might be an alternate strategy. Internal linking is an SEO tactic that includes connecting to your own blog entries using relevant anchor text.
- The use of relevant anchor texts aids search engines in the development of relevance.
- Having authority over a certain issue might assist you in being ranked higher in search engine results pages (SERPS).
- Consider the following scenario: you authored a piece on how to start a photography blog.
- Include links to your primary blog article in each of those blog entries (how to start a photography blog).
- Adding numerous keywords to WordPress is covered in further detail in the next section.
How to Add Multiple Keywords in WordPress
With All in One SEO, you can quickly and simply add and optimize various keywords in WordPress (AIOSEO). AIOSEO is the greatest search engine optimization plugin for WordPress. It guides you through the process of optimizing your site’s articles and pages for search engines step by step. In order to use AIOSEO, you must first install and activate the Pro edition of the software. There is a free version of AIOSEO available that is a lite version of the software. For those who wish to optimize their content with many keywords, the Pro version is required.
- As soon as you’ve installed and enabled the plugin, navigate to the article you want to optimize with numerous keywords and edit it.
- First, enter your title in the Post Titlesection of the template.
- You may use the tags to include variables into your title, or you can create the title yourself using the text editor.
- Then click on the tab that says “Add Focus Keyphrase.” Having completed this step, you may add another relevant term that you discovered in the Additional Keyphrasesbox to your search.
- As you can see in the table below, AIOSEO provided us with a few ideas to help us enhance our search engine optimization.
- It really is that simple to include several keywords using AIOSEO!
- The fact that your material is easy to read and well-structured aids in your ability to rank better in search engines.
- As soon as you click on theReadabilitytab, AIOSEO provides you with a list of tips that you can apply to improve the readability of your content.
That’s all there is to it! With this knowledge, you will be able to not only add various keywords to WordPress, but you will also be able to optimize them in your content using AIOSEO.
Frequently Asked Questions (FAQs)
By include and optimizing keywords that are connected to your core topic, you may quickly climb the search engine rankings for additional keywords. To locate relevant keywords, you may utilize tools like as Ahrefs, UberSuggest, and LSIGraph, among others. Additionally, you should useAIOSEO for content optimization because it makes it extremely simple to include various keywords in WordPress.
How Many Keywords Does Google Allow?
In your content, you may use as many keywords as you like, so long as they aren’t crammed and are relevant to the theme of your article. If you use keyword stuffing, you will be punished. Avoid this practice at all costs.
Can You Have Too Many Keywords in Meta?
Including keywords in the meta keywords element is a technique that has become outdated. According to Google and other search engines, this practice was officially discontinued in 2002. A single keyword does not need to be included in the meta keywords section. Although you should always optimize the meta description with your primary keyword, there are certain exceptions.
What Will Happen If Too Many Keywords Are Targeted In a Single Landing Page?
As we’ve previously stated, if you employ the keywords in a natural way, it makes no difference how many keywords you use on a landing page to generate traffic. The purpose of stuffing keywords will do more harm than good if you do it with that intention. Simply include your core keyword into the text in a natural manner, and you will begin to rank for all of the related phrases as soon as you begin to rank for the primary keyword. We hope that this article has provided you with a better understanding of how to rank for a variety of keywords.
If you like this advice, you might also be interested in our piece on the top SEO tools.
Rank for Multiple Keywords with One Piece of Content (Topic)
When Google rankings were first established, it was possible to attain high ranks simply by selecting what appeared to be a decent search engine keyword, a related term to your product or service, and repeatedly utilizing it until it was all but tripping off the screen. This is now referred as as keyword stuffing, and it will result in a Google disapproval. This is due to the fact that the new algorithms are tuned in to what appears to be a natural voice. In today’s world, search engines are no longer looking for a term in and of itself, but rather for an indicator of what a browser is seeking for, or the browser’s purpose.
The words picked can be grouped together (into subjects), and there can be hundreds of them, but they must be relevant to one another, and there must be a logical relationship between them, which implies that each keyword in some way or another follows the next.
The language generated in this manner appears natural and fully organic, with numerous phrases that are tangential to the primary need that a browser would express by landing on that website. Keyword Points to Consider for Ranking:
- Is it feasible to score highly for numerous keywords at the same time? What are the characteristics of websites that rank for several keywords
- There are four methods for coming up with several keywords that score well:
- 1. Make use of an LSI keyword generator
- 2. Search for similar keywords on Google
- 3. Consult with your target audience for “seed” keywords
- 4. 4. Check out a website such as Answer the Public for information.
- Take, for example, the usage of synonyms. Make use of long-tail keywords
- Make use of header tags and your meta description instead of trying to fit everything into your title. Don’t be concerned with keyword density.
Key Takeaways from Keyword Ranking:
- As opposed to targeting specific terms, which is known as keyword targeting, search engines increasingly target user intent
- For example, Many pages must rank for numerous keywords in order to be on the first page of Google. Selecting relevant keywords and include them in an article, rather than attempting to pack too many unrelated keywords into a single post, is the best way to score well for several keywords.
In light of recent breakthroughs in algorithms and artificial intelligence, the emphasis must move from identifying intent to obtaining client involvement.
- Image courtesy of Kissmetrics
- Service courtesy of Lead Generation
- Read more:
How To Rank for Multiple Keywords With One Blog Post (#1 SEO Tip)
Did you aware that your content is already ranking for a number of different keywords? Your Google Search Console account has the proof, which is buried deep within it (more about that in a minute). In this post, you’ll learn how to make use of that information to improve your ranking for those secondary keywords even more. I’ll teach you how to do the following:
- Enhance your articles by include additional material that targets closely related phrases
- Generate several streams of traffic from one piece of content
- Improve your score for the main term by boosting the topical authority of your post
- And more.
But first, let’s talk about how many keywords can one piece of content rank for at the same time.
1. How Many Keywords Can It Rank For?
Ahrefs conducted an analysis of 3 million random search queries. And this is what they discovered: the average1ranking website will also rank for around 1000 other related keywords in addition to the original keyword: Scroll down and watch the Ahrefs video — it provides a more in-depth explanation of the research. This is really significant! Why? Because it indicates that one of the most important metrics you used in your keyword research was incorrect.
2. Your Search Volume Metrics Are Wrong!
Consider the following scenario: you are conducting keyword research on a long-tail phrase and discover that the expected monthly search volume for that keyword, even in Position 1, is less than 20: The following thoughts cross your mind: “I can rank for that term pretty simply — the metrics are strong.” However, the search traffic is really low.” As a result, you decide to send that keyword along.
But what your keyword tool didn’t tell you is that if you produce an article on that long-tail keyword, your page will rank on Page 1 for 50 other closely related keywords as well, which will increase your overall ranking.
3. Separate Pages for Closely Related Keywords?
You might be wondering at this point: wouldn’t it be better to develop separate sites for these closely related keywords? That is an excellent question. Indeed, I’ve seen well-known SEO professionals recommend that you do just that. In short, if you currently rank for a phrase such as “web hosting,” Google will most likely also rank you for the term “WordPress hosting.” This is the logic for the practice. However, the following are some compelling arguments in favor of not creating separate sites for these closely related keywords:
- An optimized single page that contains your primary keyword and various variations is more likely to rank higher in search results than multiple pages that target closely related variants.
- Every time you add a new part to your blog post that targets a closely related keyword, your total word count climbs by around 500 words. In search results, long-form content is more prominent
- A page that contains your primary keyword as well as multiple closely-related keywords will operate as a “one-stop-shop,” requiring searchers to go between pages rather than relying on a search engine to do so. Google prefers pages that provide searchers with all of the information they want on a single page. As a consequence, your page will appear higher in search results.
- In the case of latent semantic indexing (LSI) terms, a page that is focused on your main keyword but also contains parts that target closely related keywords will rank well. As a result, the RankBrain system will give your website an additional boost.
That is to say that you would be better off building a single page that targets your primary keyword as well as closely related terms. In this tutorial, I’ll teach you how to do the following:
- Make a list of keywords that are closely connected to those for which you already rank and then optimize your content for those secondary keywords.
Watch This Video: ‘How to Rank on Google for THOUSANDS of Keywords (With One Page) – Data Study’ (9 mins 33 secs)
So, how do you go about identifying the secondary keywords that your articles rank for? After logging into your Google Search Console (GSC) account, navigate to PerformanceSearch ResultsPages and follow the instructions. Following that, select one of the page titles from the left-hand column. You’ll now see the stats for a single web page, which are as follows: After that, select ‘Queries’ from the drop-down menu. You’ll now see a list of all the search terms that people used to locate your page, displayed in the order in which they were clicked: Now, go down the ‘queries’ column and seek for terms that are connected to your search.
In reality, the phrase ‘wordpress’ does not appear once in your post.
Another way of putting it is this: Google recognizes that someone searching for ‘wordpress hosting’ will also be interested in ‘web hosting,’ and will display that information in the search results.
5. How To Leverage Your Secondary Keywords
So, how do you go about identifying the secondary keywords that your articles rank for as well as the primary keywords? After logging into your Google Search Console (GSC) account, click to PerformanceSearch ResultsPages and follow the instructions. Then, in the left-hand column, select one of the page titles to proceed. After that, you’ll see the analytics for a certain web page: Then select ‘Queries’ from the drop-down menu. You’ll now see a list of all of the search terms that people used to locate your page, displayed in the order in which they were clicked.
Allow me to give you an illustration: Take, for example, a 2000-word paper on the topic of ‘web hosting.’ As a result of the approach explained above, you check up the page in GSC and notice that a significant number of people are discovering your content under the associated keyword: “wordpress hosting.” However, WordPress hosting is not discussed in your paper.
Your content is being found for keywords that it does not include because Google recognizes the purpose of the keywords that it does contain.
- Look for similar keywords that people are using to locate your web page when they search for it. Create a new part in your post that deals with that linked keyword after conducting some research on it.
Every time you do this, your web page will rise in the search results for the associated term you are targeting.
6. Extra Benefit: Increase Your Word Count
However, it does not end there. Consider the following scenario: your word count rises by 500 words every time you add a new section that targets a related keyword to your document. Your 2000-word piece will quickly grow into a 5000-word article before your eyes. As a consequence, your content will rise even higher in the search results, allowing more people to find it. Why? Because long-form material is more likely to be found in Google Search.
As demonstrated in this post, you may use secondary keywords that Google considers related to your content to further develop your articles and increase their readership. Here’s a quick rundown of how to rank for numerous keywords at the same time:
- As demonstrated in this post, you may include secondary keywords that Google considers related to your content to further develop your articles and increase their overall readability. For convenience, we’ve compiled a list of the steps to ranking for various keywords.
The following is a succinct list of the advantages of ranking for numerous keywords:
- A overview of the advantages of being ranked for many keywords is provided in the following table.
That is, it is based on information that Google is providing you, which is one of its most appealing features. It is already possible to find your content using those secondary keywords. In other words, if you build your content around those secondary keywords, you can be confident that Google will bring you more visitors.
- How to Use Keyword Modifiers to Improve Your Google Rankings. What Are LSI Keywords (and How Do You Use Them in Your Blog Posts for SEO)
- What Are LSI Keywords (and How Do You Use Them in Your Blog Posts for SEO)
- To find long-tail keywords that you can rank for, use seed keywords as a guide.
Hack Your SEO: Rank for Multiple Keywords
In most cases, SEO practitioners will begin their initiatives with keyword research, which is simply the process of identifying targeted keywords that are relevant to their specialty. After that, they will attempt to rank for the keyword that they have chosen. Does this sound familiar to you? Because this is exactly what everyone else is currently doing, why should we be any different? Allow me to share a little-known fact with you: I bet you didn’t realize that you could rank for many keywords at the same time, did you?
These are the keywords that have the same notion as the targeted keyword, and are therefore technically a version of the targeted term.
It all starts with knowing what you’re talking about and then hunting for relevant subjects to talk about it.
Here’s an illustration: Let’s pretend my topic is “Why are dogs such loyal creatures?” Let’s say my subject is “Why are dogs such loyal creatures?” “Signs that your dog loves you,” “a dog’s body language,” and “should I buy a dog?” are all possible themes to explore.
Once this is completed, we may go on to identifying potential ranking chances for specific keyword variations.
Should You Optimize for Multiple Keywords?
Normal SEO practitioners would begin their initiatives with keyword research, which is essentially the process of searching for specific keywords that are relevant to their niche and implementing them. Following that, they will attempt to rank for the term that they have chosen as their objective. Does this ring a bell? Because this is exactly what everyone else is already doing, therefore it is perfectly OK. Please allow me to reveal a little-known fact about myself: Most people are unaware that they may rank for many keywords at the same time, don’t they?
It’s the keywords that have the same notion as the desired term, but are not strictly a version of it.
First and foremost, you must understand your subject matter before searching for similar subjects.
As an illustration, consider the following sentences: Pretend my topic is “Why are dogs such loyal creatures?” Let’s say the question is “Why are dogs such loyal creatures?” “Signs that your dog likes you,” “a dog’s body language,” and “should I buy a dog?” are all possible themes to explore further.
This will allow us to advance to ranking opportunities for specific keyword variations after the previous step is completed.
Finding Related Keywords
When searching, question format questions are the most effective since they have a larger possibility of displaying a featured snippet than other types of searches. These highlighted excerpts are the little boxes with answers that are generally one to three sentences long. Since recently, whenever featured snippets are presented, an additional box labeled “People also inquire” has been added. This box provides you with a deeper understanding of the rationale behind the search engine’s ranking algorithm.
- Concentrate on the searches included inside the “People also ask” section, and you will realize that they are essentially a version of your original query with a little different search intent.
- When you make your selection, you will be presented with more inquiries that are connected to your selection.
- Along with the “People also ask” boxes, there are also highlighted snippets that provide a description of the page that is now displayed.
- This is essentially the search engine’s attempt to deliver a featured snippet, which is a resounding failure, as can be seen below.
If you come across a highlighted snippet that is below average, you have an opportunity to improve the material on your own website. You will be delivering an article that completely answers the issue at hand, which may result in an increase in traffic for you.
Once you’ve realized you’ve gotten yourself into trouble and have seen an increase in unconnected themes, it’s time to put together a collection. This collection consists essentially of anything that you have determined to be relevant to your original inquiry. Everyone of the topics that you’ve discovered in the “People also ask” boxes that are strongly linked to your subject may be compiled into an excel file, which you can access whenever you need it. Because you now have a comprehensive list of all highly connected subjects, you may utilize your choice research tool to find the most relevant keywords for your project.
Once you have identified the most appropriate keywords for your website, you can begin creating more relevant content for them.
Make use of those keywords as headers (H2, H3), and then follow up with relevant content once the headings are placed.
Measure the Performance of Your Keywords
Obviously, when you have optimized your website for a large number of keywords, you can begin evaluating its performance. The Moz Pro campaign is one of the most effective strategies you can employ. You must include the keywords into your campaign, and it is critical that you name them correctly. The labels that you will use should be connected to the topic or keyword that you utilized in your research. Take, for example, your blog, which is dedicated to the topic of dental health. Dental clinics in your city are a topic that you may write about and optimize for search engines.
If it is effective, you should see a boost in your rating, which would indicate that you have been successful in ranking for a number of different keywords.
After you’ve optimized your site for a large number of keywords, it’s natural to want to see how well it’s doing. The Moz Pro campaign is one of the most effective tools you can utilize. Incorporate the keywords into your campaign, and it is critical that you identify them correctly to avoid confusion. Ideally, the labels that you use should be connected to the topic or keyword that you choose. Let’s say that the subject of dental health is the focus of your blog post: Dental clinics in your city are a topic you may write about and optimize for search engines.
If you choose the label “Dental clinics in the city” after the article has been published, you will be able to report on the success of the different keywords. It should result in a rise in rank, which would indicate that you have been effective in ranking for a number of different keywords.
How many keywords can you rank for with one page? (Ahrefs’ study of 3M searches)
For anyone who monitors their Google traffic, the fact that a single page may rank for hundreds (or even thousands) of relevant keywords isn’t exactly a surprise. But, just how many keywords will an average page rank for is a mystery. In order to address this question, as well as several others, we selected 3 million random search queries and examined the top-ranking pages, as well as how many additional terms they rank for. Let’s get started right away! Are you new to the world of keyword research?
How many keywords do the top20 ranking pages “also rank for”?
According to our research, the following are the average and median numbers of terms that top20 pages “also rank for” (as measured over 3 million search queries): Sidenote. When I say “also rank for,” what I really mean is “also rank for in the top10.” Because if your website does not appear in the top ten search results for a certain term, you are unlikely to receive any traffic from it. Approximately 1,000 more relevant keywords will seem to be ranked on the average1 ranking page (although the median value is more than twice as tiny — approximately 400 additional keywords).
Aside from that, we looked into three different groupings of keywords:
- We included all of the terms in our sample, as well as keywords with search volumes more than 1,000 searches per month and keywords with search volumes greater than 10,000 searches per month.
We were curious as to whether ranking higher for a more popular phrase would result in higher rankings for a greater number of related keywords. This looked to be the case in every respect.
It’s always interesting to seek for outliers, isn’t it? Sidenote. We investigate average and median values separately since outliers are the primary rationale for doing so. A significant number of pages rank for a large number of keywords, which raises the “average” number of results. We excluded the most extreme outliers from the previous experiment in order to make the data more representative, but even after that, the difference between the average and median values was fairly significant.
Top10 pages ranked by the amount of keywords that “also rank for in top100” (across all countries) are as follows:
- When you look at outliers, you can always find something interesting. Sidenote. Statistical outliers are the primary rationale for examining average and median statistics independently. A significant number of sites rank for a large number of keywords, which raises the “average” number of results in the search engine results. Although we eliminated the most extreme outliers in order to make the data more representative, the difference between the average and median values remained rather significant in the prior experiment. To find out which pages rank in Google for a huge number of keywords, let’s look at the Google results page. Following are the top ten pages in terms of the amount of keywords that “also rank for in top100” (across all countries):
- (22078) nsfw
- (49804)nsfw (21588) It is possible to enter any of these URLs into Ahrefs’Site Explorertool and browse to the “Organic keywords” report to view all of the keywords for which they are currently ranking. It appears from these outlier URLs that obtaining YouTube material is one of the most pressing problems facing humanity today:
How many high-volume keywords can you “also rank for”?
It’s hardly unexpected that a single page can rank for thousands of long-tail keywords, and that this is common practice. But what about the terms with a large search volume? What is the maximum number of them that a single page may rank for? This was investigated by taking all of the pages from our sample that ranked1 for at least one keyword with a 10k+ search volume and seeing how many additional 10k+ keywords these pages also ranked for (at position1). After that, we carried out a similar experiment on pages that were ranked1 for more than 1000 keywords.
However, the raw figures on the accompanying graph may appear to be a little deceiving because it’s difficult to compare them on the same scale as they are.
In addition, I obtained these interesting pie charts: In fact, it turns out that ranking for 2–3 keywords with more than 1,000 searches each month is rather standard practice. While ranking for more than one ten thousand-dollar term on a single page is extremely unusual, it is possible.
How can you rank for more keywords with your page?
Looking at the above-mentioned anomalies, it is clear that the easiest strategy to rank for more keywords is to select the most appropriate topic. Certain subjects tend to have a high level of search demand and a large number of relevant search queries, whilst others are just not popular enough to generate a large number of relevant search queries. We’ve covered this in detail in our guide on long-tail keywords, but I figured it wouldn’t hurt to bring it up again for your consideration.
Research traffic potential
When creating content, don’t simply focus on the search volume of the core term you’re targeting; consider other factors as well. You should retrieve the top-ranking sites for that keyword and look at how many other keywords they rank for as well as how much search traffic they receive as a result of that ranking. To demonstrate this, I frequently use the term “I’m sorry flowers” as an example. This keyword has a monthly search traffic of just 250 searches per month, which may lead you to believe that it is not worth your time to target.
In order to account for this, Ahrefs consistently underestimates the number of keywords for which a page ranks and the quantity of traffic it generates.
As a result, if you continue to use the traditional technique to keyword research, you will conclude that it is not worthwhile to rank in the top 5 for the term “I’m sorry flowers.” If you use this new method, you will receive around one hundred highly targeted visits each month if your website is ranked anywhere in the top five positions for this term.
Does content length help?
In order to provide you with an answer to this issue, we divided all of the sites in our sample size into 5 buckets based on their content length and counted the average number of keywords they “also ranked for in the top10” for each bucket: It appears that lengthier form material tends to rank for more keywords, which is not unexpected given the nature of the content. But then we got a bit more specific and looked at the number of terms that were rated in position 1 for each of the four buckets: Moreover, longer-form material outperformed shorter-form content.
Do backlinks help?
There have been a number of studies (including ours) that have found a significant association between a page’s backlink variables and its Google rankings. However, I’m not aware of any research that has looked at how backlink characteristics correspond with the amount of keywords that a website ranks for. As a result, we divided the data into five buckets based on URL Rating (which indicates how strong a certain URL’s backlink profile is) and counted the average number of “also rank for in top10” keywords for each of them: A rather substantial link exists between the URL Rating of a page and the number of keywords for which it ranks in the top ten, as seen in the graph above.
As a result of the previous research, we cannot conclude that backlinks assist you in ranking for more keywords. All we can tell is that pages with more backlinks have a higher chance of ranking for a greater range of different keywords.
How unique are the “also rank for” keywords?
Specifically, we wanted to see how many different search phrases a page ranks for in this last experiment, such as:
- Specifically, we wanted to see how many different search queries a page appeared in during this last trial.
Our objective was to determine how many keywords a page ranks for that are distinct from the rest of the group, to the point where they do not share even a single keyword with the rest of the group. This specific experiment was a little difficult to understand and visualize at first, but after some time spent tinkering with the data, we came up with the following: As you can see from the graph above, the number of “unique” keywords (keywords that do not have even a single word in common with other keywords) is incredibly small.
This concluded our (very quick) investigation of the “also rank for” keywords, and I hope you gained some insight as a result of it. Please let me know in the comments which takeaway you appreciated the most, as well as whether any of our experiments prompted any new issues that you would like us to investigate further in order to provide a more complete response.
Ranking for Multiple Keywords with One Piece of Content
Generally speaking, Search Engine Optimization (SEO) is defined as the process of employing keywords and search phrases to improve a website’s ranking in search engine results. What the majority of people aren’t aware of are the many approaches that marketing experts employ when working with keywords or when targeting keywords. When you and I are looking for anything, keywords are simply terms that we would put into a search engine to explain what we’re looking for. The phrase may be “healthy apple pie recipe” or “dentist Arizona,” among other things.
Well, what’s the difference between using keywords and keyword targeting?
As search engines continue to learn from their own mistakes, their algorithms become increasingly adept at recognizing conversational terms and matching that information to the content of a website’s offering. In the past, you might rank well by stuffing a single page with a single keyword over and over again. That strategy does not work any longer, unfortunately. Nowadays, it is important to be current. RankBrain is growing increasingly intelligent, and it is becoming more capable of detecting relationships between search phrases.
Your clinic may provide both of these services and desire to be ranked for both of them, but from the perspective of a patient seeking for only one of those services, this does not make sense.
It is quite difficult to meet the demands of both of those searchers on a single page, which is why it is necessary to divide both pages into two separate pages.
So how do I rank well for multiple keywords?
Here are some of the strategies you may use to optimize your pages so that they rank well for a variety of keywords. 1. Use of Headline Tags Make sure the title and headline are relevant, conversational, and original. Not recommended is something like “brush your teeth using your toothbrush and toothpaste.” That isn’t going to work. You’ll be hitting both keywords and creating an attention-grabbing headline if you state, “the absolute finest toothbrush and toothpaste, hand-picked from manufacturers we know and trust.” Consider your title and headline to be true advertisements for your product, designed to entice the reader to click.
- The act of repeating It makes no difference.
- As an orthodontist, make certain that the phrases orthodontics and braces appear on the page, in the title, the headline, and perhaps once or twice throughout the body of the article.
- Make certain that your pages contain relevant and optimized material that visitors will find valuable and that they will not be able to find anywhere else.
Some of the methods you may use to build up your pages so that they rank well for a variety of keywords are outlined below. Using Headline Tags as a Starting Point 1. Make sure the title and headline are relevant, conversational, and imaginative. Doing anything like “teeth, toothbrush, toothpaste” is something you should avoid. But that is ineffective. In contrast, if you say something like “the absolute finest toothbrush and toothpaste, hand-picked from manufacturers we trust,” you’re targeting both keywords and creating an attention-grabbing headline.
The repetition of a concept It makes no difference It is important to incorporate keywords on your page, but search engines are not looking for the same term over and over again.
Nonetheless, even if you don’t get those results and only get them in the title and the headline, if you still have compelling content quality, excellent user and usage data metrics, and topic relevance — meaning the page is truly about orthodontics or braces — you’re doing it right, according to SEO experts.
Content that changes on a regular basis The most effective and simplest strategy to rank for many keywords is to ensure that your content is original.
Continue to keep your target audience in mind while you create content: you are writing for people first, but search engines must also grasp the message you are attempting to communicate, not the other way around.